我要投票 斯巴鲁在汽车工业行业中的票数:143
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2025-01-22 09:26:42 星期三

【斯巴鲁是哪个国家的品牌?】

斯巴鲁是什么牌子?「斯巴鲁」是富士重工业株式会社旗下著名品牌。该品牌发源于日本,在1953期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

斯巴鲁汽车凭借左右对称全时四轮驱动系统(SymmetricalAWD)与水平对置发动机(SUBARUBOXER)相结合这一先进核心技术,以优异的动力性能、操控性能和主动安全性享誉全球市场。斯巴鲁汽车(中国)有限公司在中国市场销售包括Legacy力狮、Outback傲虎、Forester森林人、Impreza翼豹、WRXSTI、Tribeca驰鹏等多个车型系列产品。斯巴鲁汽车(中国)有限公司目前在中国各地建立了强大的销售网络和售后维修体系,以优质的汽车产品和一流的服务,真诚服务于中国消费者。 

斯巴鲁作为最早进入中国的汽车品牌之一,它与我国汽车爱好者的首次亲密接触可以追溯到20多年前:作为中国历史上第一次真正意义的汽车赛事,1985年的555港京拉力赛对大部分中国车迷来说是最为令人难忘的精彩记忆。而当年以卓越性能称霸此项赛事、倾倒众多中国观众的就是富士重工斯巴鲁!明黄色车身的555中国拉力车队的形象至今仍然鲜活于中国车迷的脑海之中。

斯巴鲁的六连星车徽,在世界拉力赛道上,一直是荣誉和速度极限的代表,它已经成为全球范围首屈一指的以性能为主的汽车品牌,其独有的水平对置发动机(SUBARUBOXER)和左右对称全轮驱动系统(SymmetricalAWD)早已成为全球驾驶爱好者追逐的核心。

这样一家在中国有一定客户基础的国际知名汽车企业,在重新审视中国汽车市场后,以全新的方式进入中国。斯巴鲁承诺将把其最高技术水平的经典车型带到中国,把中国市场作为其全球战略的一环,同步发展。

2004年进入中国市场仅5个月时间,斯巴鲁通过在全国范围内举办大型的专业试车、积极参与车展等一系列有效的市场推广活动,树立起自己鲜明的品牌形象,令更多的人直观、深切地感受到斯巴鲁的独特魅力。同时,斯巴鲁也成功搭建起在中国的销售网络,目前,斯巴鲁在华北、华东、华南等全国重点城市都建立了自己的经销店,共达40余家,其中4S店为10余家。经过上下一心的努力,斯巴鲁在短短几个月时间内在中国的销售成绩已达到500台,对一个初次正式在中国销售的进口车品牌来说,这已经称得上是值得骄傲的成绩。

英文翻译:With the combination of left-right symmetrical AWD (full-time four-wheel drive system) and horizontal opposed engine (subaruboxer), Subaru automobile is famous for its excellent power performance, handling performance and active safety in the global market. Subaru automobile (China) Co., Ltd. sells a number of model series products in the Chinese market, including legacy lion, outback Aohu, forester forest man, Impreza leopard, wrxsti, Tribeca chipeng, etc. At present, Subaru automobile (China) Co., Ltd. has established a strong sales network and after-sales maintenance system in all parts of China, and sincerely serves Chinese consumers with high-quality automobile products and first-class services. As one of the first auto brands to enter China, Subaru's first close contact with auto lovers in China can be traced back to more than 20 years ago: as the first real auto event in Chinese history, the 555 Hong Kong Beijing rally in 1985 is the most unforgettable and wonderful memory for most Chinese fans. At that time, it was Fuji Heavy Industries Subaru that dominated the event with outstanding performance and attracted many Chinese audiences! The image of the bright yellow 555 Chinese Rally Team is still fresh in the minds of Chinese fans. Subaru's six consecutive Star car emblem has always been the representative of honor and speed limit in the world rally track. It has become the world's leading automobile brand with performance as its main feature. Its unique horizontal opposed engine (Subaru boxer) and left-right symmetrical all wheel drive system (symmetrialawd) have long been the core of the pursuit of global driving enthusiasts. Such a well-known international automobile enterprise with a certain customer base in China has entered China in a new way after re examining the Chinese automobile market. Subaru promises to bring its classic models with the highest level of technology to China and take the Chinese market as a part of its global strategy and develop synchronously. In 2004, Subaru entered the Chinese market for only five months. Through a series of effective marketing activities, such as holding large-scale professional test drive and actively participating in auto show, Subaru established its own distinctive brand image and made more people feel the unique charm of Subaru intuitively and deeply. At the same time, Subaru has also successfully built its sales network in China. At present, Subaru has established its own dealerships in North China, East China, South China and other national key cities, with a total of more than 40 stores, including more than 10 4S stores. After all efforts, Subaru has achieved 500 sales in China in just a few months, which is a proud achievement for an imported car brand that is officially sold in China for the first time.

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