【女娲本纪是哪个国家的品牌?】
女娲珠宝(北京)股份有限公司(股票代码:832612)始创于2006年,是全国较早由商务部审批备案的特许连锁企业(备案登记号0110100900700001),一家珠宝行业特许连锁品牌挂牌上市企业。旗下拥有“女娲本纪”、“女娲珠宝”、“NVWA”等珠宝品牌。
北京女娲珠宝股份有限公司是一家主营天然翡翠、和田玉的珠宝饰品企业,企业定位于中国传统玉文化的倡导者和传播者,所创建的“女娲本纪”翡翠品牌在全国范围内开展连锁专卖店的特许经营和专柜的合作经营。现如今,女娲珠宝已经成为了中国具影响力的专业翡翠和田玉连锁品牌,开创了中国玉文化的新风尚。
公司凭借二十一世纪中国传统文化在全世界风行的天时,依托北京深厚玉文化底蕴的地利,坐拥营销专家和行业专家的人和,用现代营销理念运作玉器这一古老的行业,为弘扬中国传统玉文化开辟一条崭新的途径,受到行业专家和合作者的一致肯定。
公司拥有完备的经营体系和管理模式;拥有完善的营销推广系统(包括品牌推广、新产品开发、企管中心、客户服务),建有健全的人力资源管理系统、培训系统。ERP系统将销售预测系统、财务分析系统、物流系统结合起来,为门店开展促销、订货及库存管理提供数据支持。根据消费者的购买心理和购买行为特征,公司设计出了一套涵盖店面装修装饰、产品陈列、销售话术以及促销拉动消费等多方面要素的零售管理体系,成功的引导门店运营。
英文翻译:Nuwa jewelry (Beijing) Co., Ltd. (Stock Code: 832612) was founded in 2006. It is an early franchise chain enterprise approved and filed by the Ministry of Commerce in China (registration number 0110100900700001), a franchise chain brand listed enterprise in the jewelry industry. It has jewelry brands such as "Nuwa Benji", "Nuwa jewelry", "Nvwa", etc. Beijing Nuwa Jewelry Co., Ltd. is a jewelry enterprise mainly engaged in natural jadeite and Hetian jade. The enterprise is positioned as the advocator and disseminator of Chinese traditional jade culture. The "Nuwa Benji" jadeite brand established by the company carries out franchise and counter cooperation of chain stores nationwide. Now, Nuwa jewelry has become an influential chain brand of professional jadeite and Tian jade in China, creating a new trend of Chinese jade culture. With the popularity of Chinese traditional culture all over the world in the 21st century, relying on the advantages of Beijing's profound jade culture, the company has the talents of marketing experts and industry experts, and operates the ancient industry of jade with modern marketing concept, so as to open up a new way to promote Chinese traditional jade culture, which is unanimously affirmed by industry experts and partners. The company has a complete business system and management mode, a complete marketing and promotion system (including brand promotion, new product development, business management center, customer service), and a sound human resource management system and training system. ERP system combines sales forecast system, financial analysis system and logistics system to provide data support for promotion, ordering and inventory management of stores. According to the characteristics of consumers' purchasing psychology and behavior, the company has designed a set of retail management system which covers many factors, such as store decoration, product display, sales techniques and promotion to stimulate consumption, to successfully guide the store operation.
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