【东古牌是哪个国家的品牌?】
鹤山市东古调味食品有限公司源于清道光三十年(公元一八五O年)由杨氏创立的调珍酱园,经历公私合营,九十年代转制改革,直至现在已发展为颇具规模的综合性调味品生产基地,广东省食品行业五十强,广东名牌产品企业,江门地区第一家荣获国家商务部评定为“中华老字号”称号的企业。2008年末,酱油年生产能力超过六万吨,占地面积三百多亩,目前主要生产酱油、腐乳、食醋、调味料、酱、酱腌菜、果酱等七大类六十多种产品。
自杨氏调珍酱园开始的将近一百六十年里,东古公司一直秉承“以质取胜”的理念,始终致力于保持良好的产品品质风味,坚持采用传统制作工艺,认真选料,用心制作,面对技术竞争日益激烈的今天,东古公司还不断加大技术研发的投入和研发体系的建立,并导入了完善的ISO9001国际质量管理体系与ISO22000国际食品安全管理体系,更加严格控制产品生产过程,因此被国家质量检验检疫总局授予“广东省质量较好食品企业”称号。
东古公司坚定不移的实施“名牌战略”、“多元化战略”与“以质取胜”的企业发展战略,创造了不少佳绩,1998年东古牌一品鲜酱油获98’国际食品(广州)博览会金奖;2004年东古牌被广东省工商局认定为广东省著名商标;2007年3月,东古公司顺利通过广东省著名商标复审,东古牌系列产品被中国食品工业协会续评为“国家质量卫生安全全面达标食品”,9月,东古牌野山椒荣获“广东省名牌产品”称号;2008年,东古牌蚝油荣获“广东省名牌产品”称号,东古牌一品鲜酱油荣获08‘中国国际调味品及食品配料博览会金奖称号,10月,东古公司荣获广东省食品行业协会授予的“改革开放三十年广东省食品行业突出贡献奖”、“调味品产业最具影响品牌”以及“调味品产业优秀企业”;2009年初东古牌酱料被推荐申报广东省非物质文化遗产保护。
品牌创造效益,目前产品已畅销全国各地,占有了全国酱油产业相当大的市场份额。
东古公司恪守百年经营理念,作为百年悠久历史的民族企业,近年来凭借深厚的中华传统文化底蕴,逐渐开展国际化战略,以民族企业为本,立足中华,面向世界,争取创造影响深远的中国品牌。
英文翻译:Heshan Donggu seasoning Food Co., Ltd. originated from tiaozhen soy sauce garden founded by Yang Shi in 1850 ad, experienced public-private joint venture, transformation and Reform in 1990s, and has developed into a large-scale comprehensive seasoning production base. It is one of the top 50 food industry enterprises in Guangdong Province, the first famous brand product enterprise in Jiangmen Area to be appraised by the Ministry of Commerce of the people's Republic of China It is an enterprise with the title of "Chinese time-honored brand". At the end of 2008, the annual production capacity of soy sauce exceeded 60000 tons, covering an area of more than 300 mu. At present, it mainly produces seven categories and more than 60 kinds of products, including soy sauce, sufu, vinegar, seasoning, sauce, pickle, jam, etc. In the nearly 160 years since the beginning of Yang's tiaozhen soy sauce garden, Donggu company has been adhering to the concept of "winning by quality", always committed to maintaining good product quality and flavor, adhere to the traditional production process, carefully select materials, and carefully make. Facing the increasingly fierce technical competition today, Donggu company also continues to increase investment in technology research and development and the establishment of research and development system, and guide It has entered into the perfect ISO9001 international quality management system and ISO22000 international food safety management system, and more strictly controlled the production process of products. Therefore, it has been awarded the title of "Guangdong food enterprise with better quality" by the General Administration of quality inspection and Quarantine of the people's Republic of China. Donggu company unswervingly implements the enterprise development strategy of "famous brand strategy", "diversification strategy" and "win by quality", and has created many good achievements. In 1998, Donggu brand first-class soy sauce won the gold medal of 98 'international food (Guangzhou) Expo; in 2004, Donggu brand was recognized as a famous trademark of Guangdong Province by Guangdong Administration of industry and commerce; in March 2007, Donggu company successfully passed the famous brand of Guangdong Province Trademark reexamination: Donggu brand series products were awarded the "national quality, health and safety standard food" by China Food Industry Association. In September, Donggu brand wild pepper won the title of "Guangdong famous brand product"; in 2008, Donggu brand oyster sauce won the title of "Guangdong famous brand product", Donggu brand first-class soy sauce won the title of "gold medal of China International seasoning and food ingredients Expo" In October, Donggu company won the "outstanding contribution award of Guangdong food industry in 30 years of reform and opening up", "the most influential brand in condiment industry" and "excellent enterprise in condiment industry" awarded by Guangdong Food Industry Association; in early 2009, Donggu brand sauce was recommended to apply for the protection of intangible cultural heritage in Guangdong Province. At present, the products have been sold well all over the country, occupying a considerable market share of the national soy sauce industry. Donggu company adheres to the business philosophy of one hundred years. As a national enterprise with a long history of one hundred years, in recent years, relying on the profound Chinese traditional culture, it has gradually carried out the internationalization strategy, based on the national enterprise, based on China and facing the world, striving to create a far-reaching Chinese brand.
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