我要投票 景芝在白酒行业中的票数:161
· 外 推 电 报 ·
2025-04-04 17:14:38 星期五

【景芝是哪个国家的品牌?】

景芝是什么牌子?「景芝」是 山东景芝酒业股份有限公司 旗下著名品牌。该品牌发源于山东,由创始人刘全平在1993-09-28期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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山东景芝酒业股份有限公司,位于“山东三大古镇”之一的景芝镇,迄今已有5000年酿酒历史。1948年,集景芝镇72家酿酒作坊于一体创立中国第一家国营企业——山东景芝酒厂,1993年经山东省体改委批准改为股份制企业。目前已形成以白酒酿造为主,工业旅游、热电、纸箱、蛋白饲料、污水处理等多元化发展格局。拥有员工3000人,技术人员423人,占地面积60万平方米,总资产6亿元,年产商品白酒能力6万吨,成为山东省大型重点企业集团、中国重点酿酒骨干企业、中国白酒生产50强企业、中国最大的芝麻香型白酒生产企业。先后荣获中国白酒工业百强企业、全国食品工业优秀企业、全国食品行业质量效益型先进企业、全国重合同守信用企业、全国消费者满意单位、全国酿酒行业劳动关系和谐企业、中国芝麻香型白酒领军企业、国家AAAA级标准化良好行为企业、中国酒业文化百强企业等称号。被确立为山东省循环经济示范单位、山东省环境友好企业和山东省工业旅游示范点,“酒之城”被评为国家AAA级旅游景区,为2010年上海世博会山东唯一指定入展白酒企业。拥有以一品景芝为代表的芝麻香型系列,以景阳春为代表的浓香型系列,以景芝白乾为代表的传统酒系列,以阳春滋补酒为代表的营养保健型系列四大系列品牌。

——一品景芝,中国芝麻香型白酒代表,历经半个世纪自主创新而成。1957年,白酒专家首次在景芝酒中发现芝麻香“因子”,景芝酒业于1965年开始对芝麻香型白酒的探索研究,至1995年,以景芝酒业为主起草的芝麻香型白酒行业标准经轻工业部发布,芝麻香型白酒正式确立。2007年,由景芝酒业为主起草的芝麻香型国家标准经国家质检总局和国家标准化管理委员会颁布实施。“芝麻香型白酒的研制”荣获中国轻工业科技进步一等奖,“芝麻香型白酒生产工艺”荣获第十届山东省十大发明专利一等奖和第十二届中国专利奖。其代表产品一品景芝被商务部和中国酿酒工业协会确定为中国白酒芝麻香型代表,改写了鲁酒无香型代表之历史,成为建国以来中国白酒界仅有的两大创新香型之一,成为中国人民解放军驻香港、澳门部队和香港山东商会专供酒。

——景阳春酒,山东第一个浓香型粮食酒,第一个出口创汇产品,蝉联历届山东名牌,荣登全国白酒市场质量抽检“红榜”五连冠,为全国浓香型白酒质量优质产品和争创“中国名牌”产品,被认定为“中国驰名商标”和中国历史文化名酒。

——景芝白乾,中华白酒史上最早的高粱大曲酒,早在1915年作为山东白酒代表产品参展巴拿马万国博览会,1959年入展印度国际博览会。荣获山东名酒、中国八大大众名白酒、首批“中华老字号”等称号,其传统酿造技艺为山东省首批非物质文化遗产。

景芝酒业站在中国白酒发展的前沿看发展,肩负起引领鲁酒振兴的重任,坚持“真心酿真情”的经营理念,以市场营销突破为引领,以品质、品牌和文化建设为支撑,推动企业健康快速发展。企业正向“百亿景酒”和“中国北方生态酿酒第一镇”的目标奋进。

