【红金龙是哪个国家的品牌?】
始于1916年,知名香烟品牌,集烟草制品的生产销售/烟用物资/烟机进口/卷烟出口业务于一体的综合型企业
湖北中烟工业有限责任公司前身为1916年创立的南洋兄弟烟草公司汉口分公司,至今已走过百年历程。公司现下辖武汉卷烟厂、襄阳卷烟厂、三峡卷烟厂、广水卷烟厂、红安卷烟厂、恩施卷烟厂等6家卷烟生产厂,以及卷烟材料厂、新业薄片公司和红金龙(集团)有限公司等多家子公司。
公司大力践行“品牌强企、文化兴企”的发展战略,推进供给侧改革、科技创新、生产经营和文化建设等工作,公司出品的“黄鹤楼”“红金龙”等品牌名优卷烟销往国内、远销海外。在科技和文化等优势的共同托举下,“黄鹤楼”品牌的市场份额、竞争力和影响力不断攀升。
公司坚持把创新作为带领发展的动力,把科技成果转化应用摆在前面,以“星系模式”为核心,搭建起有机协作、实时联动的生态系统和创新体系,以技术的先发优势和创新的优势,持续巩固企业的发展优势和品牌的竞争优势。积极探索应用新技术、新材料和新方法,在提升既有系列产品质量的同时,推出了细支烟、雪雅香、薄荷烟等一大批新型卷烟产品,不断带给消费者新变化、新体验和新惊喜。
公司坚持以“严实细新俭”管理文化理念为带领,持续探索精益管理的新方法、新模式和新途径,聚焦基础管理标准化、体系化,以更高标准向管理要规范、向管理要效率、向管理要效益,推进管理创新升级和管理水平提升。
公司坚持“品牌兴业、回报社会”的宗旨,在发展中始终不忘肩负的社会使命和责任,主动参与社会公益事业,扎实开展对口扶贫,积极推动“我看见”“我听见”“我梦见”系列公益活动,切实履行了国有企业的社会责任。历年来,向各类慈善机构、教育扶贫基金等捐款资助数亿元,为改善教育教学条件、促进医疗卫生发展、改变贫困地区落后面貌做出了积极的贡献。
英文翻译:Hubei Zhongyan Industry Co., Ltd., a well-known cigarette brand, is a comprehensive enterprise integrating the production and sales of tobacco products / tobacco materials / cigarette machine import / cigarette export business. Its predecessor is Hankou branch of Nanyang Brothers Tobacco Company founded in 1916, which has gone through a hundred years. At present, the company has six cigarette factories, including Wuhan cigarette factory, Xiangyang cigarette factory, Sanxia cigarette factory, Guangshui cigarette factory, Hong'an cigarette factory and Enshi cigarette factory, as well as several subsidiaries, such as cigarette material factory, Xinye flake company and Hongjinlong (Group) Co., Ltd. The company vigorously implements the development strategy of "brand strengthening and culture invigorating enterprises", promotes supply side reform, scientific and technological innovation, production and operation, cultural construction and other work, and its famous cigarettes such as "Yellow Crane Tower" and "Red Golden Dragon" are sold at home and abroad. Under the common support of technology and culture, the market share, competitiveness and influence of "Yellow Crane Tower" brand continue to rise. The company insists on taking innovation as the driving force of development, putting the transformation and application of scientific and technological achievements in the front, taking "Galaxy mode" as the core, building an ecosystem and innovation system of organic cooperation and real-time linkage, and continuously consolidating the development advantages of enterprises and the competitive advantages of brands with the advantages of technology first mover and innovation. Actively explore the application of new technology, new materials and new methods, while improving the quality of existing series of products, launched a large number of new cigarette products, such as fine cigarettes, xueyaxiang, peppermint cigarettes, etc., constantly bringing new changes, new experiences and new surprises to consumers. The company adheres to the management culture concept of "strict, meticulous, new and thrifty", continuously explores new methods, modes and approaches of lean management, focuses on the standardization and systematization of basic management, standardizes management with higher standards, demands efficiency and efficiency from management, and promotes management innovation, upgrading and management level improvement. The company adheres to the tenet of "developing the brand and repaying the society", never forgets its social mission and responsibility in the development, actively participates in social public welfare undertakings, solidly carries out counterpart poverty alleviation, actively promotes "I see", "I hear", "I dream" series public welfare activities, and earnestly fulfills the social responsibility of state-owned enterprises. Over the years, hundreds of millions of yuan has been donated to various charities and education poverty alleviation funds, which has made positive contributions to improving education and teaching conditions, promoting medical and health development, and changing the backwardness of poor areas.
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