【国珍Guozhen是哪个国家的品牌？】

中国节能是以节能环保为主业的中央企业，以生态文明建设为己任，专注于让天更蓝、山更绿、水更清，让生活更美好。经过多年发展，中国节能已构建起以节能、环保、清洁能源、健康和节能环保综合服务为主业的4+1产业格局，成为我国节能环保和健康领域规模大、实力强、专业覆盖面广、产业链完整的旗舰企业。

中国新时代控股集团有限公司成立于1980年，原为国有中央军工企业，2010年3月，经国务院批准，中国节能投资公司与新时代集团联合重组为中国节能环保集团公司。重组后，新时代集团成为中国节能环保集团公司二级子公司。目前，新时代集团形成了大健康业务、国际化业务、商业物业经营业务等业务格局，同时积极开发资源循环利用业务，努力打造成为具有较高价值创造能力、提供绿色健康和节能环保综合服务的产业投资集团。

新时代健康产业（集团）有限公司成立于1995年3月，是中国新时代控股（集团）公司的控股子公司，总部设在北京，注册资本1亿元人民币。公司是直销行业内较早获得直销牌照的内资企业之一，也是一家央属企业，2006年8月获得国家商务部颁发的《直销经营许可证》。目前，公司已经发展成为集原料采收、科研、生产、销售、培训、服务于一体，包含5个子公司、3个事业部和31个销售分公司的大型企业集团，成为中国新时代集团的支柱企业。

公司自成立以来，秉承“自立立他，德行天下”的企业核心价值观，始终坚持“发展民族产业，造福人类健康”的企业宗旨，继承和弘扬中华养生文化，不断挖掘和利用中医药文化的精髓，秉承“治未病”和“药食同源”理念，秉承节能、环保、绿色、健康理念，注重本土自然资源的开发、整合及综合运用，凭借企业雄厚实力，充分运用高科技，在松花粉及天然产品方面形成了突出优势，并形成完整的绿色生态产业链。目前，公司主要产品包括具有独立自主知识产权的“国珍”松花粉与竹康宁为代表的保健食品、营养食品和“香兰阁”化妆品、“竹珍”保洁用品等四大类160余种产品，产品销往国内外并享有盛誉，引导大众走进健康新生活。目前，公司在全国主要城市设立了国珍健康体验馆，在全国31个省、市、自治区设立近千家国珍健康生活馆。

百年企业、立志长存，公司将在“中国梦”、“国珍梦”引导下，按照“做大健康产业，引导健康生活”的战略定位，充分把握发展契机，彰显品牌优势,构建以“更多的健康产品、更广的健康经营领域、更佳的健康服务和更高水平的健康管理”的大健康产业格局，为顾客提供优质的健康产品和服务，打造成为品牌优异、实力雄厚、国际化的大健康产业集团。

英文翻译：China energy conservation is a central enterprise with energy conservation and environmental protection as its main business. It takes the construction of ecological civilization as its own duty and focuses on making the sky bluer, the mountains greener, the water cleaner and the life better. After years of development, cecep has established a 4 + 1 industrial pattern with energy conservation, environmental protection, clean energy, health and comprehensive energy conservation and environmental protection services as its main business, becoming a flagship enterprise with large scale, strong strength, wide professional coverage and complete industrial chain in the field of energy conservation and environmental protection and health in China. China new era Holding Group Co., Ltd. was founded in 1980 as a state-owned central military enterprise. In March 2010, with the approval of the State Council, China Energy Conservation Investment Corporation and New Era Group jointly restructured into China energy conservation and environmental protection corporation. After the reorganization, New Era Group became the second level subsidiary of China energy conservation and environmental protection group corporation. At present, the New Era Group has formed the business pattern of big health business, international business, commercial property management business, etc. Meanwhile, it actively develops the resource recycling business, and strives to become an industrial investment group with high value creation ability, providing green health, energy conservation and environmental protection comprehensive services. New era Health Industry (Group) Co., Ltd., founded in March 1995, is a holding subsidiary of China new era holding (Group) Co., Ltd., headquartered in Beijing, with a registered capital of 100 million yuan. The company is one of the earliest domestic enterprises in the direct selling industry, and also a central enterprise. In August 2006, it obtained the direct selling business license issued by the Ministry of Commerce of the people's Republic of China. At present, the company has developed into a large enterprise group integrating raw material collection, scientific research, production, sales, training and service, including 5 subsidiaries, 3 business divisions and 31 sales branches, and has become a pillar enterprise of China New Era Group. Since its establishment, the company has adhered to the core values of "stand on its own, conduct the world", the enterprise tenet of "develop national industry, benefit human health", inherited and carried forward the Chinese health culture, constantly tap and use the essence of traditional Chinese medicine culture, the concept of "cure disease" and "medicine and food homology", and the concept of energy conservation, environmental protection, green and health, It pays attention to the development, integration and comprehensive utilization of local natural resources. With the strong strength of the enterprise and the full use of high technology, it has formed outstanding advantages in pine pollen and natural products, and formed a complete green ecological industrial chain. At present, the company's main products include "Guozhen" pine pollen with independent intellectual property rights, health food represented by zhukangning, nutrition food, xianglange cosmetics, Zhuzhen cleaning products and other four categories of more than 160 kinds of products. The products are sold at home and abroad and enjoy a good reputation, guiding the public into a healthy new life. At present, the company has set up Guozhen health experience centers in major cities and nearly 1000 Guozhen health life centers in 31 provinces, cities and autonomous regions. The company will take full advantage of the development opportunity and highlight its brand advantages under the guidance of "China dream" and "Guozhen dream", in accordance with the strategic positioning of "expanding health industry and guiding healthy life", To build a large health industry pattern of "more health products, broader health business fields, better health services and higher level health management", to provide customers with high-quality health products and services, and to build a large health industry group with excellent brand, strong strength and internationalization.

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