【绿城GREENTOWN是哪个国家的品牌?】
绿城房地产集团有限公司(以下简称绿城)是中国知名的住宅物业开发商之一,以优秀的房产品质量占据行业内的领先地位。绿城于1995年1月6日在浙江杭州注册成立,2006年7月13日,“绿城中国控股有限公司”在香港上市(股票代码:3900),绿城为其全资子公司。
历经18年的发展,绿城拥有100多家成员企业,4400多名员工,已进入包括中国长三角、环渤海经济圈重要城市、北京及其他省会城市在内的50多个城市,并取得了持续增长的经营业绩,在国内房地产市场中名列前茅。从2004年开始,绿城连续被国务院发展研究中心企业研究所、清华大学房地产研究所、中国指数研究院联合评为中国房地产企业品牌价值TOP10,中国房地产企业综合实力TOP10。
作为一家以“精品物业营造专家”闻名业内的房地产开发企业,绿城已成功出品别墅、平层官邸、多层公寓和高层公寓等系列精品住宅,在系列精品住宅的基础上,绿城开发的大型社区和城市综合体项目,站在城市发展的高度,综合住宅、酒店、商场、写字楼、学校等商业和公建物业,肩负起更多人群对品质生活的理想。
绿城创始人宋卫平董事长说:“我们的产品并非仅仅指园区的硬件,还包括软件的部分,即产品所围绕的服务,两者不能分割。所谓服务,就是针对于住户生活品质的一种亲切、亲近和有效、持久的影响。”
为此,绿城启动了国内房地产业首个园区生活服务体系,这一服务体系包括健康、教育、生活三大服务系统,将传统的对“物”的管理转变为对“人”的关爱和服务,2007年,“绿城园区生活服务体系”作为唯一的企业案例荣获“中国城市管理进步奖”。2008年,“绿城园区生活服务体系”被住建部正式立项为研究课题,2010年5月,该项目通过住建部验收。
绿城坚信:企业是社会公器,坚持讲道义、走正道,主动承担社会责任,引导社会文明的提升。在商品房开发以外,绿城积极承建安置房和保障房建设,让更广泛的城市居民分享高品质的生活空间。目前,绿城在杭州、慈溪、青岛、南京等地承建安置房和保障房项目总规模已超过900万平方米。
作为一个脚踏实地的人文理想主义者群体,绿城将始终以开发优质房产品为责任,以提升园区服务为价值,以对他人和对社会有益为宗旨,在实现企业持续健康发展的同时,不断为员工创造平台,为客户创造价值,为社会创造文明、和谐、温馨、优雅的人居文化,为城市和历史留下值得典藏的建筑艺术精品。
英文翻译:Green City Real Estate Group Co., Ltd. (hereinafter referred to as green city) is one of China's well-known residential property developers, with excellent quality of real estate products to occupy the leading position in the industry. Greentown was registered in Hangzhou, Zhejiang Province on January 6, 1995. On July 13, 2006, Greentown China Holdings Co., Ltd. was listed in Hong Kong (Stock Code: 3900). Greentown is its wholly-owned subsidiary. After 18 years of development, green city has more than 100 member enterprises and more than 4400 employees. It has entered more than 50 cities including the Yangtze River Delta of China, the important cities around the Bohai economic circle, Beijing and other provincial capitals, and has achieved sustained growth in business performance, ranking first in the domestic real estate market. Since 2004, green city has been awarded the top 10 brand value and comprehensive strength of Chinese real estate enterprises by the Enterprise Research Institute of the development research center of the State Council, the Real Estate Research Institute of Tsinghua University and China Index Research Institute. As a real estate development enterprise famous for its "experts in the construction of high-quality property", green city has successfully produced a series of high-quality residences, such as villas, flat apartments, multi-storey apartments and high-rise apartments. On the basis of the series of high-quality residences, the large-scale community and urban complex projects developed by green city stand at the height of urban development, with comprehensive residences, hotels, shopping malls, office buildings and schools School and other commercial and public construction properties shoulder more people's ideal of quality life. Chairman song Weiping, founder of green city, said: "our products do not only refer to the hardware of the park, but also include the part of software, that is, the services around the products. They cannot be separated. The so-called service is a kind of cordial, close, effective and lasting impact on the quality of life of residents. " For this reason, green city has launched the first park life service system of domestic real estate industry, which includes three service systems of health, education and life, transforming the traditional management of "things" into care and service for "people". In 2007, "green city park life service system" won the "China urban management progress award" as the only enterprise case. In 2008, the "green city park life service system" was officially established as a research topic by the Ministry of housing and urban rural development. In May 2010, the project passed the acceptance of the Ministry of housing and urban rural development. Green City firmly believes that the enterprise is the public instrument of the society, adheres to morality, takes the right path, takes the initiative to assume social responsibility, and guides the promotion of social civilization. In addition to the development of commercial housing, green city actively undertakes the construction of resettlement housing and security housing, so that a wider range of urban residents can share high-quality living space. At present, the total scale of resettlement and security housing projects undertaken by green city in Hangzhou, Cixi, Qingdao, Nanjing and other places has exceeded 9 million square meters. As a down-to-earth group of humanistic idealists, green city will always take the responsibility of developing high-quality housing products, the value of improving park services, and the purpose of benefiting others and society. While realizing the sustainable and healthy development of the enterprise, it will constantly create a platform for employees, create value for customers, and create a civilized, harmonious, warm and elegant human settlements culture for the society, For the city and history to leave a worthy collection of fine architectural art.
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