【OPERA娥佩兰是哪个国家的品牌？】

始于1947年日本，碧雅诗集团旗下，运用日本先进技术而诞生的高级化妆品，产品以性价比高、安全性高、过敏率低享誉海内外

碧雅诗化妆品有限公司在1996年底开始进入中国，在杭州的两家百货公司销售OPERA产品，当时产品品种还较少，年销售金额也仅仅几十万元。为了开发满足中国女性美丽需求的化妆产品，日本总公司对中国市场进行了大规模的市场调查，在深入了解了几千名中国女性对于化妆品需求的基础上，接连不断地推出了众多深受消费者欢迎的经典产品，如可以调节睫毛液使用量的“调量睫毛液”，色彩丰富且保湿效果卓越持久的唇彩，具有“深层净肤+深入美白”功效的全新晶澈净白护肤系列等。

在过去的十年之中，公司在努力开拓独特新产品的同时，大力开拓中国国内市场的销售渠道，在北京，上海，杭州，大连，成都，西安等全国主要城市及地方城市建立了广泛的销售网络，目前除台湾以外，OPERA品牌已经在全国各地的百货公司，部分屈臣氏和品牌连锁店建立了将近600个销售网点，尤其是在05年下半年开始，随着睫毛液明星新产品的上市，新品牌标志和新柜台设计形象的导入，全国主要城市声势浩大的公交车汽车亭，移动车身，地下铁广告等多渠道户外广告的整合营销，各地柜台销售增长迅猛，06年年度销售增长36%，07年度的销售继续保持迅速增长的势头，预计07年将达到2亿元人民币。

品质优异，价格合理一直是OPERA品牌的主要特点，性价比高，安全性高，过敏率特别低的产品特点为OPERA品牌赢得了大量固定的忠实顾客。为此，OPERA品牌正一如既往地为满足中国女性的美丽需求而不懈努力中，我们期待着更多卓有主见的中国女性给与OPERA更多的关爱和支持!

英文翻译：Started in Japan in 1947, bias group, a subsidiary of bias group, used advanced Japanese technology to produce advanced cosmetics. Bias Cosmetics Co., Ltd. is famous for its high cost performance, high safety and low allergy rate. At the end of 1996, bias Cosmetics Co., Ltd. began to enter China. Two department stores in Hangzhou sold opera products. At that time, the product varieties were still small, and the annual sales amount was only several hundred thousand yuan. In order to develop cosmetics products to meet the needs of Chinese women's beauty, the Japanese head office conducted a large-scale market survey on the Chinese market. On the basis of in-depth understanding of the needs of thousands of Chinese women for cosmetics, it continuously launched a number of classic products that are popular with consumers, such as "eyelash adjusting liquid" that can adjust the amount of eyelash liquid used, which is rich in color and can protect Excellent and lasting lip gloss with wet effect, brand new crystal white skin care series with the effect of "deep skin cleansing + deep whitening". In the past ten years, the company has made great efforts to develop unique new products and sales channels in China's domestic market. It has established a wide sales network in Beijing, Shanghai, Hangzhou, Dalian, Chengdu, Xi'an and other major cities and local cities. At present, opera brand has been in department stores, some Watsons and brand companies all over the country except Taiwan Nearly 600 sales outlets have been set up in the chain store, especially since the second half of 2005. With the launch of new products of mascara star, the introduction of new brand logo and new counter design image, the integrated marketing of multi-channel outdoor advertising such as bus kiosk, mobile body, subway advertising, etc. in major cities in China, the counter sales in various regions have grown rapidly, and the annual sales in 2006 have increased The sales in 2007 will continue to grow rapidly, and it is expected to reach 200 million yuan in 2007. Excellent quality and reasonable price have always been the main characteristics of opera brand. The product features of high cost performance, high safety and low allergy rate have won a large number of loyal customers for opera brand. Therefore, opera brand is making unremitting efforts to meet the beauty needs of Chinese women as always. We are looking forward to more independent Chinese women to give opera more love and support!

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