【藤桥是哪个国家的品牌?】
藤桥禽业股份有限公司,创建于1996年,是一家集畜禽养殖、加工、销售、服务于一体的农业产业化国家重点企业。公司致力于家禽事业的研究和开发,推广传统美食,并进行产业化生产、健康食品打造、品牌化运作,推进行业发展,创造社会价值。
为了管控产业链的源头,公司采用“公司+基地+农户”的养殖创新模式,建立技术标准、管理标准体系、保障安全生产。现发展养殖基地500多个,其占地面积4000余亩,带动了400多农户2000余人创业致富。
藤桥禽业秉承“科技让食品更放心”的科技创新理念,与江南大学合作,建立博士后工作站,其食品科研设备配套齐全、国际领先,每项研究成果为行业的进步,做出贡献。
公司现拥有加工厂3个,其中一个于2013年建成的国际化标准新加工厂,坐落于鹿城区食品工业园区,占地面积50亩,产能超10亿,还包含现代化的仓储物流配送系统,均已正式投入使用。为保证产品品质,公司先后引进国际领先技术的低温冷干生产流水线三条,生产加工各个环节规范化、标准化、科学化操作,产品品质管控机制严谨,确保安全生产。
目前公司产品线有以藤桥牌熏鸡、熏虾、酱油猪肉为代表的冷链系列产品,还有以鸭舌、鸭掌、鸭肫为代表的休闲系列产品,并设计了多款精美礼盒方便客人走亲访友时,作为礼品赠送。公司最拳头产品藤桥牌熏鸡,在历届的温州农博会、浙江省农博会上蝉联金奖,藤桥牌商标也因此获得了浙江省著名商标。
公司始终把握以市场需求为导向的营销理念,集市场、研发、生产三位一体的科技创新机制,打造连锁专卖、流通商超、酒店餐饮、电子商务四大销售通路系统,专业创新运作,实现销售收入稳步上升发展。目前公司的品牌连锁专卖店、流通终端网点基本遍布全国各大城市,建立合作经销商客户2000多个,产品销售管道畅通有效。
为更好的推动企业发展来适应国际化的形势,藤桥禽业积极推进企业股改、挂牌工作,并于2013年6月份正式在天津股权交易所挂牌。同时,藤桥禽业依照五年规划和企业战略目标,着眼于长远发展,结合各地人文及市场特征,坚持一贯的品牌化运作策略,迅速完成对国内大中城市的品牌终端形象建设,打造中国禽肉制品深加工行业第一品牌,向具有国际竞争力的巨头企业挺进。
英文翻译:Tengqiao poultry industry Co., Ltd., founded in 1996, is a national key agricultural industrialization enterprise integrating livestock breeding, processing, sales and service. The company is committed to the research and development of poultry industry, the promotion of traditional food, and industrial production, healthy food creation, brand operation, promote industry development, create social value. In order to control the source of the industrial chain, the company adopts the breeding innovation mode of "company + base + farmer", establishes the technical standard, management standard system and ensures the safety of production. Now, more than 500 breeding bases have been developed, covering an area of more than 4000 mu, which has driven more than 400 farmers and 2000 people to start businesses and become rich. Fujiqiao poultry industry adheres to the scientific and technological innovation concept of "science and technology make food more secure", cooperates with Jiangnan University, and establishes a postdoctoral workstation. Its food scientific research equipment is complete and internationally leading. Each research achievement contributes to the progress of the industry. The company now has three processing plants, one of which is a new international standard processing plant built in 2013, located in Lucheng District Food Industrial Park, covering an area of 50 mu, with a production capacity of more than 1 billion yuan, and also including a modern warehousing, logistics and distribution system, which has been put into use formally. In order to ensure the product quality, the company has introduced three international leading low-temperature cold dry production lines, standardized and scientific operation of each link of production and processing, strict product quality control mechanism, to ensure safe production. At present, the company's product line includes cold chain products represented by fujiqiao brand smoked chicken, smoked shrimp and soy sauce pork, as well as leisure products represented by duck tongue, duck paw and duck gizzard, and many exquisite gift boxes are designed to facilitate guests to visit relatives and friends as gifts. The company's most famous product, fujiqiao brand smoked chicken, won the gold medal in successive Wenzhou Agricultural Expo and Zhejiang Agricultural Expo, and fujiqiao brand also won the famous trademark of Zhejiang Province. The company always grasps the marketing concept guided by the market demand, integrates the scientific and technological innovation mechanism of market, R & D and production, creates four sales channel systems of chain monopoly, circulation supermarket, hotel catering and e-commerce, operates professionally and innovatively, and realizes the steady growth and development of sales revenue. At present, the company's brand chain stores and circulation terminal outlets are basically all over the major cities of the country, with more than 2000 cooperative dealers and customers established, and the product sales channels are smooth and effective. In order to better promote the development of enterprises to adapt to the international situation, Tengqiao poultry industry actively promoted the share reform and listing of enterprises, and officially listed in Tianjin stock exchange in June 2013. At the same time, in accordance with the five-year plan and the strategic objectives of the enterprise, with a view to long-term development, combined with the local cultural and market characteristics, and adhering to the consistent brand operation strategy, Tengqiao poultry industry has rapidly completed the construction of the brand terminal image of domestic large and medium-sized cities, built the first brand of China's poultry products deep processing industry, and moved forward to a giant enterprise with international competitiveness.
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