【黄古林是哪个国家的品牌?】
浙江鄞西广德湖南岸一带古称黄古林。两千多年前,勤劳睿智的先民在此发现一种色泽通绿、内含白色纤维、韧性强的湖草,遂采草织席,织出来的席子硬朗、凉爽、耐用。自此当地农人利用广德湖独特气候条件和土壤条件,世代以种草织席为生。唐开元元年(公元713年)始,黄古林草席出口朝鲜、东南亚诸国,并为历代帝王所喜爱,列为皇室贡品。
到了嘉庆年间,黄古林皮草行已在全国设有七十多家分号,名闻遐迩。新中国成立后,日理万机的周恩来总理对黄古林皮草记忆犹新,1954年参加日内瓦国际和平会议时,携带40条黄古林白麻筋草席作为国礼馈赠国际友人。
浙江黄古林床上用品有限公司成立于1995年,并于1997年经国家工商行政管理局商标局核准注册“黄古林”商标,是一家种植、制造、销售黄古林牌系列工艺凉席的宁波市龙头企业。
“黄古林”商标于2007年被认定为中国驰名商标!又在2008年获得首批“浙江老字号”的殊荣,2010被评为中华老字号,黄古林产品在秉承千年历史遗存的手工工艺优良品质的同时,以市场需求为导向,为产品注入了全新内涵:人性化的设计理念,从本质上提升产品的档次;使之多元化、系列化;包装设计个性鲜明,形象统一。在消费者中留下了良好的口碑,在业内独占鳌头。“黄古林”品牌已经成为凉席王国中的著名品牌。稳定完整的销售网络已在国内各大城市建成,与国际零售巨头家乐福、麦德龙、欧尚,国内零售业佼佼者联华、华联、农工商及全国60余家地区代理商联姻,携手共进。
“至诚至信、永续经营”黄古林坚持这一企业宗旨。秉承“创新、务实、引领市场”的企业精神,努力开拓,全心投入,提高品牌形象,提升民族品牌影响力。
2011年,我公司"黄古林"企业商号被评为浙江省知名商号!
英文翻译:The South Bank of Guangde Lake in Yinxi, Zhejiang Province is called huanggulin in ancient times. More than two thousand years ago, industrious and wise ancestors found a kind of Lake grass with green color, white fiber and strong toughness here, so they picked grass to weave mats, which are hard, cool and durable. Since then, local farmers have made use of the unique climate and soil conditions of Guangde lake to grow grass and weave mats for generations. At the beginning of the first year of the Tang Dynasty (713 A.D.), huanggulin straw mats were exported to Korea and Southeast Asia. They were loved by emperors of all dynasties and listed as Royal tributes. In the Jiaqing period, huanggulin fur line has established more than 70 branches in the country, which is famous all over the world. After the founding of the people's Republic of China, Premier Zhou Enlai of Nikkei still remembers huanggulin fur. When he attended the Geneva International Peace Conference in 1954, he brought 40 huanggulin and white hemp grass mats as a state gift to international friends. Zhejiang huanggulin bedding Co., Ltd. was founded in 1995 and registered as "huanggulin" by the Trademark Office of the State Administration for Industry and Commerce in 1997. It is a leading enterprise in Ningbo that grows, manufactures and sells huanggulin brand series craft mats. "Huanggulin" trademark was recognized as China's famous trademark in 2007! In 2008, it won the honor of the first batch of "Zhejiang time-honored brands", and 2010 was rated as the time-honored brand of China. While adhering to the excellent quality of handcraft left over from a thousand years of history, huanggulin products, guided by market demand, have injected new connotation into the products: humanized design concept, essentially upgrading the product level; making it diversified and serialized; distinctive packaging design personality , unified image. In the consumer left a good reputation in the industry. "Huanggulin" brand has become a famous brand in Liangxi kingdom. A stable and complete sales network has been established in major cities in China. It has been married with Carrefour, Metro, Auchan, the international retail giants, Lianhua, Hualian, agribusiness and more than 60 regional agents in China. "Sincere, trustworthy and sustainable operation" Huang Gulin insists on this enterprise tenet. Adhering to the enterprise spirit of "innovation, pragmatism and leading the market", we strive to explore and devote ourselves to improving the brand image and national brand influence. In 2011, our company's "huanggulin" business name was rated as a famous business name in Zhejiang Province!
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