【佳斯特JAST是哪个国家的品牌?】
佳斯特源于德国一条小溪名字与四颗星星的完美结合。
上世纪70年代,游泳健将DEGOWANZONG先生在德国西部莱茵河畔城市科隆创办了一间名称JAST的游泳镜工厂,办厂的初衷是他对市场上现有的游泳镜品质及性能不甚满意,想亲自设计出完美的产品。第一批产品出炉后,DEGOWANZONG给它们统统印上JAST与四颗星星组合的完美图形——作为产品的标识,JAST是他家乡小溪的名字,四颗星星是品质四星的符号,JAST自此诞生。
倡导“户外化的休闲”品牌理念,主张把专业户外运动装备的极高品质元素融入休闲运动装备里,让热爱休闲生活的人群随时随刻享受到专业户外标准的休闲运动装备。就是凭借这一高度准确的独特品牌定位,佳斯特从上世纪70年代德国一家小小的泳镜工厂发展成为如今享誉欧洲的知名户外休闲运动品牌,销售网点乃至欧洲乃至世界的每个角落。
从21世纪伊始佳斯特就一直在关注中国的经济发展与消费习惯,历经三年数十次的调研与考察,2005年佳斯特将其主打产品之一的泳镜以授权经销的方式率先进入中国。凭借潮流的款式、良好的性能、先进的国际化经营模式以及高知名的国际品牌效应等诸多优势,佳斯特深受中国消费者热爱与追捧,在中国短短五年时间建立了800多加销售网点,销售额和知名度都进入同行业前列,成为中国高端泳具市场领导品牌之一。
运筹帷幄,2010年佳斯特中国区域全品运营机构——上海佳斯特体育户外用品有限公司。
英文翻译:Best comes from the perfect combination of the name of a stream and four stars in Germany. In the 1970s, swimming Master Mr. degowanzong set up a swimming mirror factory named jast in Cologne, a city on the Rhine River in western Germany. The original intention of the factory was that he was not satisfied with the quality and performance of the existing swimming mirrors in the market and wanted to design the perfect products himself. After the first batch of products came out, degowanzong printed them all with the perfect combination of jast and four stars - as the product logo, jast is the name of his hometown stream, four stars are the symbol of quality four stars, and jast was born since then. Advocate the brand concept of "outdoor leisure", advocate to integrate the extremely high-quality elements of professional outdoor sports equipment into leisure sports equipment, so that people who love leisure life can enjoy the professional outdoor standard leisure sports equipment at any time. With this highly accurate and unique brand positioning, Juster has developed from a small swimsuit factory in Germany in the 1970s to a well-known outdoor leisure sports brand, sales outlets and even every corner of Europe and the world. Since the beginning of the 21st century, Juster has been paying attention to China's economic development and consumption habits. After three years and dozens of investigations and investigations, in 2005, Juster took the lead in entering China by way of authorized distribution of one of its main products, swimming goggles. With the advantages of fashionable style, good performance, advanced international business model and high-profile international brand effect, Juster is deeply loved and sought after by Chinese consumers. In just five years, Juster has established more than 800 sales outlets in China, and its sales volume and popularity have entered the forefront of the same industry, becoming one of the leading brands in China's high-end swimming gear market. In 2010, Shanghai jiast sports outdoor products Co., Ltd., jiast China's regional full product operation organization, was established.
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