【VitaCoco唯他可可是哪个国家的品牌?】
始于美国的时尚健康潮饮品牌,2014年由华彬集团引进国内,专注于提供以椰子为原料的各类非传统食品的品牌
唯他可可(Vita Coco)是一个年轻的时尚健康潮饮品牌,也叫唯他可可天然椰子水。于2004年在美国纽约诞生,原料取自天然青椰,富含包括钾元素在内的多种天然电解质,具有良好的补水功效。
唯他可可凭借全球战略眼光,重在引导和培育健康时尚的饮品消费理念,以 健康型补水饮品 的地位和优势,迅速打开市场。并且成为风靡好莱坞大咖,运动明星以及时尚潮流人士的时尚潮饮,麦当娜、马修·麦康纳、黛米·摩尔及安东尼·基顿争相给唯他可可投资,推动了唯他可可的飞速发展。2011年,唯他可可签约欧美流行天后蕾哈娜,力邀蕾哈娜倾情出演的首支广告大片在纽约、洛杉矶及迈阿密同步投放。
2014年9月9日,欧美潮饮天然椰子水唯他可可(Vita Coco)与华彬集团在北京举行上市新闻发布会并成立唯他可可中国公司。
唯他可可天然椰子水为全球市场提供以椰子为原料的各类非传统天然食品,它通过具活力和自然特色的沙滩、椰子树等品牌形象,积极的向消费者传达 天然健康,品质生活 的品牌理念,为消费者带来更可口的饮料、更美味的食品、更健康的生活。
2015年,刚刚进驻中国大陆的唯他可可便亮相各大活动:成为草莓音乐节官方指定饮品;赞助The Color Run、北京国际电影节、时尚运动嘉年华、中国网球公开赛;不仅是活动,唯他可可还赞助了东方卫视《女神新装》综艺节目,高频次的品牌曝光,让唯他可可收获了不少年轻粉丝。
英文翻译:Vitacoco, a brand that started in the United States and was introduced into China by Huabin group in 2014, focuses on providing various non-traditional foods with coconuts as raw materials, is a young fashion and health drink brand, also known as vitacoco natural coconut water. It was born in New York in 2004. The raw material is from natural green coconut. It is rich in a variety of natural electrolytes, including potassium element. It has good water replenishing effect. With the global strategic vision, vitacoco focuses on guiding and cultivating healthy and fashionable drink consumption concept, and rapidly opens the market with the position and advantages of healthy water replenishing drink. And become popular in Hollywood, sports stars and fashion trendsetters fashion drink, Madonna, Matthew McConaughey, Demi Moore and Anthony Keaton vied to invest in vitacocoa, promoting the rapid development of vitacocoa. In 2011, he signed a contract with Rihanna, a pop star from Europe and the United States. He strongly invited Rihanna to play the first commercial blockbuster in New York, Los Angeles and Miami. On September 9, 2014, vitacoco and Huabin group held a press conference in Beijing and established vitacoco China. Only cocoa natural coconut water provides all kinds of non-traditional natural foods with coconuts as raw materials for the global market. It actively conveys the brand concept of natural health and quality life to consumers through brand images such as beaches and coconut trees with vitality and natural characteristics, so as to bring consumers more delicious drinks, more delicious food and healthier life. In 2015, the only cocoa that had just entered the mainland of China appeared in various activities: to be the official designated drink of strawberry Music Festival; to sponsor the colorrun, Beijing International Film Festival, fashion sports carnival, China Open tennis; not only the activity, but also the variety show "goddess new clothes" of Oriental satellite TV, with high-frequency brand exposure, which made the only cocoa reap no benefits Young fans.
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