【U掌柜是哪个国家的品牌?】
U掌柜,成立于2015年8月,专注于为都市白领提供生鲜,1小时达”的移动时代崭新购物体验。
U掌柜由CEO祝鹏程、董事长王海晖联合创立,U同音“优”掌柜意指“掌上专柜”。我们希望,都市白领人群在忙碌之余,能够享受到由U掌柜精选的新鲜时令生鲜美食。秉持这一出发点,U掌柜在售商品和服务充体现了“全、精、鲜、快”。
U掌柜精选生鲜美食大部分采用“原产地直采直发”的采购模式,极大缩短消费者与生鲜原产地的距离。目前,我们已经拥有包括国内、东南亚、美洲等产地在内的16个签约基地。在线销售水果、蔬菜、肉禽、水产、早餐速食、粮油、乳蛋、酒饮及零食9个品类500支新鲜、时令单品,满足顾客的日常美味需求。
不仅对生鲜美食产地严筛细选,U掌柜还打造了一支经验丰富的生鲜采购团队做好产品采购把关,其中的采购专家拥有超过40年的生鲜采购经验。同时,U掌柜在产品的入库、储存环境、物流配送方面制定了严格的流程标准,通过系统进行管理。保障了产品从产地到消费者手中的优良品质。
U掌柜在业界首了“前置仓”供应链管理模式,这一模式保障了消费者在下单后能够在短的时间内收到商品,充分满足顾客对生鲜产品“及时性”的需求:U掌柜“1小时达”承诺,顾客从提交订单开始,1个小时内即能收货。为了提升顾客购物,U掌柜还开发了“4温区共存”的配送技术,一次性配送覆盖冷冻、冷藏、常温和热链四个温区,方便顾客能够一次性购买并收取到不同的生鲜食品。
基于优良的购物体验和良好的口碑效应,U掌柜已成为深受都市白领喜爱的生鲜美食电商。目前,U掌柜的顾客月复购率(即顾客在一个月内重复购买)高达80%。
作为生鲜电商领域入局较晚者,U掌柜凭借在商务模式、供应链方面的创新,已迅速成为行业的后来居上者。未来,U掌柜将进一步开拓市场,为更多的顾客提供“优质生鲜,1小时达”服务。
英文翻译:U shopkeeper, founded in August 2015, focuses on providing fresh and fresh shopping experience for urban white-collar workers, reaching "one hour" in the mobile era. U shopkeeper is jointly founded by CEO Zhu Pengcheng and Chairman Wang Haihui. U homophonic "you" shopkeeper means "shopkeeper on the palm". We hope that the urban white-collar people can enjoy the fresh and fresh food selected by the U shopkeeper when they are busy. Adhering to this starting point, shopkeeper U's selling of goods and services fully embodies "all, fine, fresh and fast". Most of the fresh food selected by u shopkeeper adopts the purchase mode of "direct purchase of origin and straight hair", which greatly shortens the distance between consumers and the origin of fresh food. At present, we have 16 signing bases including domestic, Southeast Asia, America and other places of origin. Online sales of fruits, vegetables, meat and poultry, aquatic products, breakfast snacks, cereals and oils, milk and eggs, wine drinks and snacks 9 categories, 500 fresh and seasonal single products, to meet customers' daily delicious needs. In addition to carefully selecting the origin of fresh food, shopkeeper u has also built an experienced fresh purchasing team to do a good job in product purchasing, among which the purchasing experts have more than 40 years of fresh purchasing experience. At the same time, u shopkeeper has established strict process standards in product warehousing, storage environment, logistics and distribution, and managed them through the system. It ensures the good quality of products from the place of origin to the hands of consumers. U the first mock exam in the industry is the "front warehouse" supply chain management mode. This mode ensures that consumers can receive goods in a short time after placing orders, and fully satisfy customers' demand for fresh products' timeliness: U's "1 hours" commitment, customers can receive goods within 1 hours from the time of submitting orders. In order to improve customers' shopping, u shopkeeper also developed the distribution technology of "four temperature zones coexisting", which covers four temperature zones of freezing, refrigeration, normal temperature and heat chain, so that customers can buy and receive different fresh food at one time. Based on the excellent shopping experience and good word-of-mouth effect, u shopkeeper has become a fresh food e-commerce loved by urban white-collar workers. At present, the monthly repurchase rate of u shopkeeper's customers (that is, customers repeat purchase within one month) is as high as 80%. As a latecomer in the field of fresh e-commerce, u shopkeeper has rapidly become a latecomer in the industry by virtue of innovation in business model and supply chain. In the future, shopkeeper u will further develop the market and provide more customers with "high quality fresh, 1-hour service".
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