我要投票 鲁艺在红木家具行业中的票数:57
· 外 推 电 报 ·
2025-01-22 17:47:25 星期三

【鲁艺是哪个国家的品牌?】

鲁艺是什么牌子?「鲁艺」是 福建省仙游县鲁艺古典家具有限公司 旗下著名品牌。该品牌发源于福建省莆田市,由创始人俞玉霞在1997-07-29期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

成立于1997年,福建省著名商标,集研发/设计/生产/销售/金融服务为一体的综合型红木企业,其大红酸枝家具、缅甸花梨家具享有盛誉


鲁艺集团,集研发、设计、生产、销售、金融服务为一体的综合型红木企业。始创于1997年,是行业内“缅花专家、酸枝典范”,当前集团的销量、市场占有率等综合经济指标在福建省“仙作”同行业中名列前茅。经过二十年的锐意推进,鲁艺集团以品质为核心,以金融、互联网+、价值流通、平台、大数据商业思维为主导,在全国各地不断开拓发展,现旗下拥有名艺名居、名艺居、品贤、玖礼、庄氏·和川舍5大自主品牌,仙游、北京两大红木园(仙游鲁艺红木园拥有超十五万平米园林式家具体验馆),12大直营展厅,5大管理中心,全国超250家连锁加盟店及经销商;发展至今集团已拥有木雕大师 100多名,高级技工300多名,能工巧匠800多名,员工总数达到了2000多名。

集团经营范围涵盖明清古典家具、新中式家具、新古典家具、欧式家具四大品类,材质涉及越南花梨、小叶紫檀、大红酸枝、大叶紫檀、缅甸花梨等进口名贵木材,客厅、餐厅、卧房、书房、装饰五大系列。在家具制作上汲取明清工艺之精髓,继承传统榫卯结构,环保大漆工艺,二次模拟烘干技术;运用人体工程学,融合当代审美,在家具的处理上刚柔并济,并不断修正完善,让产品精益求精。在践行红木行业向工业化4.0智能化发展的探索方面,鲁艺集团在产品生产中引入RFID芯片系统,将每件家具的信息写入电子标签芯片,实现销售产品在终端的可追溯性,随时随地让客户了解已购买产品的具体信息。为完善产业链,2016年鲁艺集团开发红木家装项目,发展红木家居一体化。汇集中式家居文化体系和经典东方美学元素,将家具、雕刻、布艺、刺绣、文化等元素融入现代家装,开创红木行业家装新市场。

除产品质量外,集团十分注重客户消费体验,并在红木行业提出多方位的服务体系,公司每年安排专业售后团队主动到客户家上门维修保养,以用心、耐心、专心的服务,真正做到让客户“买得放心,用得舒心”,推动红木家具行业立体化服务的发展。

有格局,才有未来。鲁艺集团规划自2017年起通过政府扶持,银行注资,鲁艺运营三者精诚合作,以 “仙作云”红木共享展厅和“红木中小企业服务中心”为平台,为仙游中下游红木中小企业提供金融服务、研发平台、统一工艺流程、质量标准、销售渠道等多方面服务,解决中下游中小企业融资难、销售难等现实问题。重新整合红木家具产业链各方面资源,并通过红木共享展厅互联网平台+实体+金融服务新商业模式,进一步推动仙游红木行业持续健康良性发展。


英文翻译:Founded in 1997, it is a famous trademark of Fujian Province, a comprehensive Redwood enterprise integrating R & D / design / production / sales / financial services. Its red acid branch furniture and Myanmar Huali furniture are well-known as Luyi group, a comprehensive Redwood enterprise integrating R & D, design, production, sales and financial services. Founded in 1997, it is an "expert of Burmese flowers and a model of sour branches" in the industry. At present, the group's sales volume, market share and other comprehensive economic indicators are among the best in the same industry of "xianzuo" in Fujian Province. Mahogany has been pushing mahogany for twenty years. Lu Yi group, taking quality as its core, has been developing continuously throughout the country with financial, Internet plus, value circulation, platform, and big data business thinking as its leading role. Now it owns 5 independent brands: famous artists, famous artists, products, products, products, and products. The two largest Redwood gardens in Xianyou and Beijing have fifteen over Xianyou. Ten thousand square meters garden furniture experience Hall), 12 direct sales exhibition halls, 5 management centers, more than 250 chain stores and distributors in China; up to now, the group has more than 100 wood carving masters, more than 300 senior technicians, more than 800 skilled workers, and more than 2000 employees. The group's business scope covers four categories of Ming and Qing classical furniture, new Chinese furniture, new classical furniture and European furniture. Its materials include imported precious wood such as Vietnam rosewood, little leaf rosewood, big red sour branch, big leaf rosewood, Myanmar rosewood, and five series of living room, dining room, bedroom, study and decoration. In furniture production, we should learn the essence of Ming and Qing Dynasty technology, inherit the traditional mortise and mortise structure, environmental protection paint technology, secondary simulation drying technology; use ergonomics, integrate the contemporary aesthetic, combine hardness and softness in furniture processing, and constantly modify and improve, so as to make the products better. In the exploration of the intelligent development of mahogany industry to industrialization 4.0, Luyi group introduces RFID chip system in the production of products, writes the information of each piece of furniture into the electronic label chip, realizes the traceability of sales products at the terminal, and lets customers know the specific information of purchased products anytime and anywhere. In order to improve the industrial chain, Luyi group developed mahogany home decoration project in 2016 and developed mahogany home integration. It integrates the centralized household culture system and classic Oriental aesthetic elements, integrates furniture, sculpture, fabric, embroidery, culture and other elements into modern home decoration, and creates a new market for home decoration in mahogany industry. In addition to product quality, the group attaches great importance to customer consumption experience, and proposes a multi-dimensional service system in the Redwood industry. The company arranges a professional after-sales team to take the initiative to the customer's home for repair and maintenance every year. With attentive, patient and attentive service, the group truly makes customers "buy safely and use comfortably", and promotes the development of three-dimensional service in the redwood furniture industry. Only when there is a pattern can there be a future. Luyi group plans to provide financial services, R & D platform, unified technological process, quality standards, sales channels and other services for the middle and lower reaches of Xianyou Redwood SMEs through the support of the government, capital injection from the bank, and sincere cooperation between Luyi operation and "xianzuoyun" Redwood sharing exhibition hall and "Redwood SME Service Center" as the platform, so as to solve the problems of middle and lower reaches of small and medium-sized Redwood SMEs It is difficult for enterprises to finance and sell. Re integrate various resources of mahogany furniture industry chain, and further promote the sustainable, healthy and sound development of Xianyou mahogany industry through the new business model of mahogany sharing exhibition hall Internet platform + entity + financial services.

本文链接: https://www.waitui.com/brand/c24af5d3b.html 联系电话:05948669888

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