【迎春乐是哪个国家的品牌?】
青岛迎春乐乳业(集团)有限公司,成立于1998年,现已发展成为青岛市液态奶加工、营销集团化企业之一。公司位于城阳区南疃工业园,下设 奶牛养殖 、 食品加工 以及 牛奶配送 三个子公司。
公司拥有瑞典利乐、法国百利、日本四国、杭州中亚等国内外牛奶生产线,原奶全部来自公司专属牧场,日加工牛奶能力200余吨。主导产品有巴氏杀菌奶、超高温灭菌奶、酸奶、乳酸菌饮料等四大系列50多个规格品种,产品遍及销售区域内的各大商场、超市、便利店等,为让市民及时喝到优质的新鲜牛奶,公司创建了直销配道管理体系和网络订奶信息管理系统,并在青岛市组建了强大的直销配送网络,累计固定订奶用户近三十余万户。公司市场网络已覆盖到山东、江苏、浙江、河南、河北等主要省市。公司现已形成 奶牛饲养、产品研制、牛奶加工、产品配送、市场营销 一体化成熟经营体系。
公司已在即墨市新征土地300余亩建设迎春乐工业园,此园区按行业国际标准设计,总投资1.2亿元人民币,2011年投产使用。
公司注重对外交流与合作,2008年8月,公司与韩国maeil乳业公司签定了战略合作协议,双方在产品研发、市场营销、生产技术、人员交流方面展开合作,共同开拓中国市场,并确定合作项目引进韩国maeil工厂原装出品的活性乳酸菌发酵乳饮品——enyo(恩优多)、并陆续推出了maeil优豆乳和涵美特浓酸牛乳供应中国市场,其后还将有婴幼儿配方奶粉、鲜奶、酸奶、奶酪、果汁等系列产品的深度合作。
英文翻译:Qingdao yingchunle dairy (Group) Co., Ltd., founded in 1998, has developed into one of Qingdao liquid milk processing and marketing group enterprises. The company is located in Nantuan Industrial Park, Chengyang District. It has three subsidiaries: dairy farming, food processing and milk distribution. The company has milk production lines at home and abroad, such as Tetra Pak of Sweden, Baili of France, Shiguo of Japan and Central Asia of Hangzhou. The raw milk is all from the company's exclusive pasture, with a daily processing capacity of more than 200 tons. The leading products are pasteurized milk, ultra-high temperature sterilized milk, yoghurt, lactobacillus beverage and other four series and more than 50 specifications. The products are all over the shopping malls, supermarkets, convenience stores and so on in the sales area. In order to let the citizens drink high-quality fresh milk in time, the company has established a direct distribution management system and network ordering information management system, and established a strong direct sales in Qingdao Distribution network, the total number of fixed milk subscribers is nearly 300000. The company's market network has covered Shandong, Jiangsu, Zhejiang, Henan, Hebei and other major provinces and cities. The company has formed a mature integrated management system of cow feeding, product development, milk processing, product distribution and marketing. The company has built yingchunle Industrial Park in the newly acquired land of more than 300 mu in Jimo City. The park is designed according to the international standards of the industry, with a total investment of 120 million yuan. It was put into operation in 2011. The company pays attention to foreign exchange and cooperation. In August 2008, The company signed a strategic cooperation agreement with maeil dairy company of South Korea. The two sides cooperated in product research and development, marketing, production technology and personnel exchange, jointly developed the Chinese market, and determined to introduce the original active lactobacillus fermented milk drink Enyo (enyodo) produced by maeil factory of South Korea into the cooperation project, and successively launched maeil soymilk and hanmeite concentrated acid milk Supply to the Chinese market, and then there will be in-depth cooperation in infant formula, fresh milk, yoghurt, cheese, juice and other products.
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