我要投票 Propet/波派在男鞋行业中的票数:7
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2024-11-23 13:09:59 星期六

【Propet/波派是哪个国家的品牌?】

Propet/波派是什么牌子?「Propet/波派」是波派集团旗下著名品牌。该品牌发源于广东广州,在1985期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

自创立“propet”品牌23年以来,“1000英里的步行质量保证”的质量承诺,给消费者带来充足信心的同时,销售额也在过去的三年里经历了持续翻番的高速增长,目标是扩大休闲和步行鞋的范围以给顾客更多的选择。忙碌而繁重的都市工作,使得现代人的生活方式需要更舒适、贴脚的鞋子来满足每日频繁的活动,这也是波派开发如此多的“波派”鞋型和款式原因。波派鞋业已开发并拥有的近千种休闲健步类型的步行鞋款式,正全面推向消费市场。
波派集团最初由Mr.RobertPropet于1985在美国华盛顿州西雅图市创立PropetUSAInc(简称美国波派)为起步。最初,公司在美国以销售台湾、韩国、美国当地生产的运动鞋为主。1988年在美国注册“Propet”品牌,从而开始生产和销售自有品牌的鞋类产品。
1992年RobertPropet在香港设立“美商波派国际有限公司”(简称波派国际),主要从事波派品牌的国际市场拓展与行销。
1994年,Propet“波派”跨过太平洋,登陆中国市场,凭借着自身的国际化设计、开发、制造的优势,占据着中国各大中城市,赢得消费者骄人的口碑。当时RobertPropet在中国广州市番禺区投资设立“番禺美商波派皮具有限公司”(简称番禺波派)
2001年RobertPropet在加拿大设立“PropetCanadaInc”(简称波派加拿大),从而开始在加拿大市场销售和推广波派品牌。如今“Propet”这个国际化的鞋业品牌,已经占据着美国、加拿大、爱尔兰、澳洲、西班牙、瑞典、荷兰、中东、南非、中国、香港等13个国家的鞋业市场。年生产和销售各种中高档运动、休闲鞋达150万双。全球营销网络已超过300多个大区分销商及各知名大型商业百货连锁机构,终端销售网点超过2000家。其中,包括美国知名的百货公司JCPENNY、MASON等。
2007年更名广州美商波派皮具有限公司。并将番禺波派打造成波派集团的产品开发中心、生产制造中心和中国市场行销和品牌运作中心。番禺波派目前拥有员工1000多人,拥有3条完备的现代化生产线,具有150万双生产能力。公司获得ISO9001:2000质量管理认证体系,并获得美国商会会员资格。

英文翻译:Since the establishment of "propet" brand 23 years ago, the quality commitment of "1000 mile walking quality assurance" has brought sufficient confidence to consumers. At the same time, the sales volume has also experienced a sustained doubling of high-speed growth in the past three years. The goal is to expand the scope of leisure and walking shoes to give customers more choices. Busy and heavy urban work makes modern people's life style need more comfortable and close fitting shoes to meet the daily frequent activities, which is also the reason why Bo Pai develops so many "Bo Pai" shoes and styles. Bobai shoes industry has developed and owned nearly one thousand types of walking shoes for leisure and walking, which are being pushed to the consumer market in an all-round way. Popeye group was founded by Mr. Robert propet in Seattle, Washington, USA in 1985. Initially, the company mainly sells sports shoes produced in Taiwan, South Korea and the United States. In 1988, it registered "propet" brand in the United States, and began to produce and sell its own brand footwear products. In 1992, Robert propet set up "American business Bobai International Co., Ltd." (Bobai international for short) in Hong Kong, mainly engaged in the international market development and marketing of Bobai brand. In 1994, propet "wave faction" crossed the Pacific Ocean and landed in the Chinese market. With its own advantages of international design, development and manufacturing, it occupied various large and medium-sized cities in China and won the praise of consumers. At that time, Robert propet invested in Panyu District, Guangzhou City, China to set up "Panyu Meishang Bobai Leather Co., Ltd." (hereinafter referred to as Panyu Bobai). In 2001, Robert propet established "propet Canada Inc" (hereinafter referred to as Bobai Canada) in Canada, and began to sell and promote Bobai brand in the Canadian market. Now "propet", an international footwear brand, has occupied the footwear market of 13 countries, including the United States, Canada, Ireland, Australia, Spain, Sweden, the Netherlands, the Middle East, South Africa, China, Hong Kong, etc. Annual production and sales of a variety of high-end sports, leisure shoes up to 1.5 million pairs. The global marketing network has more than 300 regional distributors and well-known large-scale commercial department stores, with more than 2000 terminal sales outlets. Among them, jcpenny, Mason, etc. are well-known department stores in the United States. In 2007, it changed its name to Guangzhou Meishang Bobai Leather Co., Ltd. We will build Panyu BOPAI into the product development center, production and manufacturing center of BOPAI group and the marketing and brand operation center of China market. At present, Panyu BOPAI has more than 1000 employees, 3 complete modern production lines and 1.5 million double production capacity. The company has obtained ISO9001:2000 quality management certification system and membership of American Chamber of Commerce.

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