【震远同是哪个国家的品牌?】
中华老字号——湖州震远同,创建于清朝年间(1840年),湖州菱湖镇人沈震远在当地开了一家茶食店,后由其徒弟方幼时继承店业,并把地址迁到了湖州闹市区骆驼桥下。为谢恩师,他把店名改为“震远同”,意为继承师业,奋发图强。“同”者,师徒一脉相承也。在湖州大地上已经一百多年的风风雨雨。经过几代人的不懈努力,为了弘扬传统文化,展示百年老字号的风采,在湖州市经济开发区征地50亩,进行技术改造,于二00五年七月已顺利完成了新厂房的整体搬迁工作,为震远同重塑辉煌打下了扎实的基础。
新公司成立以来,在传承了优秀传统文化与独特产品的基础上震远同的经营者以“传承、创新、务实、拼搏”,以与时俱进的精神,坚持“以人为本”的经营理念,积极引进新机制,引进人才,引进设备、技术上做文章,不断挖掘传统特色产品的内涵,以求更适合现代人的消费口味和需求。在传统茶食三珍的基础上,开发了南枣合桃糕、桂园合桃糕、莲蓉合桃糕、百合合桃糕、阿胶合桃糕、绿豆糕系列和月饼系列等茶食新品,让消费者吃出口味,吃出营养。在新厂房投入的同时,注重技术改造,累计新进设备100台套,为产品质量的提升提供了硬件保证。
震远同以“食品工业是道德工业”的现代新理念为基石,大力拓展食品生产空间,注重产品质量,以食品生产许可证考核发放为契机,狠抓内部基本功,为社会消费者提供优质的绿色健康食品,企业已通过ISO9001质量管理体系认证、HACCP食品安全管理体系认证,四大类产品糕点、糖果、方便食品、酱卤肉制品通过QS生产许可认证。不断深化产品品质、为消费者提供健康、美味的食品。
目前,企业已成为湖州地区食品生产的骨干企业,生产主要产品有玫瑰酥糖、合桃糕、牛皮糖、椒盐桃片、绿豆糕、月饼、粽子系列和芝麻锅巴等各类休闲食品。企业在华东地区享有较高的知名度和良好的商业信誉,并荣获中华老字号.省农博会金奖、2010年被商务部认定为中华老字号、浙江省知名商号、浙江省老字号、浙江省非物质文化遗产名录、湖州市名牌产品、省消费者推荐产品等多项荣誉。同时,企业不断拓展市场,销售连年同比增长在50%左右。“震远同”正迸发出越来越强大的生命力。
英文翻译:Founded in the Qing Dynasty (1840), Shen Zhenyuan, a native of Linghu Town, Huzhou, established a Chinese Time-honored Brand Huzhou Zhenyuan. His apprentice Fang inherited the business when he was young and moved the address to the camel bridge in downtown Huzhou. In order to thank teacher, he changed the name of the store to "zhenyuantong", which means inheriting the Division Industry and striving for strength. "The same" is the same as the master and the apprentice. It has been a hundred years of ups and downs in Huzhou. After several generations of unremitting efforts, in order to carry forward the traditional culture and show the style of the century old brand, 50 mu of land was expropriated in Huzhou Economic Development Zone and technical transformation was carried out. In July 2005, the overall relocation of the new plant was successfully completed, laying a solid foundation for Zhenyuan to rebuild its brilliance. Since the establishment of the new company, on the basis of inheriting the excellent traditional culture and unique products, the operators of Zhenyuan group have adhered to the management concept of "people-oriented", actively introduced new mechanisms, talents, equipment and technology, and constantly explored the connotation of traditional characteristic products in order to be more suitable Consumption taste and demand of modern people. On the basis of the traditional three delicacies of tea, new tea products such as nanzaohetao cake, Guiyuan Hetao cake, Lianrong Hetao cake, Baihe Hetao cake, ajiaohetao cake, mung bean cake series and moon cake series have been developed to let consumers have taste and nutrition. At the same time of investment in the new factory building, we pay attention to technical transformation, accumulating 100 sets of new equipment, which provides hardware guarantee for the improvement of product quality. Zhenyuantong takes the modern new concept of "food industry is moral industry" as the cornerstone, vigorously expands food production space, pays attention to product quality, takes the opportunity of food production license examination and issuance, pays close attention to internal basic skills, and provides high-quality green and healthy food for social consumers. The enterprise has passed the ISO9001 quality management system certification and HACCP food safety management system certification, four major enterprises Class a products pastry, candy, convenience food, sauce and marinated meat products have passed QS production license certification. Continuously deepen product quality and provide healthy and delicious food for consumers. At present, the enterprise has become the backbone enterprise of food production in Huzhou. Its main products include Rose Crisp sugar, Hetao cake, kraft sugar, salt and pepper peach slice, mung bean cake, moon cake, zongzi series, sesame Guoba and other leisure food. The enterprise enjoys high popularity and good business reputation in East China, and has won the gold medal of China time honored brand, Provincial Agricultural Expo, China time honored brand recognized by the Ministry of Commerce in 2010, Zhejiang time honored brand, Zhejiang time honored brand, Zhejiang intangible cultural heritage list, Huzhou famous brand products, provincial consumer recommendation products and many other honors. At the same time, the company continues to expand the market, with the year-on-year sales growth of about 50%. "Earthquake far with" is bursting out more and more powerful vitality.
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