我要投票 RMK在化妆品连锁行业中的票数:10
· 外 推 电 报 ·
2024-11-22 19:11:32 星期五

【RMK是哪个国家的品牌?】

RMK是什么牌子?「RMK」是东方美企业有限公司旗下著名品牌。该品牌发源于日本,在1997年期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

始于1997年,日本新生代美容品牌,主打彩妆和护肤系列,粉底液是其王牌产品,古色茶香/秋色棕影/琉光春色系列彩妆十分畅销。

日本新生代美容品牌RMK,由日籍化妆师宏濑留美子(Rumiko)创立,

所以缩写为RMK。她的理念就是崇尚自然,在彩妆中寻求自我,在make up中找到快乐。

所以就有了很受年轻女孩子欢迎的彩妆系列和护肤系列。RMK专店于1997年在东京池袋西武百货公司设立,在短短几年里,RMK的足迹伸展到东京高级时装区青山区,并开拓海外市场,于1999年在台湾、香港设立专柜。

1997年RMK诞生,同时也推出RMK粉底液。虽然当时流行涂上厚重的粉底,每人都是一模一样的底妆,RMK却掀起崭新的“经过精密计算的自然妆容”潮流。

这也说明:其实底妆或粉底并不是用来遮盖肌肤缺点,而是用来突出个人独有表情。

彩妆产品

古色茶香系列

80年代的女性,都喜欢以红茶色为妆容色调。今个秋冬,RMK将红茶色妆容复活,推出MK ’80s COLOR彩妆系列。塑造80年代妆容,重要是以红茶色为中心的Jelly x Powder眼影组合RMK Jelly X Powder Eyes 。眼影具6种色调,以不同的红茶色调配以不同亮度的闪亮珠泽,突出渐变效果。眼影在眼睛上形成薄膜,有助保持妆容。色调较浅的Jelly x Powder 胭脂组合RMK Jelly X Powder Cheeks ,有助提升面部轮廓。胭脂具3组选色,以接近肌肤的 Brown、Rose 及 Coral 色调,配以纤细珠泽 Powder,塑造自然和贴服的妆容。

唇妆和甲油方面,RMK ’80s COLOR 彩妆系列走闪亮路线。RMK Irresistible Lips 共有4色,以 80 年代的偏光珠泽色彩制作,加强唇部立体感。另一唇妆系列 RMK Gloss Lips在 80 年代唇妆色调的基础上,加上闪粉塑造时尚感觉。RMK Nail Color着重色泽和闪烁度,并能保持甲色平滑。

秋色棕影系列

彩妆师RUMIKO小姐说:棕色其实适合任何人、任何场合,此外,若以彩妆的眼光来看它其实是很普遍的颜色,然而,越是如此,就让我越想突破该颜色框架,于是乎在2010年推出了以AUTUMN BROWN为主题的秋冬彩妆!

透过自我对于生活的感性与体验各式各样魅力的棕彩经验,RUMIKO小姐在2010秋冬打造专属于RMK的崭新棕彩。在白色雪纺珠光上重叠各种深浅棕色,创造唯有RMK才做得到的“透明感与光泽感交织出的美妙棕彩世界”。沉稳如秋色般有深度的色调、柔和如晨曦的自然浅棕色、带红感的枫叶红棕、带黄感的大地棕,一次汇集所有的棕色,让人感受无比女性化的2010秋冬彩妆!

琉光春色系列

RMK彩妆2011“琉光春色”系列,带领大家来到水漾微光的春天,随性的优雅,飘逸的自在,透明的休闲妆感!运用丝缎质感的蜡笔型态偏光琉光双彩笔完成琉璃水波般的光芒眼朦,搭配自然光泽的蜡笔型态霜状琉光唇采笔,点缀上如融入肌肤般自然的湿式型琉光修容,再利用粉彩色系的新5色糖果般绝色指甲油,诞生新的春色容颜。让健康快乐的彩妆表情,夹带着洗练精致的成熟光芒。

‘Spring Shimmer 琉光春色’堪称是彩妆界中容易上手的商品,其方便性可让现代女性在搭乘大众运输工具中,甚至是搭电梯的时候即可以完成精致的妆容!此外,带有光泽的黑色容器,将这些色彩包覆起来,呈现出现代女性精致洗练的外在和充满个人色彩的富裕内在!

