【新华百货是哪个国家的品牌？】

新华百货是什么牌子？「新华百货」是银川新华百货商业集团股份有限公司旗下著名品牌。该品牌发源于宁夏银川市，由创始人张总在1952年期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

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始创于1952年，宁夏知名品牌，主要从事百货/文化用品/服装鞋帽/家用电器等业务的大型连锁商业集团

塞上江南，凤城商冠。在宁夏回族自治区，镶嵌着一颗璀璨的商业明珠——银川新华百货商业集团股份有限公司。自1952年创建至今，新百历经60年风雨，是一家大型百货零售企业。2011年，集团实现销售52.91亿元。目前新华百货已发展成为拥有27.54亿资产，3家子公司（银川新华百货连锁超市有限公司、银川新华百货东桥电器有限公司、青海新华百货商业有限公司），7家百货店（新华店、东方红店、老大楼店、购物中心店、中卫店、西夏店、现代城）及200家连锁店的大型商业集团，员工达20000人。公司秉持为股东创利润、为顾客创服务、为员工创机会、为社会创财富的经营理念良性发展。

银川新华百货商业集团股份有限公司百货事业部成立于2010年8月，现有7家店铺，分布于银川市及中卫市主要商圈内，年销售额28亿。事业部认真贯彻和落实集团整体发展战略，以“品牌定位到位，提升服务水平”为发展目标，弘扬新华百货企业文化，明晰经营理念，整合资源，完善组织架构，规范运营流程，占据新百集团经营业绩半壁江山的百货事业部驶向市场化的快车道。

新华百货连锁超市所属的连锁网点主要分布在银川市自西向东辐射的西夏区、金凤区、兴庆区的繁华街区和居民区，并将连锁网点逐步向区内其他市、县发展，随着规模逐步扩张和“三年发展规划”的启动，公司在宁夏毗邻的内蒙、青海、甘肃、陕西等地逐步开设网点，形成具有区域竞争优势的连锁企业。

未来的新华百货还将依托现代化的经营技术升级而实现提升，努力创办老百姓喜欢、日常生活离不开的百年老店，藉此为民众提供满意的商品和服务，为发展现代流通产业，提升大众生活品质奉献新百人的心智和力量。

英文翻译：Founded in 1952, a famous brand in Ningxia, a large chain business group mainly engaged in general merchandise / cultural goods / clothing, shoes and Hats / household appliances, etc. is in the south of the Yangtze River, Fengcheng business crown. In Ningxia Hui Autonomous Region, it is inlaid with a bright commercial pearl -- Yinchuan Xinhua Department Store Business Group Co., Ltd. Since its establishment in 1952, Xinbai is a large department store retail enterprise after 60 years of wind and rain. In 2011, the group achieved sales of 5.291 billion yuan. At present, Xinhua Department store has developed into a large-scale business with 2.754 billion assets, 3 subsidiaries (Yinchuan Xinhua Department Store Chain Supermarket Co., Ltd., Yinchuan Xinhua Department Store Dongqiao Electric Appliance Co., Ltd., Qinghai Xinhua Department Store commercial Co., Ltd.), 7 department stores (Xinhua store, Dongfanghong store, elderloom store, Shopping Center store, Zhongwei store, Xixia store, Hyundai city) and 200 chain stores The group has 20000 employees. The company adheres to the business philosophy of creating profits for shareholders, services for customers, opportunities for employees and wealth for the society. The Department Store Business Department of Yinchuan Xinhua Department Store Business Group Co., Ltd. was established in August 2010. It has 7 stores, which are distributed in the main business circles of Yinchuan city and Zhongwei City, with an annual sales of 2.8 billion. The business department conscientiously implements and implements the group's overall development strategy, takes "brand positioning in place, improve service level" as the development goal, promotes the corporate culture of Xinhua Department store, clarifies the business philosophy, integrates resources, improves the organizational structure, standardizes the operation process, and drives the department store business department, which accounts for half of the business performance of Xinbai group, to the fast lane of marketization. The chain outlets of Xinhua Department store chain supermarket are mainly distributed in Xixia District, Jinfeng district and Xingqing District, which radiate from the west to the east of Yinchuan city. The chain outlets are gradually developed to other cities and counties in the district. With the gradual expansion of scale and the start of "three-year development plan", the company has gradually opened in Inner Mongolia, Qinghai, Gansu, Shaanxi and other places adjacent to Ningxia Network, forming a chain enterprise with regional competitive advantage. In the future, Xinhua Department store will also rely on the upgrading of modern management technology to achieve improvement, and strive to establish a century old store that people like and can't live without, so as to provide satisfactory goods and services for the people, and offer the minds and strength of hundreds of new people for the development of modern circulation industry and the improvement of public life quality.

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