我要投票 关公坊在白酒行业中的票数:10
· 外 推 电 报 ·
2024-11-23 05:53:59 星期六

【关公坊是哪个国家的品牌?】

关公坊是什么牌子?「关公坊」是湖北稻花香集团旗下著名品牌。该品牌发源于湖北省宜昌市,由创始人蔡董在2002年期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

湖北关公坊酒业股份有限公司坐落于长江三峡之滨,这里文化源远流长,博大精深,地域特色鲜明。这里是中国“陶”文化的发祥地,这里是“稻作”文化的滥觞,这里巴文化和楚文化和谐融汇。这里是三国古战场,这里也有关公的正身陵墓……所有的这些赋予了关公坊这一历史文化名酒愈久弥芳的品质和独具一格的文化底蕴。湖北关公坊酒业股份有限公司前身是原湖北当阳关公酒厂,2002年2月由稻花香集团整体并购重组,生产基地迁址到80公里外的酒乡龙泉,并组建成立宜昌市关公坊酒业有限公司。2006年4月更名为湖北关公坊酒业股份有限公司。

公司现拥有固定资产1.5亿元,在册员工1300余人,总占地151.55亩,以生产关公坊系列白酒为主。

自2002年被稻花香集团收购重组以来,在白酒行业整体陷入低潮的情况下,关公坊酒业保持了强劲的增长势头,以年均增长50%的速度迅猛发展,是稻花香集团旗下又一实力雄厚的白酒品牌。2003年,该公司实现销售收入5600万元,2004年达到9200万元,2005年突破亿元大关,达到1.7亿元,2006年销售收入实现3.5亿元,2007年销售达到近7亿元,2008年,公司完成销售9.2亿元,2009年,销售收入再次实现惊人的一跃,达到13.8亿元。

为达到“十一五”期间的各项目标,关公坊百亩万吨基酒项目的二期扩建工程于2006年11月正式动工,2007年底完成二期建设,投产运行情况良好。公司为满足不断增大的市场需求,顺利实现09年度13亿元销售目标,于2009年投资5600余万元,兴建百亩万吨基酒项目的三期工程。该工程占地100余亩,其中包括21600平米的联合厂房、8500平米的材料仓库,同时建有容量为800吨的大型立式酒罐20个。该工程已于2009年4月21日正式动工,9月底竣工投产。工程建成后,新增库存60万件、增加基酒储备16000吨、新上生产线20条,年创产值可达15亿元。

在工程建设上,三期工程综合考虑陶瓶工艺的生产经验,对车间生产线和自控系统进行更新升级,使设备更专业,自动化程度更高。同时,该项目依山建成4300余平米的地下酒窖,增加优质原酒储备能力5000吨,充分利用山洞内恒温、恒湿、避光、通风和防震的自然条件,使关公坊酒芬香浓郁,口感更佳。

“关公坊”牌、“关公”牌白酒形成了至尊、珍品、精品、精制、家宴等系列酒。公司出品的关公坊系列浓香型白酒畅销湖北、河南、江苏、重庆等国内各大中城市。


英文翻译:Hubei guangongfang Liquor Co., Ltd. is located on the Bank of the Three Gorges of the Yangtze River, where the culture has a long history, extensive and profound, and distinctive regional characteristics. This is the birthplace of Chinese "pottery" culture, the origin of "rice farming" culture, and the harmonious integration of Ba culture and Chu culture. This is the ancient battlefield of the Three Kingdoms. There is also the tomb of Guan Gong All of these endow Guan Gongfang, a famous historical and cultural wine, with the quality and unique cultural heritage. Hubei guangongfang Liquor Co., Ltd. was formerly known as Dangyang Guangong liquor factory in Hubei Province. In February 2002, Daohuaxiang Group acquired and reorganized the company as a whole. The production base was relocated to Longquan, a liquor town 80 kilometers away, and Yichang guangongfang Liquor Co., Ltd. was established. In April 2006, it was renamed as Hubei guangongfang Liquor Co., Ltd. The company now has fixed assets of 150 million yuan, more than 1300 registered employees, covering a total area of 151.55 mu, mainly producing guangongfang series liquor. Since its acquisition and reorganization by Daohuaxiang group in 2002, the liquor industry as a whole has fallen into a low tide. Guangongfang liquor industry has maintained a strong growth momentum, with an average annual growth rate of 50%. It is another powerful liquor brand under Daohuaxiang group. In 2003, the company achieved sales revenue of 56 million yuan, 92 million yuan in 2004, a breakthrough of 100 million yuan in 2005, 170 million yuan, 350 million yuan in 2006, nearly 700 million yuan in 2007, 920 million yuan in 2008, and another amazing leap in 2009, reaching 1.38 billion yuan. In order to achieve the objectives of the 11th Five Year Plan period, the second phase expansion project of guangongfang million mu base liquor project was officially started in November 2006. The second phase construction was completed by the end of 2007, and the operation was in good condition. In order to meet the increasing market demand and successfully achieve the sales target of 1.3 billion yuan in 2009, the company invested more than 56 million yuan in 2009 to build the third phase project of one million mu ten thousand ton base liquor project. The project covers an area of more than 100 mu, including 21600 square meters of combined plant, 8500 square meters of material warehouse, and 20 large vertical wine tanks with a capacity of 800 tons. The project has been officially started on April 21, 2009, and completed and put into operation by the end of September. After the completion of the project, 600000 pieces of inventory, 16000 tons of base liquor reserves and 20 new production lines will be added, with an annual output value of 1.5 billion yuan. In terms of engineering construction, the third phase of the project comprehensively considers the production experience of ceramic bottle technology, updates and upgrades the workshop production line and automatic control system, so as to make the equipment more professional and automatic. At the same time, the project built an underground wine cellar of more than 4300 square meters near the mountain, increased the reserve capacity of high-quality original wine by 5000 tons, and made full use of the natural conditions of constant temperature, constant humidity, light avoidance, ventilation and shock resistance in the cave, so as to make the liquor fragrant and full-bodied, with better taste. "Guangongfang" brand and "Guangong" brand liquor have formed a series of liquor, such as supreme, precious, high-quality, refined, family feast, etc. Guangongfang series Luzhou flavor liquor produced by the company is sold well in Hubei, Henan, Jiangsu, Chongqing and other large and medium-sized cities in China.

本文链接: https://www.waitui.com/brand/b32a47911.html 联系电话:400-872-1919

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