我要投票 商界在杂志行业中的票数:220
· 外 推 电 报 ·
2025-04-25 18:52:52 星期五

【商界是哪个国家的品牌?】

商界是什么牌子?「商界」是 重庆商界传媒集团有限公司 旗下著名品牌。该品牌发源于重庆,由创始人刘旗辉在1999期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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商界传媒集团旗下的《商界》在世界财经类杂志排名中亦名列前30位。15年来,杂志发行覆盖全国,远销欧洲、北美、东南亚华人地区,影响和助推了中国经济的发展;15年来,商界传媒矢志不逾,力做“商业文化的传播者、商业文明的推动者、商业精神的倡导者、商业实践的探索者”,以促进中国商业文明新的腾飞。该刊创始人总编辑刘旗辉先生也荣登“中国刊业30年20人”。

《商界》是商界传媒最早经营的媒体,创办于1994年,以“集商界经营之道,看商界丰富人生”为宗旨,历经15年的风雨,《商界》以其鲜明的风格和独特的定位赢得了市场的欢迎,被誉为“中国招商第一刊”。2005年,商界传媒再度重拳出击,投资1000万元创办《商界评论》、《商界时尚》、《城乡致富》三本杂志,完善和丰富了媒体产业链,从高、中、低不同层面对市场进行细分。经过近四年的运作,三本刊物运行良好,发展势头迅猛,已成为有影响力的期刊。2006年底《中华手工》也在商界人的努力下问世,2008年5月正式推出了以都市家庭生活为主线的《家人》。

【商界杂志】中国独具特色的、发行量最大的商界公众杂志,它是以“报道商界动态形势,揭示商界深层问题,汇集商界经营之道,反映商界丰富人生”为宗旨的商业财经月刊。内容真实、视角独特、雅俗共赏,理念清澈,人性意味鲜明,极富时代精神。

《商界》的独特风格赢得了广大读者尤其是市场经济实践者的喜爱,以广大生意人、企业经营者以及企业各层级员工在市场经济实践活动中成功的方法、失败的教训、有益的经验、规范的操作、生活的甘苦等为主要内容,文章以纪实和故事两种风格为主,坚持通俗性、可读性为前题,观念前卫脱俗,文风生动洗炼,宏观上及时报道市场经济走势和行业态势。综观上全面陈述分析企业各具体环节的运作方法和应变技巧,提供新的生意信息和策划案例,微观上深入刻划生意人生的酸甜苦辣。

《商界》具有60万/期的发行量,在全国商业财经杂志中首屈一指,单册传阅人数达6.3人,阅读全部内容的为78.6%,保存杂志的为91.4%,收集成套的为19.5%,各项数据之高在中国期刊界位居前列。《商界》的阅读人群面多而广,有十六、七岁的中学生,也有七、八十岁的老年人,其中有国有企业的经营者、公司职员、私营业主、个体工商户等,也有国家公务员、新闻工作者、作家、教师、学生、军人、农民等社会各界人士,以及劳改服刑人员。发行地区覆盖全国各省、市、自治区,包括港澳台地区,甚至海外华人商圈。

《商界》自1994年创刊以来,坚持办刊宗旨和文章风格不动摇,目前已成长为全国发行量最大的商业财经杂志,在世界财经类杂志排名中亦名列前30位,并被众多国内同行竞相跟踪模仿。《商界》杂志的成功历程,已被国内期刊界公认为“《商界》现象”。

英文翻译:Business, a unit of business media group, also ranks in the top 30 in the world's financial magazines. In the past 15 years, the magazine has been distributed all over the country and exported to Chinese areas in Europe, North America and Southeast Asia, which has influenced and boosted the development of China's economy. In the past 15 years, the business media has been committed to being "the disseminator of business culture, the promoter of business civilization, the advocator of business spirit and the explorer of business practice" to promote the new development of China's business civilization. Mr. Liu Qihui, founder editor in chief of the magazine, also won the title of "20 people in 30 years of Chinese journal industry". "Business" is the first media operated by business media. It was founded in 1994. With the purpose of "integrating business management and looking at business to enrich life", after 15 years of trials and tribulations, "business" has won the market's welcome with its distinctive style and unique positioning, and is known as "China's first business magazine". In 2005, the business media once again made a great effort to invest 10 million yuan to establish three magazines, business review, business fashion and urban and rural prosperity, which improved and enriched the media industry chain and subdivided the market from high, medium and low levels. After nearly four years of operation, the three journals have been running well and developing rapidly, and have become influential journals. At the end of 2006, "Chinese handicraft" was also published with the efforts of business people. In May 2008, it officially launched "family" with urban family life as the main line. [business magazine] China's unique business public magazine with the largest circulation. It is a monthly business financial magazine with the purpose of "reporting the dynamic situation of business, revealing the deep problems of business, gathering the business operation ways and reflecting the rich life of business". The content is true, the angle of view is unique, refined and popular, the idea is clear, the human nature is clear, rich in the spirit of the times. The unique style of business has won the favor of readers, especially market economy practitioners. The main content of business people, business operators and employees at all levels of the enterprise in the practice of market economy is successful methods, lessons from failures, useful experience, standardized operation, and the joys and sorrows of life. The article focuses on two styles of documentary and story, and adheres to the popular style Sex, readability as the front topic, the concept of avant-garde, lively style of culture, macro timely report market economic trends and industry trends. Comprehensively state and analyze the operation methods and response skills of each specific link of the enterprise, provide new business information and planning cases, and depict the ups and downs of business life in depth. "Business" has a circulation of 600000 / issue, ranking first among the national commercial and financial magazines, with 6.3 people circulating a single volume, 78.6% reading the whole content, 91.4% saving the magazine, and 19.5% collecting a complete set. The high level of various data ranks first in the Chinese journal industry. The business world has a wide range of readers, including 16-year-old middle school students and 7-year-old and 80 year-old people, including operators of state-owned enterprises, company employees, private owners, self-employed business households, as well as state civil servants, journalists, writers, teachers, students, soldiers, farmers and other people from all walks of life, as well as prisoners in labor reform. The distribution area covers all provinces, cities and autonomous regions, including Hong Kong, Macao and Taiwan, and even overseas Chinese business circles. Since its inception in 1994, the business community has adhered to its tenet and unshakable article style. It has now grown into the largest commercial and financial magazine in China, ranking in the top 30 in the world's financial and economic magazines, and has been followed and imitated by many domestic peers. The successful course of business magazine has been recognized as "business phenomenon" by the domestic periodical circle.

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本页详细列出关于商界的品牌信息,含品牌所属公司介绍,商界所处行业的品牌地位及优势。
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