【大牧场·好牛羊是哪个国家的品牌?】
内蒙古大牧场牧业集团,从2005年创业至今,始终专注于开发内蒙古大草原优质的牛羊资源,坚持打造基于食品安全管理闭环运行的“全产业链、全程溯源”的牛羊肉产业链,目前已实现从牧场养殖、屠宰、精加工、连锁专卖系统、电子商务拓展全覆盖,集团化、品牌化发展。
大牧场拥有1处大型养殖基地、3处生产加工基地、1个o2o事业部(含逾百家连锁直营店,300余家加盟店,800家特产传奇合作店),1个餐饮项目部,1000余户牧民家庭合作牧场,生产面积达3万余平方米,生产用地300余亩,有机草场20万亩,总资产逾2亿元。
大牧场集团2013年启动线上销售平台,2015年,由大牧场集团与内蒙古特产联合会联合发起,以内蒙古原产地食品销售为主的大型综合性o2o电子商务平台,——特产传奇正式上线。借助大牧场集团的品牌影响力和号召力,通过大牧场自身全产业链全程溯源的优势基础,发展内蒙古特产零售行业终端店面为o2o战略合作伙伴。
英文翻译:Inner Mongolia ranch animal husbandry group has been focusing on the development of high-quality cattle and sheep resources in Inner Mongolia prairie since its establishment in 2005. It insists on building a "whole industry chain, full traceability" cattle and sheep meat industry chain based on closed-loop operation of food safety management. At present, it has realized the full coverage of ranch breeding, slaughtering, fine processing, chain monopoly system, e-commerce, collectivization and product development Licensing development. Ranch has 1 large-scale breeding base, 3 production and processing bases, 1 o2o business department (including more than 100 chain stores, more than 300 franchise stores, 800 specialty legendary cooperative stores), 1 catering project department, more than 1000 Herdsman Family cooperative ranches, with a production area of more than 30000 square meters, production land of more than 300 mu, organic grassland of 200000 Mu and total assets of more than 200 million yuan. In 2013, ranch group launched an online sales platform. In 2015, ranch group and Inner Mongolia specialty Federation jointly launched a large-scale comprehensive o2o e-commerce platform focusing on food sales of origin in Inner Mongolia, and the specialty legend officially launched. With the help of the brand influence and appeal of ranch group, and based on the advantages of the whole industry chain of ranch itself, develop the terminal store of Inner Mongolia specialty retail industry as the o2o strategic partner.
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