【Shark是哪个国家的品牌?】
Shark总部位于美国波士顿,一座流淌着叛逆血液,孕育了科技奇才的城市,也是全球知名的文化科技中心。依托于哈佛大学、麻省理工学院等名校和研究基地,无数前沿的科技成果在这里诞生,也在这里最先转化。在波士顿,强大的科技动力支持驱动着Shark不断创新。
百年品质锻造匠人基因,专注实用科技创新
Shark品牌创始人Mark Rosenzweig的家族管理着具有百年历史的Euro-Pro公司。
作为家族的第三代,Mark在传承了Euro-Pro对品质极致追求的同时决心重新定位品牌,从消费者需求出发做创新,迅速提升品牌力。一次偶然购买吸尘器的经历是Mark意识到,即使是当时市场上的主流吸尘器产品也没有真正解决消费者的使用体验痛点,每种产品都存在导致消费者体验受损的缺点,敏锐的商业直觉和对品质的执着要求坚定了他跨界创业的决心,于是利用这个机会在美国推出了Shark品牌,专注研发满足消费者需求的高品质科技情节产品。
Shark作为美国科技清洁专家,旨在为用户创造便利和创新的体验,在追求品质的同时也专注倾听用户的意见,并反馈到产品开发过程中,以创新终极便利的价值体验。Shark于2011年被美国知名商业杂志评选为美国增长最快的私营公司之一,并在北美市场获得广泛认可。2015年,Euro-Pro更名为SharkNinja。这种改变使公司更关注品牌价值的提升,以消费者的信任成功建立一个全球统一的品牌身份。Shark先后推出Original Steam Mop蒸汽拖把,Rotator吸尘器系列。目前拥有包裹无线推杆吸尘器R系列,可折叠无线吸尘器S1-S9系列,别墅专属吸尘器A系列,以及蒸汽拖把等立体家居清洁的产品线。品牌专注于为用户创造更实用更便利的革新性家居清洁科技产品,进而赢得了用户的一致认同,2014年打破市场格局,成为北美吸尘器市场的革新者和引导者。
英文翻译:Shark is headquartered in Boston, USA. It is a city with rebellious blood and technological talents. It is also a world-famous cultural and technological center. Relying on Harvard University, MIT and other famous universities and research bases, numerous cutting-edge scientific and technological achievements are born here and transformed here first. In Boston, strong technological support drives shark's innovation. Mark Rosenzweig, the founder of shark brand, focuses on practical technological innovation, and his family manages the century old Euro Pro company. As the third generation of the family, mark, while inheriting the pursuit of Euro Pro for the ultimate quality, is determined to relocate the brand, innovate from the needs of consumers, and rapidly improve the brand power. The experience of buying vacuum cleaners by chance was that mark realized that even the mainstream vacuum cleaners in the market at that time didn't really solve the pain point of consumer experience, and each product had the disadvantage of causing consumer experience to be damaged. His keen business intuition and persistent demand for quality strengthened his determination of cross-border Entrepreneurship, so he took this opportunity to launch shark in the United States Brand, focusing on the research and development of high-quality technology plot products to meet the needs of consumers. As an American technology cleaning expert, shark aims to create convenient and innovative experience for users. While pursuing quality, he also focuses on listening to users' opinions, and feeds back to the product development process to innovate the ultimate convenient value experience. In 2011, shark was selected as one of the fastest growing private companies in the United States by a well-known American business magazine and widely recognized in the North American market. In 2015, Euro Pro was renamed sharkninja. This change makes the company pay more attention to the promotion of brand value and build a global unified brand identity with the trust of consumers. Shark has successively launched the original steam mop and rotary vacuum cleaner series. At present, we have R series of wrapping wireless push rod vacuum cleaner, s1-s9 series of foldable wireless vacuum cleaner, a series of villa exclusive vacuum cleaner, and three-dimensional household cleaning product lines such as steam mop. The brand focuses on creating more practical and convenient innovative household cleaning technology products for users, which has won the unanimous recognition of users. In 2014, it broke the market pattern and became the innovator and guide of the North American Vacuum Cleaner market.
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