【同济房产是哪个国家的品牌?】
始创于1993年的同济房产为同济大学控股的上市公司——上海同济科技实业股份有限公司(上市代码600846)的全资子公司。同济房产集团一直视房地产开发为主营业务,保持低调稳健的发展步伐,在项目实施过程中汇集同济大学建筑领域的优势,细微谨行,从项目的前期定位和市场需求出发,对规划,设计,施工和竣工交付进行全过程的科学管理。
自2010年开始公司加大投入,市场化拿地步伐加大,资金投入较大,总资产规模逐年增大,目前在售的项目有同济城市雅筑、同济城市阳光、泰州同济家园及同济融景雅苑。项目同济城市雅筑及同济城市阳光均在区域价格标杆的情况下达到了区域较高的市场份额,并在区域内树立了同济品质楼盘的形象。
从前期土地拓展开始,同济房产通过多渠道获取土地,争取区域深耕型机会;其后产品设计中,结合同济创新设计,充分利用同济现有资源使产品品质得到明显提升;对于综合控盘能力,同济房产则将从设计、成本、质量、销售提高,坚持现代化施工,实施更具弹性的组织架构,在公司全局利益平衡及风险控制的前提下有效控制成本;同时公司将把营销中心职能发展,完善客户体验,通过营销充分释放同济品牌的影响力。
英文翻译:Founded in 1993, Tongji real estate is a wholly-owned subsidiary of Shanghai Tongji Technology Industry Co., Ltd. (listing Code: 600846), a listed company controlled by Tongji University. Tongji real estate group has always regarded real estate development as its main business and kept a low-key and steady development pace. In the process of project implementation, it has gathered the advantages of Tongji University in the field of architecture, and carried out scientific management in the whole process of planning, design, construction and completion delivery based on the early positioning and market demand of the project. Since 2010, the company has increased investment, increased the pace of market-oriented land acquisition, large capital investment, and increased the total asset scale year by year. Currently, the projects on sale include Tongji City Yazhu, Tongji City sunshine, Taizhou Tongji home and Tongji Rongjing Yayuan. The project of Tongji Yazhu and Tongji sunshine both achieved a higher market share in the region under the condition of regional price benchmark, and established the image of Tongji high-quality real estate in the region. From the beginning of land development in the early stage, Tongji real estate obtains land through multiple channels, striving for the opportunity of deep cultivation in the region; in the subsequent product design, combining with Tongji innovative design, making full use of the existing resources of Tongji to significantly improve the product quality; for the comprehensive control capacity, Tongji real estate will improve its design, cost, quality and sales, adhere to modern construction, and implement more flexible The company will develop its marketing center function, improve customer experience and fully release the influence of Tongji brand through marketing.
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