牧柔MUROU在西服行业中的票数：267
【牧柔MUROU是哪个国家的品牌？】
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汕头市云河服饰有限公司是一家专门从事内衣研发设计、连锁专营专卖、快时尚品牌营销的内衣企业，总部坐落在广东省汕头市，旗下拥有快时尚内衣品牌“牧柔”。“牧柔”注重产品的亲肤性与舒适度，以“健康舒适、高性价比”作为品牌定位，采用“健康生态棉”作为核心材质，在产品研发上融合人体工程学原理及美学元素，建立自身品牌质感，形成清丽、婉约、明快的产品风格。
公司实行专业化、标准化、数据化的科学管理，采用直营系统与加盟系统分治管理、互相驱动的经营体制，已成功建立牧柔门店盈利模式与商圈拓展机制，以华东作为全国市场的枢纽和孵化基地，目前网络布局已达1000多家内衣专卖店，并分别与万达、大润发、欧尚、家乐福、沃尔玛、乐购等国内外大型零售连锁集团形成战略合作伙伴关系。
迄今为止，“牧柔“已成为中国内衣行业实力派的新锐品牌。展望未来，公司将继续践行使命和核心价值观，持续围绕“品牌升级、门店升级、营销升级、管理升级、服务升级、消费体验升级”六大目标，优化渠道组合和网络布局，为改善人类穿着品质、传播舒适居家文化、为“打造百年内衣连锁品牌”的愿景而不懈努力！
英文翻译：Shantou Yunhe Clothing Co., Ltd. is a underwear enterprise specialized in underwear R & D and design, chain franchise, and fast fashion brand marketing. Its headquarter is located in Shantou City, Guangdong Province, and it owns fast fashion underwear brand "Murou". "Murou" focuses on the skin affinity and comfort of products, takes "healthy and comfortable, cost-effective" as the brand positioning, uses "healthy and ecological cotton" as the core material, integrates the principles of ergonomics and aesthetic elements in product research and development, establishes its own brand texture, and forms a clear, graceful and bright product style. The company carries out specialized, standardized and data-based scientific management, adopts the separate management and mutually driven management system of direct operation system and franchise system, and has successfully established the profit model and business circle expansion mechanism of Murou store, taking East China as the hub and incubation base of the national market. At present, the network layout has reached more than 1000 underwear stores, respectively with Wanda, RT mart and Auchan Carrefour, Wal Mart, Tesco and other large domestic and foreign retail chain groups form strategic partnership. Up to now, "Mu Rou" has become a new and cutting-edge brand in China's underwear industry. Looking forward to the future, the company will continue to practice its mission and core values, continue to focus on the six goals of "brand upgrading, store upgrading, marketing upgrading, management upgrading, service upgrading and consumer experience upgrading", optimize channel mix and network layout, and make unremitting efforts to improve the quality of human wear, spread comfortable home culture, and "build a century old underwear chain brand"!
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