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英文翻译：Simei Media Co., Ltd. The company was listed on the Shenzhen Stock Exchange on January 23, 2014 (Stock Code: 002712). China's earlier private advertising company listed on the main board is a media group with content as the core. Founded in 2000, the company has branches in Beijing, Shanghai, Guangzhou and Hangzhou, with a total staff of more than 800. It has many business groups, such as Simi advertising, Simi film industry, Simi technology, Simi sports, Simi innovation, and has subsidiaries in content and marketing fields, such as edkangsai, Zhangwei technology, Guanda film and television, Keyi media, Zhihai yangtao, etc. With the positioning of "panorama · communication", Simei media provides customers with integrated marketing services from brand management and advertising creativity, entertainment content marketing, digital marketing, all media planning and agency, public relations promotion to effect monitoring, so as to enhance the brand value of customers. Under the general trend of consumption upgrading, Simi media pays close attention to the consumption mode of 9000 year old and new middle-class groups with the post-90s and post-00s as the main body, convinced that content has become the core resource to help brands connect consumers, and interaction and experience have become the key to strengthen consumers' cognition of brands. Based on this insight, Sime Darby adheres to the strategic concept of "driven by demand, centered on content, and targeted at value", implements the industrial upgrading centered on content, builds a multi-level product platform, opens up the industrial operation of upstream and downstream, and constantly creates new value through resource integration and model innovation. At present, the company has completed the closed-loop of film and television content industry chain of "IP source + content production + marketing promotion", and is developing in-depth in sports marketing, content derivative development, content e-commerce and other pan entertainment fields, constantly improving the industrial layout, providing more diversified services, helping the brand seize the opportunity and create value in the new challenges. As a model of "international thinking, local tactics" in the industry, Simi media not only serves a large number of Chinese and foreign brands, but also promotes the development of growing small and medium-sized enterprises, making continuous efforts to enhance the influence of Chinese brands. The vision of sime media is to become a media group with innovative ability and professionalism, to help Chinese brands enter the world and let the world hear the voice of China.

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