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英文翻译：Lela Technology (Shanghai) Co., Ltd., established in April 2011, is a mobile Internet company located in Zhangjiang High Tech Park, Pudong. Mainly engaged in service and content distribution channels, big data analysis and service provision. Since its establishment, it has successively obtained investment and strategic cooperation from Songhe capital, Tencent, TCL, Intel and other companies. The core product of Loba is Loba OS, which is currently one of the core entrances of China's mobile Internet industry. Loba OS is a localized development based on Android OS, which has carried out a lot of secondary development and Optimization on user experience, core applications, hardware adaptation, etc. It has released 125 versions of software updates, 5 major versions of software (stable version), and the platform of Le frog is becoming more and more perfect. There are more than 300 kinds of smart phones and terminals running Le frog OS, including Alcatel / TCL, Intel, Nokia, Samsung, HTC, Huawei glory, ZTE, Lenovo, Kupai, oppo, Jinli, Xiaomi, etc. Highly recognized and concerned by the market and the whole industrial ecology. Lena believes in the concept of "product is the king". From the beginning, it adheres to the principle of starting from the user's needs, and is consistent in vision, user experience, product form and operation habits. It strictly grasps the consistency between design and user's needs, and strives to link various and complex platforms with various hardware, organically integrate massive application software apps, and establish an ecological chain centered on Lena OS To provide core customers with integrated resources, which also objectively forms a high platform barrier and becomes one of the core competitiveness of Lena. Loba's business model is to obtain a large number of users through channel sales by pre installing Loba OS. The business logic of Loba OS is hardware + software + service. For hardware, Lela cooperates with all terminal manufacturers at home and abroad. Lela provides software and services and specialized division of labor. The manufacturer is good at making hardware products to the extreme, and Lela makes software products to the extreme, and provides high-quality services to achieve win-win results. In addition to the OS products of Loba, Loba has also established a "huge ecosystem covering chips, production and manufacturing, operators and online channels, services and content, big data, and quality assurance and control system, which has laid an important foundation for becoming the core business model for the subsequent provision, service and content distribution of open ROM, as well as the necessary guarantee for the success of pre installed Loba OS.

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