【华润置地是哪个国家的品牌？】

1994年12月，香港华润创业有限公司注资当时的北京市华远房地产股份有限公司（即公司前身），由此开始了华润集团在内地拓展地产业务的历程。2001年9月，华润集团及其关联公司通过协议方式收购北京市华远集团公司及其下属公司和其他部分法人股东所持有的股权，公司亦正式更名为“华润置地（北京）股份有限公司”。

作为华润置地在内地开展地产业务的启航公司，十多年来，公司积极参与了北京市西城区、海淀区、宣武区、朝阳区、大兴区等区域的旧城改造及新城开发，如西单商业街、西西工程、新街口冠英园、五道口、建功南里等危改项目，曙光电机厂、清河毛纺厂等工业企业搬迁项目，京通新城和黄村北区等郊区开发项目，为改变区域面貌，提升人民生活作出了自己的努力和贡献。

同时，伴随着房地产行业市场化的进程，公司以敏锐的市场眼光，独到的开发理念营造了一系列颇具市场影响力和号召力的楼宇产品，如位于大兴区的翡翠城、朝阳区的凤凰城、海淀区的橡树湾等为代表的大型综合性社区，以及优士阁、峻峰华亭、置地星座等创新型商务楼盘。其中翡翠城、凤凰城分别成为华润置地近郊花园洋房、市区高层精装修房产品线的经典代表，此外，位于西城区长安街畔的置地星座项目，因其在业内率先提出独栋企业总部开发理念，不仅取得了巨大的市场成功还引领了独栋企业总部开发潮流。

经过十多年的发展，公司除为社会提供了大量楼宇产品外，还积累了如凤凰置地广场、橡树湾公建、西单文化广场、优士阁商场等大量优质持有型物业。下一步，公司还将根据华润置地“住宅+投资物业+增值服务”业务模式的要求，从战略高度不断增持优质物业，以打造大型多元化综合社区并为社会各界提供不同类型的优质产品。

如今，华润置地（北京）公司已发展成为注册资本13亿元、总资产逾100亿元、净资产近30亿元、累计开发面积近500万平方米的大型综合房地产开发公司。

作为专业地产公司，我们将一如既往地用诚信与专业的态度，始终坚持以客户需求为导向，传播先进的生活理念和生活方式，为人们源源不断地创造出最好的居住环境和丰富的生活空间。

我们所做的一切都是为了实现一个承诺，这就是：与您携手，改变生活！

英文翻译：In December 1994, Hong Kong China Resources Venture Capital Co., Ltd. injected capital into Beijing Huayuan Real Estate Co., Ltd. (the predecessor of the company), which started the process of China Resources Group expanding its real estate business in the mainland. In September 2001, China Resources Group and its affiliated companies acquired the equity held by Beijing Huayuan Group Company and its subordinate companies and other part of legal person shareholders by agreement. The company was also officially renamed as "China Resources Land (Beijing) Co., Ltd.". As China Resources Land's real estate business in the mainland, the company has actively participated in the old city reconstruction and new city development of Xicheng District, Haidian District, Xuanwu District, Chaoyang District, Daxing District and other areas in Beijing for more than ten years, such as Xidan commercial street, Xixi engineering, Xinjiekou Guanying Park, Wudaokou, Jiangong Nanli and other dangerous transformation projects, Shuguang electric machinery factory, Qinghe wool textile factory and other industries Enterprise relocation projects, suburban development projects such as Jingtong new city and Huangcun North District, have made their own efforts and contributions to changing the regional outlook and improving people's lives. At the same time, with the marketization of the real estate industry, the company has created a series of building products with strong market influence and appeal with keen market vision and unique development concept, such as the Emerald City in Daxing District, the Phoenix City in Chaoyang District, the Oak Bay in Haidian District and other large-scale comprehensive communities, as well as the innovation of youshige, Junfeng Huating and land constellation Type B business building. Among them, Emerald City and Phoenix City have become the classic representatives of Huarun land's suburban garden villa and urban high-rise fine decoration real estate product line. In addition, the land constellation project, located at the Bank of Chang'an Street in Xicheng District, has not only achieved great market success, but also led the development trend of the independent enterprise headquarters because it is the first to put forward the development concept of the independent enterprise headquarters in the industry. After more than ten years of development, the company has not only provided a large number of building products for the society, but also accumulated a large number of high-quality holding properties, such as Phoenix land Plaza, Oak Bay public construction, Xidan Culture Plaza, and youshige mall. Next, the company will continue to increase its holdings of high-quality properties from a strategic height according to the requirements of the business model of "residential + investment property + value-added services" of Cr land, so as to build a large-scale diversified comprehensive community and provide different types of high-quality products for all sectors of the society. Now, China Resources Land (Beijing) Co., Ltd. has developed into a large comprehensive real estate development company with registered capital of 1.3 billion yuan, total assets of more than 10 billion yuan, net assets of nearly 3 billion yuan and cumulative development area of nearly 5 million square meters. As a professional real estate company, we will continue to use integrity and professional attitude, always adhere to customer demand-oriented, spread advanced life philosophy and lifestyle, and constantly create the best living environment and rich living space for people. All we have done is to realize a commitment, which is: work with you to change your life!

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