【月星家居是哪个国家的品牌?】
月星集团历经27年的辉煌发展历程,目前在岗员工1万多人,旗下拥有家居、商业、投资、工业四大集团,现已成为“投资多元化、商业连锁化、工业全球化、品牌国际化”的大型现代企业集团,连续16年跻身中国民企500强行列。
月星家居以“全面提升中国人的居家文化品质”为宗旨,现已成为大型家居卖场连锁集团、国内家居行业的领军企业,在国内最早将ShoppingMall业态和家居关联商品引入家居商场,满足了一站式消费需求。在二十多年积累沉淀的基础上,月星集团于2010年3月正式启动“百店计划”。为了提升家居卖场的文化品格、购物环境和服务档次,月星家居师法英国百年老店哈罗德百货公司(Harrods),启动打造“中国家居业的哈罗德”的改造升级工程,旨在将月星家居广场从平台式卖场升级为家居主题购物中心。
另一方面,月星也凭借国际精湛的技术和先进的生产设备,形成制造欧美古典家具的独特工艺,产品在整体和细节上突破传统家具概念,使之成为如同艺术品般的高档家具精品。集团旗下拥有三大自有家具品牌——新美式古典主义“梵思·豪宅”、后现代主义风格“爱舍”、纯正欧式古典风格“帝国艺匠”也令人瞩目,2010年成为上海世博会家居行业唯一赞助商。
如今,月星家居智慧商城正式华丽上线,它是月星家居集团投资打造的家居行业电子商务O2O服务平台,是中国第一个真正以“升级客户体验为驱动”的家居电商平台。秉承企业宗旨与理念,月星家居智慧商城致力于打造以客户体验为先的平台功能,不论从3D在线逛商城到线下卖场室内导航,从场景与实景商品展示到商品详情二维码,我们将通过线上线下联动的每个购物环节,为客户提供更精准的购物指引和舒适的消费体验。
在这里,我们将继续以“做优、做强、做大”为目标努力前行,并勇于肩负企业使命——永葆基业长青,成就月星“百年老店”。在这里,我们将一如继往坚守理想,勇于创新,以更大的勇气和智慧,迎接新成长、梦想再启航!
英文翻译:Yuexing group has experienced 27 years of brilliant development. At present, it has more than 10000 employees. It has four major groups: home furnishing, business, investment and industry. Now it has become a large modern enterprise group with "diversified investment, commercial chain, industrial globalization and brand internationalization". It has been among the top 500 private enterprises in China for 16 consecutive years. With the purpose of "comprehensively improving the quality of Chinese people's home culture", Yuexing home furnishing has become a leading enterprise in large-scale home furnishing chain group and domestic home furnishing industry. It is the first one-stop consumer demand to introduce shoppingmall format and household related products into home furnishing market in China. On the basis of more than 20 years' accumulation, Yuexing Group officially launched the "hundred stores plan" in March 2010. In order to improve the cultural character, shopping environment and service level of home furnishing stores, Yuexing home started the transformation and upgrading project of building "Harrods of China's home furnishing industry" based on Harrods, a century old British store, aiming to upgrade Yuexing home furnishing Plaza from a platform store to a home furnishing themed shopping center. On the other hand, Yuexing also relies on the international exquisite technology and advanced production equipment to form a unique process for manufacturing European and American classical furniture. The product breaks through the traditional furniture concept in terms of the whole and details, making it a top-grade furniture boutique like a work of art. The group has three major brands of its own furniture - "Vance mansion" of new American classicism, "love house" of postmodernism and "imperial craftsman" of pure European classicism. In 2010, the group became the only sponsor of Shanghai World Expo home furnishing industry. Now, Yuexing smart home store is officially launched. It is an o2o service platform for e-commerce in home industry invested and built by Yuexing home group, and the first real home e-commerce platform in China driven by "upgrading customer experience". Adhering to the tenet and concept of the company, Yuexing home furnishing smart mall is committed to building a platform function that takes customer experience as the first. No matter from 3D online shopping mall to offline shopping mall indoor navigation, from scene and live goods display to commodity details QR code, we will provide customers with more accurate shopping guidance and comfortable consumption experience through each online and offline linkage shopping link. Here, we will continue to work hard to advance with the goal of "being excellent, strong and big", and dare to shoulder the mission of the enterprise - to keep the foundation forever and achieve the "century old shop" of Yuexing. Here, we will continue to stick to our ideals, dare to innovate, and meet new growth and dreams with greater courage and wisdom!
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