【津尔氏Thayers是哪个国家的品牌?】
百年配方年轻10岁的秘密
Thayers金缕梅是创立于1847年的美国天然有机(Organic)品牌,以出品爽肤水(Toner),润口喷雾而闻名于美国。尤其是爽肤水,很多厂家不断模仿他的配方,但是一百年来无人能够超越他的品质。秘密在于其采用了美国本土最顶级的有机种植芦荟,加上北美特有的金缕梅萃取精华,以独家研制的配方锻造出独一无二的精品!Thayers极少做广告,单凭顾客的良好口碑口口相传,打造出回头率超高的百年品牌。2004年,Thayers的产品被传到中国后,迅速受到中国消费者的欢迎和热捧。原因在于这9款水不仅适合男女老少,不分年龄阶段,而且适合任何肌肤(包括敏感肌肤)。在短短的几年间,凭着卓著的品质和实惠的价格,成功地赢得了一大批金缕梅的忠实用户,这款神奇的魔水已经成为众多女性每日肌肤护理的必备之选。
百年经典引领未来
1847年,位于美国马萨诸塞州剑桥主街,亨利.泰尔(HenryThayerM.D)医师创办了一实验室,运用革新的配制方法,提取草药精华,制成半成品,供销给医学界。1828年,亨利出生于马萨诸塞州一家庭,其父亲是名医生。每天,亨利都接受父亲在医术方面的培训。当时他所创造的新配制方法,在美国制药界属于历史性的第一次。此新方法,使药的浓度标准化,并且帮助了医生更好地掌握调剂量之准确度。这个公司命名为HenryThayer&Company。公司不断扩大产品范围,蓬勃发展,成为美国内战时期最大的药品生产厂。1875年,Thayers公司出版了《液、固体精萃真空萃取图解目录》,它列出了800多个产品种类:以草药为本,成品包括酊剂草药、注射液、糖浆、药膏和药酒。其中最主要的产品是原产于北美的金缕梅高质萃液,被誉为“美颜、消炎、镇静良药,对皮肤收敛和抽控疗效独到"。书中最后指出该草药成份,还被广泛地用于相关处方药,包括糖衣药片、病人饮食调剂以及无数治疗咳嗽合成药。Thayers公司独创的草药成份,其功效被盛喻为“突发性问题皮肤之美肌圣品”、“护发滋养素”、“无工业加工之天然柠檬清凉散”。亨利.泰尔(HenryThayerM.D)医师1902年去世之后,他的大侄女约瑟夫人(JosephSturdevant)继承了他的事业。其后,公司开始拓展以专门药店的经营方式,制造和出售配方及药物,其中有儿童药品系列,共九个品种,品名分别含"Tots"(儿童)字样;还有药膏、止咳药及榆叶润喉止咳丸等。1947年,由前美国哈佛大学的同室友和退役水兵组成的合伙公司,波士顿Chase,Storrow公司,从JosephSturdevant夫人手中购买了Thayers公司。在新英格兰州,第一次开始扩展市场销售计划,积极投入各种营销和广告策略,陆续向西部哈德逊河地区扩展。之后的十年,美国、加拿大都建立独立经营的专门药店和天然产品商店,分别出售止咳药的同时,也增加了新产品,例如,咳嗽糖浆、鼻滴液、感冒镇痛油、咳嗽克星?。1989年,Thayers公司决定在健康食品及天然护理产品行列中,采用Thayers祖传独家秘方,增加“配以天然芦荟的北美金缕梅”系列产品。这唯一、独特的祖传秘方产品,具有出众的镇静控油、清洁皮肤、柔滑肌肤之功效。1999年,公司转卖给了KarenClarke。在此之前,她已是在Thayers公司任职五年之久的总经理,管理经营方面,经验丰富。当Karen的儿子,JohnGehr自2003年以市场销售部副总裁的身份加入公司后,Thayers公司的家族生意传统,在美国,甚至北美洲,再次得到发扬光大。专注于制造含有高品质、功效独到的天然保健药品及美颜护理品,是Thayers公司百多年来一直坚持的基本原则,也正是这个始终如一的原则,保证了Thayers公司久盛不衰。公司业主充满信心,有着坚毅的献身精神,携手前进,在21世纪,一定会更加繁荣、历代相传。
英文翻译:The Centennial formula, the 10 year old secret Thayers Witch Hazel, was founded in 1847 by the American national natural organic (Organic) brand and is known for its beauty Toner (Toner) and moisturizing spray. In particular, toner, many manufacturers continue to imitate his formula, but no one can surpass his quality in the past 100 years. The secret is that it uses the best organic aloe vera in the United States, plus the unique extract of witch hazel in North America, and produces the one and only boutique with the exclusive formula. Thayers rarely advertises, relying on the good word-of-mouth of customers to create a century old brand with a high return rate. In 2004, Thayers' products were quickly welcomed and welcomed by Chinese consumers after they were introduced to China. The reason is that these 9 kinds of water are not only suitable for men, women, old and young, regardless of age, but also suitable for any skin (including sensitive skin). In just a few years, with outstanding quality and affordable price, we have successfully won a large number of loyal users of witch hazel. This magic magic magic water has become a necessary choice for many women's daily skin care. Centenary classics lead the next 1847. In the main street of Cambridge, Massachusetts, HenryThayerM.D, Dr. Henry founded a laboratory, using innovative preparation methods to extract herbal extracts and make semi-finished products for sale to the medical profession. Henry was born to a family in Massachusetts in 1828. His father was a doctor. Every day, Henry received his father's training in medicine. At that time, the new preparation method he created was the first time in American pharmaceutical industry. This new method can standardize the concentration of