【Malan马兰拉面是哪个国家的品牌?】
马兰拉面快餐连锁有限责任公司,成立于1995年,在中国传统饮食文化的基础上,借鉴了现代快餐简捷、明快的风格,形成了中国传统餐饮与现代快餐相结合的中式快餐模式。
马兰拉面源于中国甘肃兰州传统手工面食,因其营养丰富,风味独特,方便快捷而深受消费者喜爱。
自二十世纪九十年代起,马兰拉面就开始从事手工拉面的快餐化研究,从原料选定、营养配方、工艺改造、设备设计、物流配送、CIS等方面进行开发建设,1993年正式在兰州建店。
三百年拉面风味,三十年马兰品质
百余年前,清末回民马保子在传统拉面的基础上,开创了兰州拉面这一全新种类的面食。而后,经过不断的改良,拉面成为兰州人民生活中不可或缺的组成部分,牛肉拉面渐渐形成汤清、萝卜白、辣椒红、香菜蒜苗绿和面条黄的特色,也就是人们常说的“一清、二白、三红、四绿、五黄”。
三十年前,马兰拉面创始人任建新先生在兰州卖出了第一碗马兰拉面,受到当地食客的一致追捧。1996年,马兰正式迁址入京,创建“马兰拉面”品牌。正如浩瀚贫瘠的千里戈壁孕育的马兰之花的坚忍和淡雅,无数马兰人正用他们晶莹的汗水默默地滋润着“马兰拉面”这朵幸福之花。
英文翻译:Malan Ramen fast food chain Co., Ltd. was founded in 1995. On the basis of traditional Chinese food culture, it has formed a Chinese fast food mode combining traditional Chinese food with modern fast food by referring to the simple and bright style of modern fast food. Malan Ramen originated from the traditional hand-made pasta in Lanzhou, Gansu Province, China. Because of its rich nutrition, unique flavor, convenient and fast, it is deeply loved by consumers. Since the 1990s, Malan Ramen has been engaged in the fast-food research of hand-made ramen. It has been developed and constructed from the aspects of raw material selection, nutrition formula, process transformation, equipment design, logistics distribution, CIS, etc. in 1993, Malan Ramen was officially established in Lanzhou. Three hundred years ago, Ma baozi, the Hui people, created Lanzhou ramen, a new kind of pasta based on the traditional ramen. Then, after continuous improvement, ramen became an indispensable part of Lanzhou people's life. Beef Ramen gradually formed the characteristics of Tangqing, radish white, chili red, coriander, garlic sprout green and noodle yellow, which is often called "one clear, two white, three red, four green and five yellow". Thirty years ago, Mr. Ren Jianxin, the founder of Malan ramen, sold the first bowl of Malan Ramen in Lanzhou, which was unanimously sought after by local diners. In 1996, Malan officially moved to Beijing and established the brand of Malan ramen. Just like the perseverance and elegance of the Malan Flower bred by the vast and barren desert, countless Malan people are quietly moistening the happy flower "Malan Ramen" with their crystal sweat.
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