【拜格是哪个国家的品牌?】
北京家酷天成商贸有限公司成立于2011年2月,现有员工30人。公司总部位于北京市通州区,在广东东莞建有8000平米的仓储物流基地。旗下设有拜格日用品有限公司(全资子公司),注册资金5000万元。2012年10月获得『用友股份』风险投资注入。
家酷主营业务为餐厨具领域,以不锈钢制品为主,其他制品为辅,自有品牌『BAYCO 拜格』,主要通过互联网电子商务渠道经营。目前已经建立了同『天猫、京东、当当、亚马逊、苏宁易购、国美、一号店、唯品会』等主流电商渠道的良好合作。其中拜格品牌在京东渠道成为该品类2014年增长速度最快的品牌,拜格刀具的销售比例仅次于德国双立人。在苏宁易购和国美渠道均为品类TOP1。同时拜格品牌也同电视购物渠道有不同程度的合作,在央广购物、邦歌购物、优购物均有相应的购物节目投放。
除电商渠道外,今年我们将尝试拓展新的销售渠道,其中地面代理渠道和外贸渠道是我们探索的重点,主要思路为在各重点区域招募代理商拓展市场。同时通过互联网发展对外贸易客户,重点为南美和东欧地区。
公司自2013年推出拜格品牌后,业务一直呈高速发展。预计2015年可实现销售收入7000万元,2016年可突破亿元的关口。
北京家酷天成商贸有限公司自主品牌“拜格”畅销消费者市场,在消费者当中享有较高的地位,公司与多家零售商和代理商建立了长期稳定的合作关系。
自拜格品牌创立至今,一直努力用高质量的产品与较好的服务对待用户,目前拜格在经营的产品主要有:不锈钢菜刀、漏勺、斗盆、精铁锅、钼钒钢、蝴蝶刀、鱼刀、蒸盘器、方便筷、刀具座、企鹅壶、真空锅、主餐叉、果皮刀、水果锅、瓜刨、松子夹、钢盘、节能锅、松子钳、料理刀、果蔬刨、磨泥器等。
英文翻译:Beijing jiaku Tiancheng Trading Co., Ltd. was founded in February 2011, with 30 employees. The company is headquartered in Tongzhou District, Beijing, with 8000 square meters of warehousing and logistics base in Dongguan, Guangdong Province. It has Baige daily necessities Co., Ltd. (a wholly-owned subsidiary), with a registered capital of 50 million yuan. In October 2012, "UFIDA shares" venture capital injection was obtained. Jiaku's main business is in the field of kitchenware, mainly stainless steel products, supplemented by other products, with its own brand "bayco Baige", which is mainly operated through Internet e-commerce channels. At present, it has established good cooperation with mainstream e-commerce channels such as tmall, Jingdong, Dangdang, Amazon, Suning e-commerce, Gome, No.1 store, vipshop, etc. Among them, Baige brand has become the fastest growing brand in 2014 in Jingdong channel, and the sales proportion of Baige cutting tools is second only to German Shuangli. In Suning e-commerce and Gome, both channels are top 1 categories. At the same time, the Baige brand has different degrees of cooperation with the TV shopping channel, and corresponding shopping programs are launched in the shopping of CCTV, BangGe and youyou. In addition to e-commerce channels, we will try to expand new sales channels this year, among which ground agent channels and foreign trade channels are the focus of our exploration, and the main idea is to recruit agents in key regions to expand the market. At the same time, through the Internet to develop foreign trade customers, focusing on South America and Eastern Europe. Since the introduction of Baige brand in 2013, the business of the company has been developing rapidly. It is estimated that the sales revenue in 2015 will reach 70 million yuan, and in 2016 it will exceed the threshold of 100 million yuan. Beijing jiaku Tiancheng Trading Co., Ltd.'s own brand "Baige" is a best-selling consumer market and enjoys a high position among consumers. The company has established long-term and stable cooperative relations with a number of retailers and agents. Since the establishment of Baige brand, it has been striving to treat users with high-quality products and better services. At present, the main products Baige is engaged in are: stainless steel kitchen knife, leaky spoon, bucket pot, refined iron pot, molybdenum vanadium steel, butterfly knife, fish knife, steamer, chopsticks, knife seat, Penguin pot, vacuum pot, main fork, peel knife, fruit pot, melon plane, pine nut clip, steel plate, festival Can pot, pincers, cooking knife, fruit and vegetable planer, mud grinder, etc.
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