【S2 city life是哪个国家的品牌?】
2006年,有中国服装界“梦之队”称号的杉杉集团,为了实现集团“多品牌、国际化”的整体战略目标,在杉杉股份强大资金的支持下,借助其行业的优势和庞大的社会资源,成立了宁波杉杉摩顿服装有限公司。
2009年,宁波杉杉摩顿服装有限公司整合丰富的国际品牌营运经验,并与优良服装品牌管理精英团队合作,推出了男装休闲品牌S2citylife。
S2citylife以25—35岁追逐潮流、注重内涵的都市时尚男性为目标群体,“摩登新贵,潮我看”正是S2citylife男装定位的真实写照。S2citylife倡导男士有着独特的魅力,注重品质细节,他们优雅、睿智,对生活的品味有一定的追求,对美的事物有一定的情怀。风格简练,注重细节和混搭效果,讲求流行的色彩、贴切的剪裁和柔适的面料。
作为杉杉集团核心价值的原创品牌,在未来发展规划中,S2CITYLIFE将依托集团强大的资金支持及其行业的优良地位和庞大的社会资源,将品牌打造成国际化时尚品牌。
英文翻译:In 2006, Shanshan Group, which has the title of "dream team" in China's clothing industry, established Ningbo Shanshan Morton Clothing Co., Ltd. in order to achieve the group's overall strategic goal of "multi brand and internationalization", with the support of Shanshan company's powerful capital and with the help of its industry advantages and huge social resources. In 2009, Ningbo Shanshan Morton Clothing Co., Ltd. integrated rich international brand operation experience, and cooperated with excellent clothing brand management elite team to launch men's casual brand s2citylife. S2citylife is a target group of urban fashionable men who are 25-35 years old and focus on the trend and connotation. "Modern and new, fashion I see" is the true portrayal of the positioning of s2citylife men's wear. S2citylife advocates that men have unique charm, pay attention to quality details, they are elegant and wise, have certain pursuit of life taste, and have certain feelings for beautiful things. The style is concise, focusing on details and mix and match effect, focusing on popular colors, appropriate cutting and soft and suitable fabrics. As the original brand of Shanshan Group's core value, s2citylife will build the brand into an international fashion brand relying on the group's strong financial support, the industry's excellent position and huge social resources in the future development plan.
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