【MET-Rx美瑞克斯是哪个国家的品牌?】
2006年美瑞克斯(MET-Rx®)正式登陆中国,由诺天源(中国)贸易有限公司总经销。由于没有中间环节,美瑞克斯产品定价合理,品质有保障,使更多的健身爱好者们可以体验“运动+营养”的事半功倍的效果。
美瑞克斯(MET-Rx®)是全球最大的专业功能食品生产商和销售商美国NBTY公司旗下的顶尖运动营养品牌,是全球运动营养补充剂的领导品牌。美瑞克斯(MET-Rx®)最初由波斯顿大学神经生理教授、医学博士ScottConnelly创建。Connelly博士经过多年的研究,开发出美瑞克斯(MET-Rx®)产品的核心蛋白配方,Metamyosyn专利配方蛋白,并立即得到了世界顶级运动员、好莱坞明星和众多健身爱好者的积极响应和高度评价。此后美瑞克斯(MET-Rx®)相继推出几个系列的蛋白、氨基酸、燃脂等产品,被应用于专业和业余运动员的力量、体形和耐力的训练。美瑞克斯(MET-Rx®)自1977年起独家冠名赞助“世界大力士”冠军赛(World’sStrongestMan),每年都向世人展示来自世界各地的大力士们的精彩表演,并在ESPN等多家体育频道转播。美瑞克斯(MET-Rx®)的品质和技术受到多个世界顶级运动员的认可,包括2005、2006连续两年获得阿诺德经典赛冠军的职业健美运动员德克斯塔.杰克逊,三届世界大力士冠军赛冠军的世界超级大力士麦瑞斯。
2016年3月11日,汤臣倍健与全球最大的膳食补充剂企业之一NBTY公司成立合资公司,从而获得自然之宝(Nature'sBounty)和美瑞克斯(Met-RX)在中国市场的永久经营权和商标使用权。
据悉,在此合资公司中,汤臣倍健拟注资8千万到1.2亿人民币,持股比例为60%;NBTY将原有在中国市场的自然之宝(NaturesBounty)和美瑞克斯(Met-RX)两大品牌的业务以及跨境电商业务注入合资公司,持股比例为40%。现汤臣倍健药业有限公司董事长汤晖将担任该合资公司董事长,CEO和主要经营团队由汤臣倍健派出,NBTY将会派出CFO及部分团队。
英文翻译:In 2006, metrex (MET-Rx ®) officially landed in China and was distributed by Nutrilite (China) Trading Co., Ltd. Because there is no intermediate link, Merix products have reasonable pricing and guaranteed quality, so that more fitness fans can experience the effect of "exercise + nutrition" with half the effort. Metrex (met Rx ®) is the world's largest professional functional food manufacturer and distributor, the top sports nutrition brand of nbty company in the United States, and the leading brand of sports nutrition supplements in the world. Met Rx ® was initially founded by Scott Connelly, M.D., a professor of neurophysiology at the University of Boston. After years of research, Dr. Connelly has developed the core protein formula of met RX products and the metamyosyn patented formula protein, which has been positively responded and highly praised by the world's top athletes, Hollywood stars and many fitness enthusiasts. Since then, met Rx ® has launched several series of products, such as protein, amino acid and fat burning, which have been applied to the training of strength, figure and endurance of professional and amateur athletes. Since 1977, met Rx ® has exclusively sponsored the world's strongest man. Every year, it shows the world the wonderful performances of the strongmen from all over the world and broadcasts them on ESPN and other sports channels. The quality and technology of met Rx ® are recognized by many top athletes in the world, including dexta Jackson, a professional bodybuilder who won the Arnold Classic championship in 2005 and 2006, and the world super strong Smith who won the three times of the world Hercules championship. On March 11, 2016, Tomson Bijian established a joint venture with nbty, one of the largest dietary supplement enterprises in the world, so as to obtain the permanent operation right and trademark use right of nature's bounty and met Rx in the Chinese market. It is reported that in this joint venture, Mr. Thomson Bijian plans to invest 80 million to 120 million yuan, with a shareholding ratio of 60%; nbty will inject the business of naturesbounty and MET-Rx brands and cross-border e-commerce business in the Chinese market into the joint venture, with a shareholding ratio of 40%. Now, Tang Hui, chairman of the board of directors of Thomson Beijian Pharmaceutical Co., Ltd., will serve as the chairman of the joint venture company. The CEO and main business team will be sent by Thomson Beijian, and nbty will send CFO and some teams.
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