我要投票 蓝带啤酒在啤酒行业中的票数:377
· 外 推 电 报 ·
2025-04-21 11:39:28 星期一

【蓝带啤酒是哪个国家的品牌?】

蓝带啤酒是什么牌子?「蓝带啤酒」是 肇庆蓝带啤酒有限公司 旗下著名品牌。该品牌发源于美国,由创始人倪庆伟在1993-10-08期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

外推网助力蓝带啤酒品牌出海!通过在本页面挂载蓝带啤酒品牌的产品链接和联系邮箱,可以提高蓝带啤酒产品曝光!跨境电商爆单神器,目前只要100元/年哦~

创始于1844年美国,全球知名啤酒品牌,推出螺旋盖的啤酒产品,产品以色浅、质优、味纯、气足的特点而著称


蓝带啤酒创始于1844年,已有167年的历史。公司引进美国全套生产设备,选用优质原料和蓝带酵母、酒花,由美国酿酒专家指导,按照美国蓝带的传统工艺生产。其品味已完全达到美国蓝带啤酒的标准,其产品以色浅、质优、味纯、气足的特点而著称。

品牌历史

1844年,一个叫Pabst的德国酿酒师将他的酿酒坊从美丽的莱茵河畔迁到美国威斯康新州的沃土上,酿造出了在美国广受欢迎的特选酒,因为他们习惯在酒樽和酒桶上系一条蓝色的绸带,幽默的美国人干脆将它昵称为蓝带,蓝带由此得名。

80年代末,美国蓝带啤酒公司副总裁易斯洛先生等应邀前来肇庆,对肇庆啤酒厂的环境、水源水质、生产设备及技术情况进行实地考察,最终选择和肇庆携手合作——把始创于1844年的蓝带啤酒引进中国。1990年11月8日蓝带啤酒正式投产,引进美国全套生产设备与技术,96年又从德国引进先进的946/1183ml包装线。

蓝带公司在1996年取得过年产销量23.78万吨,年销售收入11.87亿元,年创税利3.52亿元的辉煌业绩。1997年后为进一步消除蓝带发展中的体制障碍,促使企业做大、做强、做活,2006年6月22日,蓝威酒业(控股)有限公司与河北蓝贝酒业集团有限公司签订了蓝带国有股权转让协议,蓝带顺利实现了国有股权的成功转让。

改制后的蓝带公司,充分利用民营企业体制的优越性和灵活性,建立了以市场、消费者为中心的拉动式生产管理体系和以“预防为主”的质量管理体系,树立“企业与员工共同发展”理念,重视全面预算和成本运作管理,加强绩效考核、员工培训和人才引进,实施品牌战略,打造蓝带金牌品质,取得了明显的成效,2007年就实现了扭亏为盈。

蓝带公司在稳步发展的同时,积极采取社会效益和经济效益双赢的发展战略面对激烈的市场竞争,以“民以食为天,食以安为先”作为企业创造效益的大前提,认真落实科学发展观,坚持推行清洁生产,大力开展节能减排和发展循环经济,取得了良好的环境效益和经济效益。


英文翻译:Founded in 1844 in the United States, a world-famous beer brand, launched the spiral cover beer products. The products are famous for their light color, high quality, pure taste and sufficient air. The blue belt beer was founded in 1844, with a history of 167 years. The company introduces a complete set of production equipment from the United States, selects high-quality raw materials, blue belt yeast and hops, and produces according to the traditional process of blue belt in the United States under the guidance of American brewing experts. Its taste has completely reached the standard of American blue belt beer, and its products are famous for their light color, high quality, pure taste and sufficient gas. In 1844, a German winemaker named Pabst moved his winery from the beautiful Rhine River to the fertile soil of Wisconsin, and produced the most popular special wine in the United States, because they were used to tie a blue ribbon on the wine bottle and barrel. The quiet American simply nicknamed it blue ribbon, and the blue ribbon got its name. In the late 1980s, Mr. yishiluo, vice president of American blue belt brewery, etc. was invited to visit Zhaoqing to investigate the environment, water quality, production equipment and technology of Zhaoqing brewery, and finally chose to cooperate with Zhaoqing to bring the blue belt brewery, which was founded in 1844, into China. On November 8, 1990, the blue belt beer was put into production. The whole set of production equipment and technology of the United States was introduced. In 1996, the advanced 946 / 1183ml packaging line was introduced from Germany. In 1996, blue belt company achieved an annual production and sales volume of 237800 tons, an annual sales revenue of 1.187 billion yuan, and an annual tax profit of 352 million yuan. After 1997, in order to further eliminate the institutional obstacles in the development of blue belt, and promote the enterprises to be bigger, stronger and more active, on June 22, 2006, Lanwei liquor industry (holding) Co., Ltd. and Hebei lanbei Liquor Industry Group Co., Ltd. signed the transfer agreement of blue belt state-owned equity, which successfully realized the transfer of state-owned equity. The reformed blue belt company, taking full advantage of the advantages and flexibility of the private enterprise system, has established a pull production management system centered on the market and consumers and a quality management system focusing on prevention, established the concept of "joint development of enterprises and employees", attached importance to comprehensive budget and cost operation management, strengthened performance appraisal, employee training and talent introduction, and implemented it Brand strategy, to create the quality of blue belt gold medal, has achieved obvious results, in 2007 to achieve a turnaround. At the same time of steady development, blue belt company actively adopts a win-win development strategy of social and economic benefits in the face of fierce market competition. It takes "food is the first thing for people, food is the first thing for safety" as the major premise for the enterprise to create benefits, conscientiously implements the scientific outlook on development, adheres to the implementation of clean production, vigorously carries out energy conservation and emission reduction, and develops circular economy, and has achieved good environmental benefits economic performance.

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