the drug and help doctors better master the accuracy of the dosage. The company is named Henry Thayer & company. The company continues to expand its product range and flourish, becoming the largest pharmaceutical manufacturer during the civil war. In 1875, Thayers company published the illustrated catalogue of liquid and solid vacuum extraction, which lists more than 800 product categories: Herbal based, finished products including tincture herbal medicine, injection, syrup, ointment and medicinal wine. The main product is Hamamelis high-quality extract originated from North America, known as "beauty, anti-inflammatory, sedative medicine, unique in skin convergence and control effect". At the end of the book, it points out that the herbal ingredient is also widely used in related prescription drugs, including sugar coated tablets, patients' diet adjustment and numerous synthetic drugs for cough treatment. Thayers' original herbal ingredients are widely known as "skin beauty products for sudden problems", "hair care nutrients", "natural lemon cool powder without industrial processing". After the death of Dr. Henry Thayer M.D. in 1902, his great niece, Joseph Sturdevant, inherited his career. Since then, the company has begun to expand the business mode of specialized pharmacies to manufacture and sell formulas and drugs, including nine varieties of children's medicine series, with the names of "tots" (children's) respectively; as well as ointment, cough medicine and Yuye Runhou cough pill. In 1947, the Boston chase and Storrow company, a partnership of former Harvard roommates and retired sailors, bought Thayers from Mrs. Joseph Sturdevant. In New England, we began to expand the marketing plan for the first time, actively invested in various marketing and advertising strategies, and gradually expanded to the Western Hudson River region. In the following ten years, the United States and Canada have established independent specialized pharmacies and natural product stores, which sell cough medicine respectively. Meanwhile, new products have also been added, such as cough syrup, nose drops, cold analgesic oil and cough buster?. In 1989, Thayers decided to adopt Thayers' exclusive recipe in the ranks of health food and natural care products, and add "Hamamelis of North America with natural aloe" series products. This unique and unique ancestral secret formula product has outstanding calming and oil control, skin cleaning and smooth effect. In 1999, the company was resold to Karen Clarke. Before that, she had been the general manager of Thayers company for five years, with rich experience in management and operation. When Karen's son, John Gehr, joined the company in 2003 as vice president of marketing, Thayers' family business tradition was once again promoted in the United States and even North America. Focusing on manufacturing natural health care drugs and beauty care products with high quality and unique efficacy is the basic principle that Thayers has been adhering to for more than 100 years, and it is this consistent principle that ensures the long-term prosperity of Thayers. The owners of the company are full of confidence, have a firm dedication, and work hand in hand to advance. In the 21st century, it will be more prosperous and handed down from generation to generation.
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