【八马BAMA是哪个国家的品牌？】

始于1736年，以经营安溪铁观音为主，赛珍珠铁观音系列颇具盛名，集基地种植、新品研发、生产加工和产品销售于一体的全茶类连锁经营企业

八马茶业源于百年前名扬东南亚的 信记 茶行。是一家以经营安溪铁观音为主，集基地种植、新品研发、生产加工和产品销售的全产业链、全茶类连锁经营企业。

八马茶业提供全茶类的产品，其中以自产铁观音为核心茶类，明星产品为赛珍珠铁观音系列；同时经营绿茶、红茶、白茶、普洱、大红袍和花茶等各类茶叶产品以及茶具、茶食品等。八马茶业是铁观音制茶专家，自设立以来始终专注于铁观音制茶技艺的不断提升。董事长王文礼是非物质文化遗产安溪铁观音制作技艺代表性传承人，公司秉承创始人家族三百年种茶、制茶、售茶的深厚渊源，以历代相传的拼配、烘焙精湛技艺为核心，通过现代化的生产及管理体系将产品品质得以巩固和延续。

八马茶业在全国拥有庞大的连锁销售系统，截止2015年6月，八马全国连锁门店800余家，覆盖华南、华东、华北等地区，规模在业内位居前列，并入驻众多国内知名连锁超市及一线购物广场。如：沃尔玛、天虹、华润万家、华润•万象城 、金光华广场 、益田假日广场、怡景中心城、广州天河城等高端购物广场。同时，公司不断探索新的销售渠道并尝试发展O2O 业务模式，自2012 年起，已陆续入驻各大主流电商平台。

英文翻译：Started in 1736, it mainly manages Anxi Tieguanyin, and Pearl S. Buck Tieguanyin series is well-known. The all tea chain enterprise Bama tea industry, which integrates the base planting, new product research and development, production and processing, and product sales, originated from the Xinji tea business which was famous in Southeast Asia a hundred years ago. It is a chain business enterprise of the whole industry chain and tea category mainly engaged in the operation of Anxi Tieguanyin, integrating the base planting, new product research and development, production and processing, and product sales. Bama tea industry provides all kinds of tea products, among which Tieguanyin is the core tea, and Pearl S. Buck Tieguanyin series is the star product. At the same time, it manages all kinds of tea products, such as green tea, black tea, white tea, Pu'er, Dahongpao and Huacha, as well as tea sets, tea foods, etc. Bama tea industry is an expert in Tieguanyin tea making. Since its establishment, it has always focused on the continuous improvement of Tieguanyin tea making technology. Wang Wenli, chairman of the board of directors, is a representative inheritor of the intangible cultural heritage Anxi Tieguanyin production technology. The company adheres to the profound origin of the founder's family for three hundred years in tea planting, tea making and tea selling, takes the matching and baking skills of generations as the core, and consolidates and continues the product quality through the modern production and management system. Bama tea industry has a huge chain sales system in the country. As of June 2015, there are more than 800 chain stores in the country, covering South China, East China, North China and other regions. The scale is in the forefront of the industry, and it is incorporated into many well-known domestic chain supermarkets and first-line shopping malls. For example: Wal Mart, Tianhong, Cr vanguard, Cr Vientiane City, Jinguang Plaza, Yitian Holiday Plaza, Yijing Center City, Tianhe City, Guangzhou and other high-end shopping malls. At the same time, the company continues to explore new sales channels and try to develop o2o business model. Since 2012, it has successively settled in major e-commerce platforms.

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