【朗格斯是哪个国家的品牌?】
1999年,朗格斯酒庄在中国酿酒葡萄之乡——河北昌黎建成了“绿色人文酒庄”。葡萄酒庄,不仅是物质的,也是精神的。她凝结了这个时代的科技、人文、社会与文化等要素,也携带了特定的传统要素与地方文化符号,同时她还代表了这个年代流行的时尚与对未来的向往。因此,公司不仅希望朗格斯酒庄能够给客户带来无限享受和沉醉,更希望能够开创别具一格的葡萄酒文化,从而展现一种全新的生活方式。
公司始终倾注满腔的热情酝酿每一滴醉人的美酒,我更愿意相信:相信朗格斯酒庄的崛起不仅仅是市场的机遇,还因为公司自身的实力。在看到朗格斯酒庄网站再次升级改版的兴奋之余,我更愿意看到企业内在的、充实的、健康的、完善的思想文化体系的形成。因为培养一个企业群体可以共同恪守的职业道德与价值观,比引进先进的管理体制、创新机制要更为艰难、也更为重要。只有思想先行,才是企业稳健也是快速的发展之道。
公司有幸,伴随着中国葡萄酒庄的起步而诞生,在葡萄酒市场的振荡徘徊中得到磨练与发展。我们不幸,因为今天的中国葡萄酒行业还是一个不规范、不成熟、不理性、甚至也是不公平的竞争环境。市场的繁荣远不能掩盖行业水平的低下、产品质量的缺陷乃至葡萄酒文化的贫乏。也许,朗格斯酒庄恰恰是走了一条特立独行的成长之路。
英文翻译:In 1999, langes winery established a "green cultural winery" in Changli, Hebei Province, the hometown of Chinese wine grape. Winery is not only material, but also spiritual. She embodies the elements of science and technology, humanity, society and culture in this era, as well as the specific traditional elements and local cultural symbols. At the same time, she also represents the popular fashion in this era and the yearning for the future. Therefore, the company not only hopes to bring unlimited enjoyment and intoxication to customers, but also hopes to create a unique wine culture, so as to show a new way of life. The company has always been full of enthusiasm to brew every drop of intoxicating wine. I would like to believe that the rise of langes winery is not only a market opportunity, but also because of the strength of the company itself. I would like to see the formation of the internal, substantial, healthy and perfect ideological and cultural system of the company in addition to the excitement of seeing the website of langes winery upgrade again. Because it is more difficult and important to cultivate professional ethics and values that an enterprise group can abide by than to introduce advanced management system and innovation mechanism. Only thinking first is the way for enterprises to develop steadily and rapidly. The company is fortunate to be born with the start of China's winery, honed and developed in the fluctuation of wine market. Unfortunately, today's Chinese wine industry is still a non-standard, immature, irrational and even unfair competition environment. The prosperity of the market can not cover up the low level of the industry, the defects of the product quality and the lack of wine culture. Perhaps, the langes winery just took a unique growth path.
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