【烟霞绸艺是哪个国家的品牌?】
杭州烟霞丝绸有限公司,由出身于丝绸世家的蒋志凯先生于1987年创立。经过二十余年的发展,烟霞绸艺已经由丝绸面料加工定制业务开始,发展形成4+1的两大业务体系,即向消费者提供“丝绸围巾、丝绸睡衣、丝绸时装、丝绸配饰”四大类产品的成品业务体系,和向客户提供丝绸面料开发和定制加工的丝绸面料业务体系。在杭州一线时尚零售商厦和百货商场精耕多年之后,近年烟霞又在首都北京开设了零售终端,累计门店数已达十七家。烟霞绸艺已经成为了集设计开发、加工定制、成品销售于一体的丝绸服装品牌企业。
多年来,烟霞绸艺着力于挖掘丝绸产业的传统文化,秉持品牌化发展的经营理念,融汇丝绸古典意韵与现代设计的时尚演绎,成功拓展了为成熟女性使用丝绸、品评绸艺的产品线,在竞争激烈的丝绸行业中赢得了独树一帜的品牌地位,成为优雅女士心目中广受认同的丝绸品牌。在烟霞绸艺旗下, 继全系列产品成功运营ROSYCLOUDS品牌之后,又顺应新老消费者对穿用绸艺产品深度审美需求,推出了丝绸时装品牌ESSILK。
丝绸当如烟,漂浮缭绕在倩峰峻岭之间,丝绸更似霞,烘托映衬于日行月移之际,“烟浮霞映妆伊人”!为了“伊人”的美妆,浮照宛若轻烟之曼妙,映射艳如霞光之灿烂——这既是烟霞绸艺的品牌主张,也是烟霞绸艺的设计理念,更是烟霞绸艺矢志通过优质产品呈递给消费者的品牌价值。
英文翻译:Hangzhou Yanxia silk Co., Ltd. was founded in 1987 by Mr. Jiang Zhikai, who was born in a silk family. After more than 20 years of development, Yanxia silk art has started from the silk fabric processing and customization business, and developed into two business systems of 4 + 1, namely, the finished product business system that provides consumers with four categories of products, namely, "silk scarf, silk Pajama, silk fashion and silk accessories", and the silk fabric business system that provides customers with silk fabric development and customized processing. After years of intensive efforts in Hangzhou's first-line fashion retail buildings and department stores, in recent years, Yanxia has opened retail terminals in Beijing, the capital, with a total of 17 stores. Yanxia silk art has become a silk clothing brand enterprise integrating design and development, processing and customization, and finished product sales. Over the years, Yanxia silk art has been focusing on the traditional culture of the silk industry, adhering to the business philosophy of brand development, integrating the classical charm of silk and the fashion interpretation of modern design, successfully expanding the product line of using silk and evaluating silk art for mature women, winning a unique brand position in the competitive silk industry, and becoming widely recognized by elegant women Silk brand. Under the banner of Yanxia silk art, following the successful operation of the whole series of products of rossyclouds brand, and in line with the deep aesthetic needs of new and old consumers for wearing silk art products, silk fashion brand essilk was launched. When the silk is like smoke, it floats around the Qianfeng mountains, and the silk is more like the haze, which sets off the sun and the moon, and "the haze reflects the makeup of Yiren"! In order to make up the beauty of "Yiren", the floating light is as graceful as a light smoke, and it reflects the brilliance of the sunshine - this is not only the brand idea of the Yanxia silk art, but also the design concept of the Yanxia silk art, and also the brand value that the Yanxia silk art is determined to present to consumers through high-quality products.
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