【绿琪是哪个国家的品牌?】
陕西绿琪果业有限公司是集果品的生产、加工、贮运、销售为一体的股份制企业。公司注册的“绿琪”果品,具有独立的进出口经营权。绿琪果业公司注册资金2700万元,公司实行董事会领导下的总经理负责制,机构设置依简化原则,设综合管理部、市场策划部、产品供应部、基地建设部、销售经营部、财务资金部等部门。
公司具备高素质的管理团队和技术人才,科研力量雄厚、基础设施完善。经过多年发展,公司在长武县建有贮藏量5000吨的果品保鲜库和高标准的果品加工车间。
西北农林科技大学、咸阳职业技术学院等单位是公司的主要技术依托单位,负责国内外新技术引进、示范和推广,协助有机苹果质量标准及生产技术规程的制定、基地规划、果农培训、质量监测以及指导有机果生产等。
公司坚持 “以工业化为基础、以标准化为手段、以品牌建设为先导、以整合资源为策略”的经营理念,定位消费群体,以安全、营养和品质赢得市场。公司已建立了成熟的销售网络,目前“绿琪”有机苹果已成功开拓上海、深圳、广州、杭州、西安、重庆等国内水果市场,在大型连锁超市都设有绿琪苹果专柜,在国内苹果市场上,占据了一定位置。
英文翻译:Shaanxi Lvqi Fruit Industry Co., Ltd. is a joint-stock enterprise integrating production, processing, storage, transportation and sales of fruits. The company's registered "Green Qi" fruit has independent import and export rights. The registered capital of Lvqi Fruit Industry Co., Ltd. is 27 million yuan. The company implements the general manager responsibility system under the leadership of the board of directors. According to the principle of simplification, the organization is set up with comprehensive management department, market planning department, product supply department, base construction department, sales and operation Department, finance and capital department and other departments. The company has high-quality management team and technical personnel, strong scientific research force and perfect infrastructure. After years of development, the company has built a 5000 ton fruit preservation warehouse and a high standard fruit processing workshop in Changwu county. Northwest Agricultural and Forestry University of science and technology, Xianyang vocational and technical college and other units are the main technical supporting units of the company, responsible for the introduction, demonstration and promotion of new technologies at home and abroad, assisting in the formulation of organic apple quality standards and production technology regulations, base planning, fruit farmer training, quality monitoring and guidance of organic fruit production. The company adheres to the business philosophy of "industrialization as the basis, standardization as the means, brand building as the guide, and resource integration as the strategy", positions the consumer groups, and wins the market with safety, nutrition and quality. The company has established a mature sales network. At present, "Lvqi" Organic Apple has successfully developed domestic fruit markets such as Shanghai, Shenzhen, Guangzhou, Hangzhou, Xi'an, Chongqing, etc., and has set up Lvqi Apple counters in large chain supermarkets, occupying a certain position in the domestic apple market.
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