我要投票 奥索卡OZARK在运动户外用品行业中的票数:11
· 外 推 电 报 ·
2024-11-23 01:54:01 星期六

【奥索卡OZARK是哪个国家的品牌?】

奥索卡OZARK是什么牌子?「奥索卡OZARK」是 北京奥索克体育用品有限公司 旗下著名品牌。该品牌发源于北京市,在1996年期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

创立于1996年,致力于为高海拔攀登运动提供支持和帮助的户外装备供应商


奥索卡代表着纯粹的户外精神。奥索卡对户外运动的热忱及对大自然和谐相处的理念来源于纯净自然的山脉。

来自瑞士的户外运动爱好者 Hans Schallenberger 于1996年创立奥索卡品牌,并一直致力于对中国高海拔攀登运动的支持和帮助。今天,奥索卡的足迹已遍布世界,从90°s 的南极点到8848m的珠穆朗玛之巅,奥索卡户外装备伴随探险家的脚步经历了各种严酷环境,见证了一个又一个探险活动的成功时刻。

凭借对户外运动的热爱和对优越品质的坚持,奥索卡将攀登探险领域的丰富经验运用到户外产品中,设计研发的四大系列300余种户外装备,不仅适合各类户外运动,也能够满足各种极端环境的探险要求。对高品质的不断追求,和对户外与自然的理解,使奥索卡品牌始终保持创新,使更多人发现和享受户外运动的乐趣。

奥索卡品牌为促进户外运动持续发展不断付出努力:西藏登山学校、CMDI中国登山高级人才培训班的建立,使世界前沿理念融入中国攀登运动,持续进取;通过“雪山守护计划”项目来维护山峰资源与自然环境,亦体现了品牌长远发展的信念。

品牌定位

奥索卡定位于高品质、高舒适性的户外产品,打造国际化的品牌。十八年来,奥索卡主要关注中国市场,其产品在剪裁和设计上均结合了时下流行的户外元素。无论时代如何变迁,人们对自然世界的向往不会改变。奥索卡将一如既往地为热爱探索、对大自然充满热情的人们提供出色的装备。

回首奥索卡品牌最初在中国的创立,瑞士人Hans Shallenberger感言:“那时,我看到了这样的契机——当时在中国还没有真正的户外品牌;而和其他国家相比,中国拥有丰富的多样的登山资源。我相信随着中国人民经济水平的提高,参与户外运动的人会越来越多,对于户外产品的需求也会越来越多;因此,基于我们在欧洲和北美市场上对于户外产业的深刻认识和把握,确保奥索卡可以生产出国际品质的产品;而我们自身丰富的户外产品制造经验,使奥索卡能够制作出适合中国户外市场的产品。”


英文翻译:Founded in 1996, osoka, an outdoor equipment supplier dedicated to providing support and help for high altitude climbing, represents the pure outdoor spirit. Osoka's passion for outdoor sports and the concept of harmony with nature come from the pure natural mountains. Hans Schallenberger, an outdoor sports enthusiast from Switzerland, founded the osoka brand in 1996 and has always been committed to supporting and helping China's high altitude climbing. Today, the footprints of osoka have spread all over the world, from the south pole of 90 ° s to the top of Everest of 8848m. With the steps of explorers, osoka outdoor equipment has experienced a variety of harsh environments and witnessed the successful moments of exploration activities. With the love for outdoor sports and the persistence of superior quality, osoka applies the rich experience in climbing and exploration field to outdoor products. The four series of more than 300 kinds of outdoor equipment designed and developed are not only suitable for all kinds of outdoor sports, but also can meet the exploration requirements of various extreme environments. The constant pursuit of high quality and the understanding of outdoor and nature make the brand of osoka always keep innovation and make more people find and enjoy the fun of outdoor sports. The osoka brand has made continuous efforts to promote the sustainable development of outdoor sports: the establishment of Tibet Mountaineering school and CMDI China Mountaineering senior talent training course has integrated the world's cutting-edge concept into China's mountaineering and continued to forge ahead; the maintenance of mountain resources and natural environment through the "Snow Mountain protection plan" project also reflects the long-term development belief of the brand. Brand positioning osoka is positioned in high-quality, high comfort outdoor products to create an international brand. Over the past 18 years, osoka has focused on the Chinese market, combining popular outdoor elements in tailoring and design. No matter how the times change, people's yearning for the natural world will not change. Osoka will continue to provide excellent equipment for people who are passionate about exploration and nature. Looking back on the initial establishment of the ossoka brand in China, Hans shalenberger, a Swiss, said: "at that time, I saw such an opportunity - there was no real outdoor brand in China at that time; compared with other countries, China has rich and diverse climbing resources. I believe that with the improvement of the economic level of the Chinese people, more and more people will participate in outdoor sports and the demand for outdoor products will increase. Therefore, based on our deep understanding and grasp of the outdoor industry in the European and North American markets, we will ensure that osoka can produce products of International quality. Our own rich experience in outdoor product manufacturing will enable osoka to produce products of international quality The card can produce products suitable for the Chinese outdoor market. "

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