【旺仔是哪个国家的品牌？】

旺仔牛奶富含人体每日必须的多种氨基酸、钙、脂肪、维生素等营养成份，亲切的迷你卡通形象的设计，雾面质感的礼盒包装，包装轻便适合儿童随身携带、适合儿童常备随时饮用之产品，是馈赠亲友的理想选择。

旺旺公司之业务可追溯至台湾宜兰食品工业股份有限公司。旺旺公司于1992年正式投资大陆市场，是台湾第一个在大陆注册商标并且拥有最多注册商标的公司，于1994年在湖南设立第一家工厂，1996年在新加坡上市。旺旺秉持着“缘、自信、大团结”的经营理念，立志成为“综合消费食品王国”，向着“中国第一，世界第一”的目标不断前进。

旺旺自投资大陆市场以来，足迹遍布中国大陆、台湾、香港、新加坡、日本。截止2006年6月，以覆盖区域市场为目标，在中国地区开办工厂110多家，打造生产线200余条，经销合作伙伴超万家，业务范围横跨六大洲的40多个国家和地区。

如今的旺旺已经发展成为一个业务多元化的综合性企业，除了经营食品行业外，旺旺还涉足医疗服务、餐饮连锁、农业、酒店、房地产等领域。

多年以来，旺旺备受广大消费者的肯定与支持，为回馈社会，公司积极参与各项公益事业。迄今为止，已在中国和新加坡设立旺旺基金会以及台湾的旺旺文教基金会、台北仕招福利基金会，均为老人，贫困、不幸人士及重大灾难提供各项援助和支持。

旺旺公司开始业务追溯至1962年5月在台湾设立之宜兰食品工业股份有限公司。当时主要是生产农产品罐头食品并以出口外销为主要业务。

公司在1983年与日本三大米果制造商之一的岩冢签署了技术合作合约，共同开发台湾米果市场，并迅速取得市场领导品牌的地位。

1987年旺旺商标在大陆申请注明，为台商在大陆申请商标注册的首例。面对有限的资源及台湾市场，并及时掌握大陆开放经济之良机，公司在1992年，正式拓展中国市场，旺旺产品广告在大陆电视台首播。第一家工厂于1994年在湖南开始生产并为旺旺进入大陆庞大消费市场奠下坚固的基础。

为提高公司形象，将资源及投资机会资本化并开拓资金来源，新加坡投资控股公司-旺旺控股私人有限公司在1995年10月成立并于1996年5月在新加坡交易所第一级股市挂牌，并改名为旺旺控股有限公司。

多年以来，公司备受广大民众的爱戴与支持，为回馈社会，公司积极参与各项公益事业。迄今为止，已在中国和新加坡设立旺旺基金会以及台湾的旺旺文教基金会、台北仕招福利基金会，均为老人，贫困及不幸人士提供各项援助和支持。

主要业务：集团主要业务包括生产及销售休闲食品、饮料及相关产品。

主要市场：大部份集团设/据点分布在中国大陆，其次在台湾。集团之产品销售分布个地，以中国大陆市场为主，其次为台湾及其它市场如东南亚国家。

旺旺自1992年投资大陆市场以来，短短几年中，通过全体员工不懈的努力和正确成功的营销策略，使各类品质优良的产品走进千家万户，“旺旺”更是成为家喻户晓，老幼皆知的著名品牌。在企业不断取得良好经济效益的同时，旺旺十分重视社会公益的发展和与地区各方面关系（特别是政府和职能单位）的建立和互动，因此于1997年6月成立旺旺中国旺基金会，专门从事社会福利事业与公司公关工作的开展。

中国旺旺基金会以上海总部作为总会会址，并在湖南、湖北、江苏、上海、浙江、北京、四川、福建、辽宁、广东、山东、新疆等地设立了12个分会（湖北、新疆于06年成立），在全国范围内从事济急、敬老、爱幼、扶残、医疗、助学以及文体等活动的开展，每年通过中央、国台办、宋庆龄基金会等单位开展的大型公益活动如97年起每年的洪涝灾害，02年的非典，03年新疆地震、河南艾兹村、04年陕西铜川矿难，05年江西地震和黑龙江七台河矿难等，平均每年用于捐赠的现金及产品约一到二千万元左右。