琉光春色霜状眼彩笔叠上内附棉棒的丝缎眼影,完成水波般的光芒眼朦,再搭配带有自然光泽的唇,融入肌肤般的修容,诞生新的春色容颜。

英文翻译:Starting in 1997, the Japanese new generation beauty brand, the main make-up and skin care series, is the trumpet product of its foundation, and its ancient tea fragrance / autumn brown shadow / Liu Guang spring color make-up is very popular. RMK, a new generation of Japanese beauty brand, was founded by Rumiko, a Japanese makeup artist, so it is abbreviated as RMK. Her idea is to advocate nature, seek self in make-up and find happiness in makeup. So there is a very popular young girls make-up series and skin care series. RMK store was established in 1997 in Tokyo Ikebukuro Xiwu department store. In just a few years, RMK's footprints extended to Qingshan District of Tokyo High Fashion area and opened up overseas markets. In 1999, RMK set up counters in Taiwan and Hong Kong. RMK was born in 1997, and RMK foundation solution was also released. Though popular as like as two peas were painted on the ground, everyone was the same, but RMK had launched a new trend of "natural makeup". This also shows that: in fact, the makeup or foundation is not used to cover up the shortcomings of the skin, but to highlight the unique expression of the individual. The women in the 80's of the ancient tea fragrance series like to make up with black tea. This autumn and winter, RMK will revive the black tea color makeup and launch MK'80s color makeup series. To create 80s makeup, the important thing is to take black tea color as the center of JellyxPowder eye shadow combination RMKJellyXPowderEyes. Eye shadow has 6 tones, with different black tea tones with different brightness of bright pearl, highlight gradient effect. Eye shadow forms a film on the eyes, which helps maintain makeup. The lighter hued jellyxpowercheeks Rouge combination rmkjellyxpowercheeks helps to enhance the facial contour. Rouge has 3 groups of color selection, with brown, rose and coral tones close to the skin, together with delicate pearl powder, to create a natural and close to the skin makeup. In terms of lip makeup and nail polish, RMK'80s color series takes a shining route. Rmkirrisistiblelips has 4 colors in total. It is made of the polarized pearl color in 1980s to enhance the stereoscopic feeling of lips. Another lipstick series rmkglosslips is based on the 80's Lipstick hue, plus glitter powder to create a fashionable feeling. Rmknailcolor focuses on color and flicker, and keeps the nail color smooth. Miss Rumiko, makeup artist of autumn brown shadow series, said: Brown is actually suitable for anyone and any occasion. In addition, it is a very common color in the eyes of makeup. However, the more so, the more I want to break through the color framework, so in 2010, I launched autumn and winter makeup with the theme of autumbrown! Through her perception of life and experience of various charming brown color experiences, miss Rumiko created a brand new brown color dedicated to RMK in autumn and winter 2010. It overlaps various shades of brown on the White Chiffon pearlescent, creating a "wonderful brown color world interwoven by transparency and luster" that only RMK can achieve. Steady as autumn, with deep color, soft as the natural light brown in the morning, red maple leaf red brown, yellow earth brown. All the Browns are collected at one time, making people feel the extremely feminine autumn and winter makeup in 2010! Ryukuang spring color series RMK makeup 2011 "ryukuang spring color" series, leading you to the shimmering spring, with the elegant, elegant, free and transparent sense of leisure makeup! Using the crayon texture, the wax pencil style polarized light and luster double color pen completes the glazed water wave, the collocation of natural crayons, the crayon type, the lip like brush, and the ornament as the natural wet type of the skin that is integrated into the skin, then uses the new 5 color candy like powdery color nail polish to produce a new spring appearance. Let healthy and happy make-up expression, with sophisticated light of washing and refining. "Spring shimmer" can be regarded as an easy-to-use product in the field of cosmetics. Its convenience allows modern women to complete delicate makeup when they take public transport, even when they take the elevator! In addition, the glossy black container, which covers these colors, presents the delicate exterior of modern women's washing and the rich interior full of personal colors! Luguang spring frost eye collocation pen superimposed with the cotton stick of satin eye shadow, complete the wave like light, eyes, and then with natural glossy lips, into the skin like repair, the birth of a new spring appearance.

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