【外交官Diplomat是哪个国家的品牌?】
外交官集团组建于1971年,目前在上海设有工厂。是一家专业生产拉杆箱、旅行箱、化装箱等各类高级旅行用品的企业。年产销量超过400万只,拥有世界各国专利达3500个以上。
1971年在台湾自创“Diplomat”(外交官)品牌。在中国大陆的工厂以外销及内销市场并重。目前在中国大陆以上海市为营销总部,一直坚持以自产自销的方式,在中国62个主要城市的中高档次百货公司设立自营专柜,同时在中国主要的60个机场设立专卖店(年人流量达500万人次以上的机场,年人流总量达到5亿人次,如上海 南京 沈阳 青岛 西安 乌鲁木齐 重庆 济南 哈尔滨 海口 三亚 昆明 长沙 杭州 宁波等机场),截至2014年底,已经拥有600多家自营专柜及机场专卖店,为客户提供高级产品及尊崇的售后服务。
公司概况
自创Diplomat外交官品牌以来,为适应多元化市场的需求,外交官进行了产品种类以及渠道的多元化,基于世界对旅行箱流行趋势的变化,外交官配备高科技设备及技术,聘用专业人才进行产品的开发及生产,配合自有通路的推广及完善的售后服务体系,零售渠道处于独特地位。
迈入外交官集团创立的第43周年,Diplomat外交官除了继续加大目前已有的方向,也加大各事业的发展力度,已经投资上海二厂,将于2014年底前扩大销产量至480万只,同时也将在三年内开设200家以上中国大陆五星级酒店专卖店,作为第三零售渠道的发展方向,目前已在上海 海口 三亚 青岛等城市开设了20家五星级酒店专卖店。
英文翻译:The diplomat group was founded in 1971 and now has factories in Shanghai. Is a professional production of trolley cases, suitcases, chemical containers and other types of high-level travel supplies enterprises. The annual sales volume is more than 4 million, with more than 3500 patents in the world. In 1971, he established the brand of "Diplomat" in Taiwan. Factories in mainland China focus on both export and domestic markets. At present, with Shanghai as the marketing headquarters in mainland China, we have been insisting on the way of self production and self-sale. We have set up self operated counters in medium and high-grade department stores in 62 major cities in China, and set up exclusive stores in 60 major airports in China (airports with an annual flow of more than 5 million people and an annual total flow of 500 million people, such as Shanghai, Nanjing, Shenyang, Qingdao, Xi'an, Urumqi, Chongqing, Ji'an) South Harbin Haikou Sanya Kunming Changsha Hangzhou Ningbo and other airports), as of the end of 2014, has more than 600 self operated counters and airport stores, providing customers with advanced products and respected after-sales services. Profile of the company since the establishment of diplomat diplomat brand, in order to meet the needs of diversified markets, diplomats have diversified their product types and channels. Based on the changes in the world's trend of travel box popularity, diplomats are equipped with high-tech equipment and technology, employ professionals to develop and produce products, cooperate with the promotion of their own channels and perfect after-sales service system Sales channels are in a unique position. Entering the 43rd anniversary of the establishment of the diplomat group, diplomat diplomat has not only continued to increase the current direction, but also increased the development of various undertakings. He has invested in Shanghai No.2 factory, and will expand the sales volume to 4.8 million by the end of 2014. At the same time, he will open 200 five-star hotel franchised stores in mainland China within three years as the development direction of the third retail channel. At present, diplomat has Shanghai Haikou Sanya Qingdao and other cities have opened 20 five-star hotel stores.
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