STAVA斯得雅在其他行业中的票数：504
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著名休闲男装品牌，始创于1991年，定位30—35岁的都市时尚男士，集研发设计、生产、连锁经营时尚休闲男装的现代化企业
斯得雅（中国）有限公司，创立于1991年，是以零售为导向，以创造力+想象力为基因的时尚品牌公司。
做为中国潮雅生活创想力先锋品牌，STAVA秉持“创享时尚潮雅生活方式”的经营理念，不断创造与分享潮雅生活美学风尚，让都市时尚男士轻松享受自己的时尚态度与乐趣。
斯人得雅，我得斯人—作为STAVA品牌哲学，将源于心而溢于表的西方时装理念与中国潮雅男士着装文化融汇贯通，传达出自身的经营智慧与自省，体现了“唯有广铺千万间，大批天下雅士俱欢颜，方能使我开心颜”的品牌胸襟。
客群定位
STAVA目标客群定位以30—35岁为核心的都市时尚男士。他们崇尚精致优雅的生活理念，践行内敛简雅的处世哲学，追求时尚潮雅的着装风格。
他们对于时尚潮流和雅致美学有着与生俱来的敏锐，他们在优雅与帅气个性的平衡中乐享自己的时尚态度。
风格定位
围绕STAVA目标客群定位，产品细分为都市系列与红钻系列。在“精致优雅“主风格的基础上，两大系列分别以“时尚潮雅”和“内敛简雅“为产品定位，轻松满足都市时尚男士不同场合的着装需求。
英文翻译：The famous leisure men's wear brand, founded in 1991, is a modern enterprise, Steyr (China) Co., Ltd., which is a 30-35-year-old urban fashion man and integrates R & D, design, production and chain management of fashion men's wear. Founded in 1991, it is a fashion brand company with retail as its guide and creativity + imagination as its gene. As a pioneer brand of creative power in China's fashionable and elegant life, stava adheres to the business philosophy of "creating and enjoying fashionable and elegant life style", constantly creates and shares fashionable and elegant life aesthetic fashion, so that urban fashionable men can easily enjoy their own fashion attitude and fun. As a stava brand philosophy, it integrates the western fashion concept from the heart and overflowing in the form with the Chinese fashion culture of men's dressing, conveys its own business wisdom and self-examination, and embodies the brand mind of "only when there are tens of millions of people in the world, a large number of elegant people are happy, can I have a happy face". Customer group positioning stava target customer group positioning urban fashion men with 30-35-year-old as the core. They advocate the refined and elegant life concept, practice the introverted and simple life philosophy, and pursue the fashionable and elegant dress style. They are born with a keen sense of fashion trend and elegant aesthetics. They enjoy their fashion attitude in the balance of elegance and handsome personality. The style orientation focuses on stava's target customers, and the products are divided into urban series and red diamond series. Based on the main style of "refined and elegant", the two series take "fashionable and elegant" and "introverted and simple elegant" as product positioning, so as to easily meet the dressing needs of urban fashionable men in different occasions.
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