我要投票 华莱健HUALAIJIAN在茶叶行业中的票数:95
· 外 推 电 报 ·
2025-01-23 12:15:07 星期四

【华莱健HUALAIJIAN是哪个国家的品牌?】

华莱健HUALAIJIAN是什么牌子?「华莱健HUALAIJIAN」是 湖南华莱生物科技有限公司 旗下著名品牌。该品牌发源于湖南省长沙市,由创始人张先在2007-10-30期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

湖南华莱生物科技有限公司创立于2007年,是一家集食品保健品研发、生产和黑茶种植、生产、销售、服务和文化传播于一体的现代化高科技企业。公司总部位于黑茶主产地湖南省安化县冷市镇,注册资金8000万元人民币,总资产近15亿元人民币。

公司现已形成以“华莱健”品牌为核心的产品格局,黑茶产品多达60余款。同时,公司先后与湖南农业大学等茶叶研究机构建立了良好的合作关系,开发出多款具有高科技含量、独特保健功效、便于携带饮用的速溶茶、袋泡茶等新型黑茶产品,其中,速溶茶更是开启了中国黑茶迈向保健、安全的消费时代新篇章。

在产业升级、基地建设方面,湖南华莱于近几年取得突飞猛进的发展。其中,公司投巨资,在安化县冷市镇、江南镇分别建成华莱冷市黑茶产业园、GMP黑茶深加工生产车间、湖南华莱叶子茶厂、3万亩有机黑茶种植基地、中国安化黑茶种苗繁育中心等多个高标准、高规格的黑茶种植生产基地。通过以上举措,公司现已形成集种苗繁育、种植、科研、加工、销售于一体的完备产业体系,年加工生产黑砖茶、花砖茶、茯砖茶、千两茶、天尖茶等50000吨,年上缴国家利税9000万元,累计捐资社会公益事业逾1亿元,为安化黑茶产业的稳步发展做出了突出贡献。另外,公司在安化县城东部新区征地300亩,投资8亿元正在建设集“中国黑茶物流中心”、“黑茶文化展示中心”和“茶旅一体化接待中心”为一体的湖南华莱万隆黑茶产业园,以此进一步带动安化黑茶产业的蓬勃发展。

在产业创新上,湖南华莱立足市场,紧跟时代步伐,在全国范围内进行战略布局,启动了安化黑茶“千店万铺”代理加盟商户计划;同时,公司把电子商务与黑茶传统文化相结合,首创电子商务黑茶销售系统,与全国市场的茶商及消费者在销售和售后服务等日常工作方面进行远程协作。至目前,公司已在全国成功开设省代理、市代理、专卖店1200余家,产品销往全国三十多个省、市、自治区,在俄罗斯、德国、韩国、日本等国也有部分消费群体。


英文翻译:Founded in 2007, Hunan Hualai Biotechnology Co., Ltd. is a modern high-tech enterprise integrating research and development of food and health products, production and black tea planting, production, sales, service and cultural communication. The company is headquartered in lengshi Town, Anhua County, Hunan Province, the main producing area of black tea, with registered capital of 80 million yuan and total assets of nearly 1.5 billion yuan. The company has formed a product pattern with "hualaijian" brand as the core, with more than 60 black tea products. At the same time, the company has established a good cooperative relationship with tea research institutions such as Hunan Agricultural University, and has developed a number of new black tea products with high-tech content, unique health care effect, easy to carry and drink, such as instant tea, tea bags, etc., among which instant tea has opened a new chapter of China's black tea into a healthy and safe consumption era. In terms of industrial upgrading and base construction, Hunan Hualai has made rapid progress in recent years. Among them, the company invested heavily to build several high-standard and high-specification black tea planting and production bases in lengshi town and Jiangnan Town of Anhua County, including hualailengshi Black Tea Industrial Park, GMP black tea deep processing workshop, Hunan Hualai leaf tea factory, 30000 Mu organic black tea planting base, China Anhua black tea seedling breeding center. Through the above measures, the company has formed a complete industrial system integrating seedling breeding, planting, scientific research, processing and sales. It processes and produces 50000 tons of black brick tea, flower brick tea, Fu brick tea, thousand Liang tea, Tianjian tea, etc. annually, it pays 90 million yuan of national profits and taxes, and contributes more than 100 million yuan to social public welfare undertakings, making outstanding contributions to the steady development of Anhua black tea industry. In addition, the company has acquired 300 mu of land in the East New Area of Anhua County, and is investing 800 million yuan to build a Hunan Hualai Wanlong black tea industrial park integrating "China black tea logistics center", "black tea culture exhibition center" and "tea tourism integration reception center", so as to further promote the vigorous development of Anhua black tea industry. In terms of industrial innovation, based on the market and following the pace of the times, Hunan Hualai has carried out a strategic layout nationwide, and launched the Anhua black tea "thousands of stores and ten thousand shops" agent franchising business plan; at the same time, the company has combined e-commerce with black tea traditional culture, pioneered the e-commerce black tea sales system, and daily works such as sales and after-sales services with tea merchants and consumers in the national market Remote collaboration in operation. Up to now, the company has successfully opened more than 1200 provincial, municipal and exclusive stores in the country, and its products have been sold to more than 30 provinces, cities and autonomous regions in the country, as well as some consumer groups in Russia, Germany, South Korea, Japan and other countries.

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