我要投票 早康在枸杞行业中的票数:6
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2024-11-23 16:21:28 星期六

【早康是哪个国家的品牌?】

早康是什么牌子?「早康」是 早康枸杞股份有限公司 旗下著名品牌。该品牌发源于宁夏,由创始人朱彦华在2010-12-30期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

宁夏早康枸杞股份有限公司是由其前身宁夏中宁县早康枸杞开发有限公司重组改制成的一家股份有限公司,是国内加工销售枸杞规模最大的民营企业,注册资金5000万元。公司成立于1999年2月,十多年来,公司依托宁夏枸杞这一优势特色资源,一直致力于枸杞的种植、研发、加工和销售,形成了种植、研发、加工、销售一条龙体系。目前公司拥有自建枸杞基地65000亩,其中有机枸杞基地1500亩,出口基地5000亩。目前公司拥有年产1000吨枸杞原汁生产线一条,600吨速冻枸杞鲜果生产线一条,拟技改扩建的日产80000瓶液态枸杞生产线一条,2000吨枸杞干果加工生产线、1000吨净化机械干燥枸杞生产线一条。公司建立了庞大的销售网络,在上海、北京等大中城市建立销售分公司14个,拥有3000多个销售网点,产品销往全国26个省、自治区和直辖市,部分产品出口英、日、美、澳等十多个国家和地区。

公司先后通过了绿色食品A级认证、有机食品认证、原产地标识认证、食品生产许可证QS认证、ISO9001:2008质量管理体系认证和HACCP体系认证。与天津科技大学建立了长期合作关系,开发了液态枸杞等产品,并掌握了部分自主知识产权,为科技兴农、产业兴企奠定了坚实的基础。“早康牌”枸杞干果被评为“宁夏名牌产品”,“中国名牌农产品”,在第四届中国国际农产品交易会上获得“畅销产品奖”,公司2006年被认定为自治区“农业产业化龙头企业”,2007年被认定为“自治区扶贫龙头企业”,2008年公司被认定为“农业产业化国家级龙头企业”,先后获得自治区“重合同、守信用单位”和“优秀民营企业”称号。

为了进一步增强企业综合势力和品牌竞争力,公司已与2011年5月完成对液态枸杞生产线和鲜枸杞速冻生产线技术改造,挖掘生产潜力,提升经济效益。2011年实现整体生产能力75%的运转率,销售收入力争达到2.4亿元,2012年销售收入实现3亿元。在今后三至五年,紧紧围绕年消化枸杞鲜果5万吨的目标和市场开拓,进行产品研发、换代升级,招商筹措资金上项目。基地建设实行公司+农户+基地的合作枸杞原料基地发展模式,基地面积将在2013年达到30000亩。通过自建基地示范带动,力争5年内早康可控枸杞原料基地面积达到5万亩,涉及农业人口15400户55640人,实现企业和农民的共同可持续发展。加强企业管理,严格按照股份制企业要求科学化、规范化运作。积极引导全体员工努力学习中国传统文化,增强道德修养,创建、完善早康企业文化,营造良好氛围,招商引资,大胆引进大型财团或战略合作伙伴,力争在五年内登陆中小板或创业板上市,真正实现公司的跨越式发展。

英文翻译:Ningxia Zaokang wolfberry Co., Ltd. is a joint stock limited company restructured from its predecessor, Ningxia Zhongning County Zaokang wolfberry Development Co., Ltd., which is the largest private enterprise in China with a registered capital of 50 million yuan. Founded in February 1999, the company has been committed to the cultivation, R & D, processing and sales of Lycium barbarum, relying on Ningxia Lycium barbarum as an advantage and characteristic resource for more than ten years, forming a one-stop system of cultivation, R & D, processing and sales. At present, the company has 65000 mu of wolfberry base, including 1500 mu of organic wolfberry base and 5000 mu of export base. At present, the company has an annual production line of 1000 tons of wolfberry juice, a production line of 600 tons of frozen wolfberry fresh fruit, a production line of 80000 bottles of liquid wolfberry per day, a production line of 2000 tons of wolfberry dry fruit processing, and a production line of 1000 tons of purification machinery drying wolfberry. The company has established a huge sales network, established 14 sales branches in Shanghai, Beijing and other large and medium-sized cities, with more than 3000 sales outlets. Its products are sold to 26 provinces, autonomous regions and municipalities directly under the central government. Some of its products are exported to more than ten countries and regions, including Britain, Japan, the United States and Australia. The company has passed A-level certification of green food, organic food certification, origin identification certification, QS certification of food production license, ISO9001:2008 quality management system certification and HACCP system certification. It has established a long-term cooperative relationship with Tianjin University of science and technology, developed liquid wolfberry and other products, and mastered some independent intellectual property rights, laying a solid foundation for the development of science and technology and industry. "Zaokang" medlar dried fruit was rated as "Ningxia famous brand product" and "China famous brand agricultural product". It won the "best selling product award" at the fourth China International Agricultural Products Fair. In 2006, the company was recognized as the "leading enterprise of agricultural industrialization" in the autonomous region. In 2007, it was recognized as the "leading enterprise of poverty alleviation in the autonomous region". In 2008, the company was recognized as the "national level dragon of agricultural industrialization" First enterprise "has been awarded the titles of" contract abiding and trustworthy unit "and" excellent private enterprise "in the autonomous region. In order to further enhance the comprehensive power and brand competitiveness of the enterprise, the company has completed the technical transformation of liquid Lycium barbarum production line and fresh Lycium barbarum frozen production line in May 2011 to tap the production potential and improve the economic benefits. In 2011, the operation rate of 75% of the overall production capacity will be achieved, the sales revenue will strive to reach 240 million yuan, and in 2012, the sales revenue will reach 300 million yuan. In the next three to five years, we will focus on the goal of annual digestion of 50000 tons of fresh wolfberry fruit and market development, carry out product research and development, upgrading, investment and financing projects. The base construction implements the cooperative development mode of "company + farmer + base" for wolfberry raw material base, and the base area will reach 30000 mu in 2013. Driven by the demonstration of self built base, the area of Zaokang controllable wolfberry raw material base will reach 50000 mu in five years, involving 15400 households and 55640 people, so as to realize the common sustainable development of enterprises and farmers. Strengthen enterprise management and operate in a scientific and standardized way in strict accordance with the requirements of joint-stock enterprises. Actively guide all employees to study Chinese traditional culture, enhance moral cultivation, create and improve Zaokang corporate culture, create a good atmosphere, attract investment, boldly introduce large consortiums or strategic partners, and strive to list on the small and medium-sized board or gem within five years, so as to realize the leap forward development of the company.

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