英文翻译:Shandong Jingzhi Liquor Co., Ltd. is located in Jingzhi Town, one of the "three ancient towns in Shandong". It has a history of 5000 years. In 1948, Shandong Jingzhi distillery, the first state-owned enterprise in China, was founded with 72 distilleries in Jingzhi town. In 1993, it was changed into a joint-stock enterprise with the approval of Shandong Provincial Commission of restructuring. At present, a diversified development pattern has been formed, mainly including liquor brewing, industrial tourism, thermoelectricity, cartons, protein feed, sewage treatment, etc. It has 3000 employees, 423 technicians, an area of 600000 square meters, a total asset of 600 million yuan, and an annual production capacity of 60000 tons of commercial liquor. It has become a large key enterprise group in Shandong Province, a key liquor making backbone enterprise in China, a top 50 liquor production enterprise in China, and the largest sesame flavor liquor production enterprise in China. It has successively won the titles of China's top 100 liquor industry enterprises, China's excellent food industry enterprises, China's advanced food industry quality and efficiency enterprises, China's contract abiding and trustworthy enterprises, China's consumer satisfaction units, China's liquor making industry enterprises with harmonious labor relations, China's leading sesame flavor white wine enterprises, China's AAAA class standardized good behavior enterprises, China's top 100 liquor culture enterprises, etc Title. It has been established as a circular economy demonstration unit in Shandong Province, an environmental friendly enterprise in Shandong Province and an industrial tourism demonstration site in Shandong Province. The "city of wine" has been rated as a national AAA tourist attraction and the only designated liquor enterprise in Shandong Province for the 2010 Shanghai World Expo. It has four series of brands, i.e. sesame flavor series represented by Jingzhi, Luzhou flavor series represented by jingyangchun, traditional wine series represented by Jingzhi Baiqian, and nutrition and health care series represented by Yangchun nourishing wine. ——Jingzhi, the representative of sesame flavor liquor in China, has been independently innovated for half a century. In 1957, liquor experts first found sesame flavor "factors" in Jingzhi liquor. Jingzhi liquor industry began to explore sesame flavor liquor in 1965. Until 1995, the industry standard of sesame flavor Liquor mainly drafted by Jingzhi liquor industry was issued by the Ministry of light industry, and sesame flavor liquor was officially established. In 2007, the national standard of sesame flavor, which was mainly drafted by Jingzhi liquor industry, was promulgated and implemented by AQSIQ and sac. "Research and development of sesame flavor liquor" won the first prize of China's light industry science and technology progress, "production technology of sesame flavor liquor" won the first prize of the 10th Shandong top ten invention patents and the 12th China Patent Award. Jingzhi, the representative product of Jingzhi, was determined as the representative of sesame flavor of Chinese liquor by the Ministry of Commerce and China wine making industry association. It has rewritten the history of no flavor representative of Lu liquor, and has become one of the only two innovative flavor types in Chinese liquor industry since the founding of the people's Republic of China. It has become the exclusive liquor supply of the PLA forces in Hong Kong, Macao and the Hong Kong Shandong Chamber of Commerce. ——Jingyang spring wine, Shandong's first Luzhou flavor grain wine, the first export earning product, has won the title of "Red List" in the national liquor market quality spot check for five consecutive times. It is the national Luzhou flavor liquor quality and quality product and strives to create "China famous brand" product, and is recognized as "China famous brand" and Chinese historical and cultural wine. ——Jingzhi Baiqian, the earliest sorghum Daqu liquor in the history of Chinese liquor, participated in Panama world expo as a representative product of Shandong liquor as early as 1915 and India International Expo in 1959. It has won the titles of Shandong famous liquor, eight Chinese popular famous liquor, the first batch of "Chinese time-honored brands", and its traditional brewing technology is the first batch of intangible cultural heritage in Shandong Province. Jingzhi liquor industry stands at the forefront of the development of Chinese liquor, shoulders the responsibility of leading the revitalization of Lu liquor, adheres to the business philosophy of "brewing true feelings with sincerity", takes the breakthrough of marketing as the guide, and takes the construction of quality, brand and culture as the support to promote the healthy and rapid development of the enterprise. The company is striving for the goal of "ten billion Jingjiu" and "the first town of ecological brewing in northern China".

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