【张弓老酒是哪个国家的品牌?】
河南张弓老酒酒业有限公司(原河南省张弓酒厂,现改制为民营股份制公司),为国家大型一档企业,年产曲酒3万余吨,是我国优质酒生产基地。公司坐落在中州名镇“张弓镇”,张弓镇地处豫东平原。这里盛产高粱、小麦,有质地纯净的地下水,周边百公里以内没有污染源。空气清新、气候宜人,酿酒条件得天独厚。历史张弓镇酿酒作坊林立,享有“有风香十里,无风三里香”之美誉。其酒以浓香、味醇而闻名,素有“酿酒名镇”之称。名酒自有出处,传说在于经典。张弓受“皇封”的故事千载流传。
河南省张弓酒厂,河南省张弓集团有限公司,河南省张弓老酒酒业有限公司三者之间是一脉相承。张弓酒始于商,兴于汉。历史上张弓镇酿酒作坊林立,解放后党和政府为保护这一宝贵的民族遗产,1949年即对张弓镇数家酿酒作坊进行了改造,由个体经营走向国营,实行了专卖。随着经济的发展,为满足消费者需求,政府于1951年开始大量投资筹建地方国营宁陵县张弓酒厂,通过1971年至1979年四次扩建及1985年省政府批准予以第二期大规模优质酒扩建技术改造,于1990年更名为河南省张弓酒厂,历经5年的发展,于1995年12月组建起河南省张弓集团有限公司,2012年7月6日成立河南省张弓老酒酒业有限公司。
张弓老酒酒业视质量为企业的生命。在质量管理上按照国家标准要求,建立健全了完善的企业质量管理体系和质量保障体系,严格执行各项技术标准,保障“不合格供方不选择,不合格的材料不进厂,不合格的半成品不转序,不合格的产品不出厂”。采用现代数码防伪技术提高公司品牌价值,加强和提高张弓老酒产品质量及其在消费市场中的良好口碑传播,老酒酒业公司要坚持生产围绕市场转,市场围绕客户转的方针。建立健全完善的售前、售中和售后服务网络体系,一定会建立起发达的市场网络,使张弓老酒畅销全国。
英文翻译:Henan Zhanggong Old Wine Co., Ltd. (the former Zhanggong distillery in Henan Province, now transformed into a private joint-stock company) is a large-scale first-class enterprise in China, with an annual output of more than 30000 tons of Qu liquor, which is the production base of high-quality liquor in China. The company is located in Zhanggong Town, a famous town in Zhongzhou, which is located in the east plain of Henan Province. It is rich in sorghum and wheat. There is pure groundwater. There is no pollution source within 100 kilometers around. The air is fresh, the climate is pleasant, and the brewing conditions are unique. There are many wineries in Zhanggong town in history, enjoying the reputation of "ten li with wind, three li without wind". Its wine is famous for its strong fragrance and mellow taste, known as the "famous town of wine making". Famous wine has its own source. Legend lies in classics. The story of Zhang Gong's being sealed by the emperor has been handed down for thousands of years. Zhanggong distillery of Henan Province, Zhanggong Group Co., Ltd. of Henan Province and Zhanggong old wine industry Co., Ltd. of Henan Province are in the same line. Zhang Gong wine began in Shang Dynasty and flourished in Han Dynasty. In history, there are many wineries in Zhanggong town. In 1949, the party and the government reformed several wineries in Zhanggong town in order to protect this precious national heritage. With the development of economy, in order to meet the needs of consumers, the government began to invest heavily in the construction of local state-owned Ningling County Zhanggong distillery in 1951. After four expansions from 1971 to 1979 and the second phase of large-scale technological transformation of high-quality liquor expansion approved by the provincial government in 1985, it was renamed as Henan Zhanggong distillery in 1990. After five years of development, Zhanggong collection was set up in December 1995 Group Co., Ltd. was established on July 6, 2012, Henan Zhanggong Old Wine Co., Ltd. Zhanggong old wine industry regards quality as the life of the enterprise. In terms of quality management, we have established and improved the enterprise quality management system and quality assurance system in accordance with the requirements of national standards, strictly implemented various technical standards, and guaranteed that "unqualified suppliers do not choose, unqualified materials do not enter the factory, unqualified semi-finished products do not transfer to the process, and unqualified products do not leave the factory". Using modern digital anti-counterfeiting technology to improve the brand value of the company, strengthen and improve the product quality of Zhanggong old wine and its good reputation in the consumer market. The company of old wine industry should adhere to the policy that the production revolves around the market and the market revolves around the customer. The establishment of a sound pre-sale, sale and after-sale service network system will certainly establish a developed market network and make Zhanggong old wine sell well all over the country.
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