英文翻译：Wangzai milk is rich in a variety of amino acids, calcium, fat, vitamins and other nutrients necessary for the human body every day, the design of friendly Mini cartoon image, the gift box packaging with the texture of mist, the packaging is light and suitable for children to carry with them, and suitable for children to drink at any time. It is an ideal choice for giving to relatives and friends. Wangwang's business can be traced back to Taiwan Yilan Food Industry Co., Ltd. Wangwang company formally invested in the mainland market in 1992. It is the first company in Taiwan with the most registered trademarks in the mainland. It set up its first factory in Hunan in 1994 and listed in Singapore in 1996. Wang Wang adheres to the business philosophy of "fate, self-confidence and great unity", and is determined to become a "comprehensive consumer food kingdom" and keep moving towards the goal of "China first, world first". Since its investment in the mainland market, Wang Wang's footprint has spread all over China, Taiwan, Hong Kong, Singapore and Japan. As of June 2006, with the goal of covering the regional market, more than 110 factories have been established in China, more than 200 production lines have been built, more than 10000 distribution partners have been established, and the business scope covers more than 40 countries and regions on six continents. Today, Wangwang has developed into a comprehensive enterprise with diversified businesses. In addition to operating the food industry, Wangwang is also involved in medical services, catering chains, agriculture, hotels, real estate and other fields. For many years, Wangwang has been recognized and supported by the majority of consumers. In order to give back to the society, the company actively participates in various public welfare undertakings. So far, Wangwang foundation has been set up in China and Singapore, as well as Wangwang culture and education foundation in Taiwan and Taipei official recruitment welfare foundation, which provide all kinds of assistance and support for the elderly, the poor, the unfortunate and major disasters. Wangwang started its business in May 1962 with the establishment of Yilan Food Industry Co., Ltd. in Taiwan. At that time, it mainly produced canned agricultural products and exported them as its main business. In 1983, the company signed a technical cooperation contract with yanzuka, one of the three major rice fruit manufacturers in Japan, to jointly develop the rice fruit market in Taiwan, and quickly gained the position of market leading brand. In 1987, Wangwang trademark was registered in mainland China, which is the first case for Taiwanese to apply for trademark registration in mainland China. In the face of limited resources and Taiwan market, and timely grasp the good opportunity of the open economy in mainland China, the company officially expanded the Chinese market in 1992, and Wangwang product advertising was first broadcast on mainland TV. The first factory started production in Hunan in 1994 and laid a solid foundation for Wangwang to enter the huge consumer market in the mainland. In order to improve the company's image, capitalize resources and investment opportunities and explore capital sources, Singapore Investment Holding Company - Wangwang holdings PTE. Ltd. was founded in October 1995 and listed on the first level stock market of Singapore Stock Exchange in May 1996, and was renamed Wangwang Holdings Limited. Over the years, the company has been loved and supported by the general public. In order to give back to the society, the company actively participates in various public welfare undertakings. So far, we have set up the Wangwang foundation in China and Singapore, as well as the Wangwang culture and education foundation in Taiwan and the Taipei official recruitment welfare foundation, which provide all kinds of assistance and support for the elderly, the poor and the unfortunate. Main business: the group's main business includes production and sales of leisure food, beverage and related products. Main market: most of the group's sites are located in mainland China, followed by Taiwan. The group's products are mainly sold in mainland China, followed by Taiwan and other markets such as Southeast Asian countries. Since Wangwang invested in the mainland market in 1992, in just a few years, through the unremitting efforts of all employees and correct and successful marketing strategies, all kinds of high-quality products have entered thousands of households, "Wangwang" has become a well-known brand for all ages. At the same time that the company has made good economic benefits, Wangwang attaches great importance to the development of social welfare and the establishment and interaction of relations with all aspects of the region (especially the government and functional units). Therefore, in June 1997, Wangwang China Wang foundation was established, which specializes in social welfare and public relations of the company. China Wangwang foundation takes the headquarters in Shanghai as the site of the association, and has set up 12 branches in Hunan, Hubei, Jiangsu, Shanghai, Zhejiang, Beijing, Sichuan, Fujian, Liaoning, Guangdong, Shandong, Xinjiang and other places (Hubei and Xinjiang were founded in 2006). It carries out nationwide activities such as emergency relief, respect for the elderly, love the children, help the disabled, medical care, education and sports every year Large scale public welfare activities carried out by the Central Committee, the state Taiwan Affairs Office, the Song Qingling foundation and other units, such as the annual flood disaster since 1997, SARS in 2002, the Xinjiang earthquake in 2003, the izi village in Henan, the Tongchuan mine disaster in Shaanxi in 2004, the Jiangxi earthquake in 2005 and the Qitaihe mine disaster in Heilongjiang, etc., average annual cash and products used for donation are about 10 to 20 million yuan.

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