【艾比利I'believe是哪个国家的品牌？】

艾比利是盼盼食品旗下的薯片品牌。薯片以其香脆美味占领休闲食品的第一把交椅，市场空间巨大，2008年，盼盼食品集团在全面提升品牌力、走多品牌发展道路的战略指导下，推出了全新薯片品牌“艾比利”，黄晓明的一句“快乐我定义，薯片就是艾比利”通过各大卫视高密度的广告迅速传遍大江南北。在全国经销商的配合下，艾比利迅速铺向市场，各种终端促销活动也全面展开。同时盼盼食品还针对不同的渠道和区域制定了各种不同的销售政策，线上线下双管齐下，力争在薯片消费市场后来居上。

福建盼盼食品集团有限公司始创于1996年，公司前身系福建省晋江福源食品有限公司，集团总部位于中国品牌之都――晋江，是以农产品精深加工为主的国家级农业产业化重点龙头企业，员工近万人。除食品外，集团公司还涉足生物科技、房地产、金融、矿产等行业的经营和管理，截至目前，集团公司旗下已拥有辽宁沈阳、辽宁新民、四川成都、河南漯河、山东临沂、湖北汉川、广西南宁、甘肃白银、福建长汀、安徽滁州等16家全资分公司(厂)，市场营销网络分布全国各省市县和乡镇。

公司主要生产“盼盼”牌薯片系列膨化食品，法式小面包、软面包、蓉香包、铜锣烧等烘焙食品，固体颗粒营养品香浓浓奶茶，果汁QQ糖食品及重磅打造的子品牌“艾比利”系列食品等。2010年集团公司累计加工各类农产品50万吨。

集团公司旗下拥有“盼盼”、“艾比利”等品牌，先后邀请了徐静蕾、蒋雯丽、黄晓明、《家有儿女》中刘星、小雪、小雨等影视明星担任公司形象代言人。“盼盼食品”系“中国航天标志特许产品”、“中国绿色食品”、“中国知名食品信誉品牌”，“盼盼”商标是“驰名保护”，

多年来，公司一直致力于产品研发和技术创新，始终以“优质、健康、绿色、时尚”的产品面对消费大众，同时不断开拓占领市场。公司技术研发中心系省级技术中心，拥有硕士研究生以上学历技术研究人员12名。同时，公司还与中国科学院植物研究所、中国食品工业协会、中国食品科学技术协会、中国农业大学、江南大学、天津科技大学、福州大学、福建农林大学以及德国DMF研究所等多家高等院校和科研单位进行了密切联系与广泛合作。在集合科研院所和国内高校理论探索和研究的基础上，同时结合公司自身的技术力量，在新产品的研发领域取得了丰硕成果。其中，变性薯片、艾比利香芋片等系世界首创，受到了国内外同行的高度评价和肯定。2009年，公司还承接了“十一五”国家科技支撑计划“食品质量安全控制关键技术及产业化研究示范”重点项目，此项目实施后将全面提高我司食品质量安全的过程监测水平与控制能力。同时，公司还参与了国家“十二五”食品产业科技领域发展战略的研究与制定，为专家组唯一企业成员。

盼盼食品集团健康、良性的发展，得益于各级党委、政府对“三农”及涉农企业的支持、鼓励和鞭策。放眼未来，我们任重道远。我们将继续秉承“善拼会赢”的闽南精神，在国家优先支持发展“海西”战略的指引下，坚持农业产业化经营发展道路，争取三年内，把盼盼建设成为年加工各类农产品超百万吨的较大型现代化食品企业，为建设更加繁荣的海峡西岸经济区添砖加瓦，同时也为中国民族食品工业做出更大的贡献！

英文翻译：Abbey is the potato chip brand of Panpan food. In 2008, Panpan food group, under the strategic guidance of comprehensively improving its brand power and taking a multi brand development path, launched a brand-new potato chip brand "Abbey". Huang Xiaoming's sentence "happy I define, chips are Abbey" quickly spread to the south of the Yangtze River through the high-density advertisements of major satellite TV North. With the cooperation of dealers all over the country, Abbey quickly spread to the market, and all kinds of terminal promotion activities were launched in an all-round way. At the same time, Panpan food has also formulated various sales policies for different channels and regions, combining both online and offline, striving to catch up in the potato chip consumption market. Fujian Panpan Food Group Co., Ltd. was founded in 1996. Its predecessor is Fujian Jinjiang Fuyuan Food Co., Ltd. and its headquarter is located in Jinjiang, the capital of Chinese brands. It is a national key leading enterprise of agricultural industrialization with intensive processing of agricultural products and nearly 10000 employees. In addition to food, the group company is also involved in the operation and management of biotechnology, real estate, finance, minerals and other industries. Up to now, the group company has 16 wholly-owned branches (factories) and marketing network branches, including Liaoning Shenyang, Liaoning Xinmin, Sichuan Chengdu, Henan Luohe, Shandong Linyi, Hubei Hanchuan, Guangxi Nanning, Gansu Baiyin, Fujian Changting and Anhui Chuzhou Provinces, cities, counties and towns across the country. The company mainly produces "Pan Pan Pan" brand potato chips series expanded food, French small bread, soft bread, Rongxiang Bao, Tongluo Shao and other baked food, solid granule nutrition fragrant thick milk tea, juice QQ sugar food and heavy-duty sub brand "Abbey" series food, etc. In 2010, the Group Company processed 500000 tons of various agricultural products. The group company has brands such as "Pan Pan Pan" and "Abbey", and has invited Xu Jinglei, Jiang Wenli, Huang Xiaoming, Liu Xing, Xiao Xue, Xiao Yu and other movie stars in "family has children" as the company's image spokesmen. "Panpan food" is a "China Aerospace logo licensed product", "China green food", "China famous food reputation brand", and "Panpan" trademark is "well-known protection". For many years, the company has been committed to product research and development and technological innovation, always facing the consumer with "high quality, healthy, green, fashion" products, while constantly exploring and occupying the market. The company's technology R & D center is a provincial technology center, with 12 technical researchers with master's degree or above. At the same time, the company also has close contact and extensive cooperation with many universities and scientific research units, such as Institute of Botany, Chinese Academy of Sciences, China Food Industry Association, China Food Science and Technology Association, China Agricultural University, Jiangnan University, Tianjin University of science and technology, Fuzhou University, Fujian Agricultural and Forestry University and German DMF Research Institute. Based on the theoretical exploration and research of scientific research institutes and domestic universities, combined with the company's own technical strength, the company has achieved fruitful results in the field of new product research and development. Among them, denatured potato chips and Abbey taro chips are the first in the world, highly praised and affirmed by peers at home and abroad. In 2009, the company also undertook the "11th Five Year Plan" National Science and technology support plan "key technology of food quality and safety control and industrialization research demonstration" key project, the implementation of which will comprehensively improve the process monitoring level and control ability of our company's food quality and safety. At the same time, the company also participated in the research and formulation of the national "12th Five Year Plan" development strategy in the field of food industry science and technology, and was the only enterprise member of the expert group. The healthy and healthy development of Panpan food group benefits from the support, encouragement and spur of Party committees and governments at all levels to "three agriculture" and agricultural related enterprises. Looking into the future, we have a long way to go. We will continue to adhere to the spirit of "good competition and win" in Southern Fujian, under the guidance of the strategy of giving priority to the development of "Haixi", adhere to the development path of agricultural industrialization, strive to build Panpan into a large modern food enterprise that processes all kinds of agricultural products over one million tons per year in three years, contribute to the construction of a more prosperous economic zone on the west coast of the Straits, and also contribute to China National food industry makes greater contribution!

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