【爱登堡edenbo是哪个国家的品牌?】
Edenbo服饰自进入中国市场以来,以其英伦新经典的产品风格、准确的市场定位,运用了国际流行的“特许经营”营销理念,以新形态的销售手法、高水平的店务流程及现代化的物流配送系统,在中国大陆市场上独树一帜。
一件茄克、一件棉缕、一件披风、甚至一件T恤,如同爱丁堡古今结合的现代建筑,炫耀着奇幻易变的苏格兰风格。格子裙的悠闲洒脱与燕尾服的时尚品位、大自然的舒畅与和谐、古城堡的自尊、古教堂的神秘、白兰地的隽永醇香和醇厚的文化艺术品位,在爱丁世家得到了最完美的结合。考究的面料,精细的工艺,独具品位的款式设计,独特的时尚风格,爱丁世家全面体现了现代男性对事业的不懈追求、对自我的尊重、个性的张扬和对生活的细致享受…
香港爱登堡国际投资集团有限公司座落在香港繁华锦绣的金融区内,其多元化发展战略涉及到服装、纺织、房地产、金融、贸易、投资等诸多领域,并不断创造着产业传奇。
爱登堡(中国)有限公司系香港爱登堡国际投资集团旗下成员。公司首推“爱登堡(edenbo)”、卡锐仕(crisis)”、爱丁世家(edensega)三大男装品牌拓展中国大陆市场。爱登堡(edenbo)休闲男装品牌自从1991年进入中国市场以来,以“打造连锁专卖航母”的坚定信念,采用先进的特许经营行销手法开拓中国大陆市场。
经过十余年的努力与拼搏,目前,公司已在英国伦敦、香港、中国福建设立三个配备国际一流设备的产品设计开发中心和数十个生产工厂,不断为中国带来全球同步的流行时尚。实力雄厚的设计师队伍和大规模生产降低产品成本,不仅为爱登堡“新品不间断上市”的独特营销策略提供了强有力的保证,而且令广大消费者和加盟商深深受益。同时,公司运用国际流行的特许经营营销理念,以新形态的行销手法、高水平的店务流程及现代化的物流配送系统,已在大陆市场建立起20多个省级营销中心和遍布全国各主要城市的1000多家特许专卖店及商场店中店。另外,公司还采用国际现代化企业管理模式,全面导入CIS战略工程,通过了ISO-9001(2000版)国际质量体系认证。
英文翻译:Since entering the Chinese market, edenbo clothing, with its British new classic product style and accurate market positioning, has adopted the internationally popular "franchise" marketing concept, with a new form of sales techniques, high-level store business processes and modern logistics and distribution system, which is unique in the Chinese mainland market. A jacket, a cotton thread, a cape, even a T-shirt, like the ancient and modern architecture of Edinburgh, show off the magic and changeable Scottish style. The leisure of plaid skirt and the fashion taste of tuxedo, the comfort and harmony of nature, the self-esteem of ancient castle, the mystery of ancient church, the meaningful and mellow taste of brandy and the mellow taste of culture and art have been perfectly combined in the edings family. Exquisite fabrics, fine workmanship, unique style design, unique fashion style, the Edin family fully reflects the unremitting pursuit of modern men for career, self-respect, personality publicity and meticulous enjoyment of life Hong Kong Attenborough International Investment Group Co., Ltd. is located in the prosperous and splendid Financial District of Hong Kong. Its diversified development strategy involves clothing, textile, real estate, finance, trade, investment and many other fields, and constantly creates industrial legend. Attenborough (China) Co., Ltd. is a member of Hong Kong Attenborough international investment group. The company first launched three men's wear brands of "edenbo", "crisis" and "edensega" to expand the Chinese mainland market. Since the leisure men's wear brand of edenbo entered the Chinese market in 1991, it has developed the Chinese mainland market with the firm belief of "building a chain Monopoly aircraft carrier" and the advanced franchise marketing method. After more than ten years of efforts and hard work, the company has set up three product design and development centers and dozens of production plants equipped with world-class equipment in London, Hong Kong and Fujian, China, constantly bringing the global fashion to China. Strong designer team and large-scale production to reduce product costs not only provide a strong guarantee for the unique marketing strategy of "new products on the market continuously", but also benefit consumers and franchisees. At the same time, the company has established more than 20 provincial marketing centers in the mainland market and more than 1000 franchise stores and shopping malls in major cities all over the country by using the internationally popular franchise marketing concept, new marketing methods, high-level store business processes and modern logistics distribution system. In addition, the company also adopts the international modern enterprise management mode, fully introduces the CIS strategic project, and has passed the ISO-9001 (2000) international quality system certification.
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