我要投票 仙芝竹尖在茶叶行业中的票数:147
· 外 推 电 报 ·
2025-03-31 22:57:50 星期一

【仙芝竹尖是哪个国家的品牌?】

仙芝竹尖是什么牌子?「仙芝竹尖」是 峨眉山仙芝竹尖茶业有限责任公司 旗下著名品牌。该品牌发源于四川省乐山市,由创始人王 * 军在2009年期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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峨眉山仙芝竹尖茶业有限责任公司位于风景名胜区和世界自然与文化双遗产保护区的四川省峨眉山市。是一家集茶叶栽培种植、生产加工、产品销售、出口外销、生态旅游和科研开发于一体的民营经济实体。公司注册资金10800万元,占地270余亩,总资产达5.4亿元,其中固定资产2.21亿元. 2011年,全年实现销售收入1.94亿元。

(一)加工设备精良。公司拥有优质绿茶加工生产线3条,同时拥有产量大,生产技术专业,科技含量高,集清洁化、自动化、标准化、规模化为一体的优质大宗绿茶生产线2条。具有年产优质绿茶6000吨能力。公司茶叶生产分为三个厂区,一是位于符溪的生态园大宗绿茶生产厂区;二是位于黑包山海拔1500米的生态茶叶旅游观光园名优茶生产厂区;三是位于黑包山海拔1800米的有机茶生产厂区。

(二)产品质量过硬。公司先后通过了HACCP国际食品安全管理体系认证、ISO9001:2000国际质量管理体系认证和Qs市场准入证。公司生产的绿茶全部为无公害以上产品,2011年,生产优质绿茶176吨,其中无公害茶叶173.28吨,有机茶2.72吨。

公司产品分为绿茶、花茶、红茶三高大类。

1、绿茶。主要品种有竹尖类、毛峰、绿茶(大宗茶)、雪芽。分级如下:

最高等级:有机茶(全部使用玄鉴商标),全产自公司自有有机茶基地。(有机茶:在原生产过程中遵循自然规律和生态学原理,采取有益于生态和环境的可持续发展的农业技术,不使用合成的农药、肥料及生长调节剂等物质,在加工过程中不使用合成的食品添加剂的茶叶及相关产品。)

第二等级:和级(同等级于竹叶青的论道级,产自黑包山1500米海拨的茶园。)

第三等级:雅级(雅级中又分为精选雅和一般雅,质量高于竹叶青的静心,产自公司自控的合作社茶园)

第四等级:特级(特级中又分为精选特级和一般特级,质量高于竹叶青的品味,产自公司自控的合作社茶园)

2、花茶。主要品种有香雪(原名飘雪)、花毛峰、苿莉花茶。

3、红茶。主要品种有金峻眉、红茶。分级如下:

至尊红(金峻眉等级,公司自有有机茶园所产红茶)

传世红(黑包山茶园所产红茶)

中国红(产自黑包山茶园)

其它茶系等级参考竹尖类。同时公司所有产品均通过了质量检测。

【注:开发生产红茶目的:适应市场消费习惯,解决黑包山夏秋茶生产问题。】

(三)商标市场知名度高。公司积极打造“仙芝竹尖”品牌,先后注册了“仙芝”、“竹尖”、“玄鉴”、“黑包山”、“仙芝竹尖”等60多个防伪商标。“仙芝”品牌及仙芝系列产品越来越被市场肯定,为广大茶品爱好者所靓睐。

(四)销售窗口遍布全国。公司通过单位订制、连锁加盟、区域代理等形式不断开拓销售窗口,市场网点总数达456家。公司主推的营销模式是:经销+加盟(执行价格为全国统一零售价)。销售网络遍及四川各大商场、超市、连锁店,产品远销北京、上海、重庆、华东、浙江、江苏、广东、深圳等20多个省市。并与国窖1573、川渝中烟、铁道劳保系统、水电、金融及电力系统等大型企业达成茶叶采购合作协议,在北京被张一元指定为品牌经营产品。

(五)拥有稳定优质的原料基地。公司生态茶叶旅游观光园气候湿润,土壤呈微酸性,排水性好,自然肥力高,极易于茶树的生长,且基地周围无任何污染源。公司自有有机茶园2018.2亩,可控绿茶和无公害茶叶基地72944亩通过了中国有机茶和国家农业部无公害农产品认证中心认证。

(六)公司始终实行“龙头企业+合作社+基地+社员”的产业化经营模式,按照发展一个产业,繁荣一方经济,致富一方百姓的发展思路,早在2003年就发起成立了峨眉山仙芝竹尖茶叶专业合作社,采取“订单收购+二次返利”的利益连接模式建立茶叶基地,把茶农带入大市场。合作社按公司建立的仙芝竹尖标准化体系组织生产,公司采用四统一的管理模式,即“统一进行技术培训,统一配售生产所需的无公害农药、肥料等生产肥料,统一进行生产指导,统一为社员提供产销信息” 对合作社进行指导和支持,并以高于市场价5%—10%的保护价订单收购社员鲜叶。公司以合作社为桥梁,共计带动社员6000户人,辐射带动10万多农民,涉及到峨眉山市和夹江县的2镇4乡65个村,同时带动整个乐山市的马边、沐川、峨边等周边区县发展了10多万亩优质无公害茶叶基地。


