【来疯是哪个国家的品牌?】
来疯直播,是合一集团旗下全民综娱直播平台,成立于2013年8月,其前身为星梦秀场。2016年9月,来疯直播日活DAU已突破600万。在直播行业一片红海的背景下,来疯推出“互动综艺”概念。用差异化的直播产品卡位市场,将以艺人为核心的传统综艺节目,变成全民参与、深度互动的综娱直播。2016年10月,来疯同时在线的“互动综艺”节目将达数百档。
来疯平台的品牌愿景为成为中国好玩的直播媒体。来疯借助强内容的优质内核扩大用户的选择范围。
来疯平台通过开发强互动、高游戏性的综艺节目以及结合集团大IP而产生的衍生娱乐内容,配合音乐、户外和传统秀场业务,从五个维度缔造综娱版图。来疯平台帮助用户从乏味无感的传统直播中抽身,从而有机地扩散好玩的直播内容;来疯利用高互动的参与形式摆脱传统直播模式所造成的窘境。来疯平台让用户不再只能被动接受而是主动选择更适合自己的直播体验。
英文翻译:Laifan live broadcast, a national comprehensive entertainment live broadcast platform under oneness group, was established in August 2013, formerly known as star dream show. In September 2016, the daily living dau of laifan live broadcast exceeded 6 million. In the background of a red sea in the live broadcast industry, laifan launched the concept of "interactive variety show". With the differentiated live product card market, the traditional variety show with artists as the core will become a comprehensive entertainment live broadcast with the participation of the whole people and in-depth interaction. In October 2016, there will be hundreds of "interactive variety" programs online at the same time. The brand vision of laifan platform is to become a playful live media in China. Laifan expands the user's selection range with the help of the high-quality kernel with strong content. Laicrazy platform creates a comprehensive entertainment layout from five dimensions by developing interactive, high game variety programs and derivative entertainment content generated by combining with the group's big IP, in combination with music, outdoor and traditional show business. Laifan platform helps users get away from the boring traditional live broadcast, so as to organically spread the interesting live content; laifan uses the high interactive participation form to get rid of the dilemma caused by the traditional live broadcast mode. Laifan platform allows users to choose more suitable live experience instead of passive acceptance.
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