英文翻译:Emeishan Xianzhi Zhujian Tea Co., Ltd. is located in Emeishan City, Sichuan Province, which is a scenic spot and a world natural and cultural heritage reserve. It is a private economic entity integrating tea cultivation, production and processing, product sales, export sales, eco-tourism and scientific research and development. The registered capital of the company is 108 million yuan, covering an area of more than 270 mu, with a total assets of 540 million yuan, including fixed assets of 221 million yuan. In 2011, the annual sales revenue reached 194 million yuan. (1) Excellent processing equipment. The company has 3 high-quality green tea processing production lines, and 2 high-quality bulk green tea production lines with large output, professional production technology and high technology content, integrating cleaning, automation, standardization and scale. With an annual capacity of 6000 tons of high-quality green tea. The company's tea production is divided into three plant areas, one is the large green tea production plant in the ecological park in Fuxi; the other is the famous tea production plant in the ecological tea tourism park at an altitude of 1500 meters in Heibao mountain; the third is the organic tea production plant at an altitude of 1800 meters in Heibao mountain. (2) The product quality is excellent. The company has passed the HACCP international food safety management system certification, ISO9001:2000 international quality management system certification and QS market access certificate. All green tea produced by the company are pollution-free products. In 2011, 176 tons of high-quality green tea were produced, including 173.28 tons of pollution-free tea and 2.72 tons of organic tea. Our products are divided into green tea, flower tea and black tea. 1. Green tea. The main varieties are bamboo tip, Maofeng, green tea (bulk tea), snow bud. The classification is as follows: the highest level: organic tea (all use xuanjian trademark), all produced from the company's own organic tea base. (organic tea: in the original production process, follow the natural laws and ecological principles, adopt the agricultural technology beneficial to the sustainable development of ecology and environment, do not use synthetic pesticides, fertilizers, growth regulators and other substances, and do not use synthetic food additives in the processing process of tea and related products. )The second level: and level (the same level as the argumentation level of Zhuyeqing, produced in the tea garden 1500 meters away from Heibao mountain.) The third level: elegant level (the elegant level is divided into selected elegant and general elegant, and the quality is higher than that of Zhuyeqing's meditation, which is produced in the cooperative tea garden controlled by the company) the fourth level: super level (the super level is divided into selected super level and general super level, and the quality is higher than that of Zhuyeqing, which is produced in the cooperative tea garden controlled by the company) 2. Flower tea. The main varieties are Xiangxue (formerly known as Piaoxue), huamaofeng and Pengli Huacha. 3. Black tea. The main varieties are Jinjunmei and black tea. The classification is as follows: Supreme red (Jinjunmei grade, black tea produced by the company's own organic tea garden), Heibaoshan tea garden (black tea produced by Heibaoshan tea garden), China Red (produced from Heibaoshan tea garden) and other tea grades refer to bamboo tip. At the same time, all products of the company have passed the quality inspection. [Note: the purpose of developing and producing black tea: to adapt to the market consumption habits and solve the production problems of black tea in summer and autumn. 】(3) The brand is well-known in the market. The company actively creates "Xianzhi Zhujian" brand, and has registered more than 60 anti-counterfeiting trademarks, including "Xianzhi", "Zhujian", "xuanjian", "Heibaoshan", "Xianzhi Zhujian". "Xianzhi" brand and Xianzhi series products are more and more recognized by the market, and are popular with tea lovers. (4) Sales windows are all over the country. The company continues to develop sales windows in the form of unit customization, chain franchise, regional agency, etc., with a total number of 456 market outlets. The company's main marketing mode is: distribution + franchise (the implementation price is the national retail price). The sales network covers all major shopping malls, supermarkets and chain stores in Sichuan, and the products are exported to more than 20 provinces and cities, including Beijing, Shanghai, Chongqing, East China, Zhejiang, Jiangsu, Guangdong, Shenzhen, etc. It has also reached a tea purchase cooperation agreement with Guojiao 1573, Sichuan and Chongqing Zhongyan, railway labor protection system, hydropower, finance and power system and other large enterprises, and has been designated as a brand management product by Zhang Yiyuan in Beijing. (5) It has a stable and high-quality raw material base. The company's ecological tea tourism park has a humid climate, slightly acidic soil, good drainage, high natural fertility, easy to grow tea trees, and no pollution sources around the base. The company has its own organic tea garden of 2018.2 mu, and its controllable green tea and pollution-free tea base of 72944 Mu have passed the certification of China organic tea and pollution-free agricultural product certification center of the Ministry of agriculture. (6) The company has always carried out the industrialization management mode of "leading enterprise + cooperative + base + member". According to the development idea of developing an industry, prospering one side's economy and enriching one side's people, the company initiated the establishment of Emeishan Xianzhi Zhujian tea professional cooperative as early as 2003, adopting the interest connection mode of "order acquisition + secondary rebate" to establish the tea base and bring the tea farmers along Enter the big market. The cooperative organizes production according to the standardization system of Xianzhi bamboo tip established by the company. The company adopts four unified management modes, namely, "unified technical training, unified distribution of pollution-free pesticides, fertilizers and other production fertilizers required for production, unified production guidance and unified provision of production and marketing information for members", to guide and support the cooperative, and to protect the cooperative by 5% - 10% higher than the market price Price order to buy fresh leaves of members. The company takes the cooperative as a bridge to drive 6000 members and more than 100000 farmers, involving 65 villages in 2 towns and 4 townships of Emeishan City and Jiajiang County, and at the same time, it also drives the Mabian, Muchuan, Ebian and other surrounding districts and counties of the whole Leshan City to develop more than 100000 mu of high-quality pollution-free tea base.

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